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Postal Service to offer "Summer Sale" test; look for more information coming
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You may have heard a rumor that the Postal Service plans to conduct a "summer sale." This is true. In its efforts to drive new volume, the Postal Service is talking about taking an aggressive and novel approach to pricing this summer where it will add discounts for new volume for some mailers. This test program will only be available to the top 4,000 customers of standard mail and periodicals. SMC has been invited to participate in a briefing about the proposal. Our economist, Toni Crowder, will attend the meeting. As soon as we have information on the sale we will share it with all of you.
I am not optimistic that this is something that will benefit our members. Because it will focus on national volumes or postage paid, many of our members that are "big mailers" in their region or community may not be eligible. It will also be limited to reward volume increases for the limited "summer" season.
Please do not contact my office and ask for more information on this rumor or "sale" at this time. We have had many requests for information on the saturation Volume Incentive Program. Once again the webpage for access for information on that program and the application materials is below:
http://ribbs.usps.gov/index.cfm?page=saturationmail
As soon as I have specific information on the sale I will share it with all members. I am not optimistic that it will be of great benefit to SMC mailers. But I wanted you to know we have been invited to participate and attend a high level briefing. We will share the information we get, and program requirements as they are developed, with all of you.
Donna E. Hanbery Saturation Mailers Coalition 33 South Sixth Street, Suite 4040 Minneapolis, MN 55402 (612) 340-9350/direct dial (612) 340-9446/fax ana
PS: Donna Hanbery will present an update on postal topics at the 2009 AFCP Annual Conference & Trade Show on Friday, April 24 at 9 am. Plan to attend to learn about this program and other recent postal changes.
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Putting the finishing shine on this year's conference!
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We're putting the finishing shine on the 2009 conference and ready for 475 free paper industry professionals to arrive in Myrtle Beach.
The registration desk will be open tomorrow from 3 to 7 p.m.
Travel safely and we'll see you in MyBeach!
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