Listen Carefully While Negotiating
You may hear what your counterpart would consider a good deal you can also agree to.
 Some people negotiate by incessantly demanding what they want from the deal, while the other side just sits there thinking "No way." There is a better way to get to a deal. Click here for my Articles web page, and then click on "Make the Deal Sustainable."
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It's just an ad, how can it be a contract?
"If you use our flu remedy and still get the flu we will pay you £100."
The drug maker wanted to pump up sales. So they advertised in the newspaper that if you use their nasal product--also good for embalming-- for two weeks, and still got the flu, the company would pay you 100 pounds, a lot of money in 1892. Mrs. Carlill followed the printed directions, but still got the flu. Sadly for the company, which wished to ignore the whole thing, Mr. Carlill was a lawyer and sued, in the singular case of Carlill v. Carbolic Smoke Ball Co. Read more: Click here for my Articles web page, and then click on "It's Just An Ad?" |
Welcome to my newsletter for clients and anyone else interested in intellectual property (IP) and negotiation skills. Please let me know if there is a topic or question you would like me to talk about, including the result of last week's 
This recently published book teaches a new way to negotiate without fear and distraction, even if you have little or no experience.