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Sponsor of the Friday Welcome Breakfast
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Donated 30 copies of It Works for Me: Becoming a Publishing Scholar/Researcher
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 Donated 30 copies of Writing and Developing Your College Textbook
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Donated a book of fine art from their nationally acclaimed Southwest artist series for each 2011 TAA Texty and McGuffey winner and TAA Council of Fellow inductee.
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Donated a travel cleaning kit for laptops and mobile devices
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Please update your contact information
If your mailing address, email address, or phone number has changed recently, please fill out a Member Update Form online or contact TAA headquarters at 727-563-0020 or TextandAcademicAuthors@taaonline.net
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Visit the new TAA Audio Conference podcast page
Visit the new TAA Audio Conference Podcast page, where members can listen to recordings of TAA audio conferences.
The category search makes it to easy to find the educational sessions you are looking for.
Academic authors looking for writing assistance, for example, can click on "Writing" and find all podcasts on writing in the same section. Other content categories include Professional, Editing, Grant Writing, Book Publishing, Publicity, Taxes, Proposals, Contracts, Royalties, Copyright, Supplements and Indexing.
All podcasts are free for members: Click here
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TAA on blogtalkradio
Go to TAA's blogtalkradio page and listen to these 30-minute episodes (15-min content, 15-min Q&A). These episodes are open to members and non-members, so tell your friends!
TAA Podcasts available on blogtalkradio:
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Subscribe to TAA Listservs
Subscribe to one or both of TAA's Listservs, one on textbook authoring and one on academic authoring.
Subscribe to the Textbook Authoring Listserv by sending an email to TAATextbookAuthoring-on@mail-list.com
No subject line and nothing in the message field.
Subscribe to the Academic Authoring Listserv by sending an email to TAAAcademicAuthoring-on@mail-list.com
No subject line and nothing in the message field.
You can switch to the Digest version of the Textbook Authoring Listserv, in which you receive only one email message per week with all that week's posts contained within it, by sending an email to TAATextbookAuthoring-switch@mail-list.com
once you have been subscribed.
To switch to the Digest version of the Academic Authoring Listserv, send an email to TAAAcademicAuthoring-switch@mail-list.com once you have been subscribed.
After you are subscribed to the Textbook Authoring Listserv, send messages to TAATextbookAuthoring@mail-list.com
After you are subscribed to the Academic Authoring Listserv, send messages to TAAAcademicAuthoring@mail-list.com
Read the archives for both Listservs here
If you have any questions, please email Kim Pawlak
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Greetings!
Have you ever wanted to use your academic expertise to write a trade book? If so, you don't miss next week's TAA audio conference, An Academic's Introduction to Trade Book Authorship, presented by Paula Caligiuri, a professor of human resource management at Rutgers University, and Elsa Peterson, a freelance editor with 25 years of experience in the college textbook industry, who worked with Paula on her new trade book, Get a Life, Not a Job.
This one-hour audio conference will be held Wednesday, October 27, 1-2 p.m. ET. Register today!
Learn which facets of your academic expertise will interest a general audience, as well as how to adapt your writing style to a trade book, write a trade book manuscript and proposal, find an agent, negotiate a contract with a publisher and publicize your book. You can listen to a 30-minute sneak peek of their session on TAA's blogtalkradio page.
Sincerely,
Kim
Kim Pawlak
Associate Executive Director
kim.pawlak@taaonline.net
(608) 687-3106
(507) 459-1363 cell
www.TAAonline.net
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NOTABLE AUTHOR: SONJA FOSS
Scholar loves to write and teach others to write
by Leanne Silverman
Of the three major responsibilities held by academics-teaching,
 | | Sonja Foss |
research/writing, and service-Sonja Foss said her favorite is writing. Nevertheless, this communication professor at the University of Colorado Denver also harbors a long-held passion for teaching that has found outlet in classrooms around the country as well as in the form of dissertation workshops, "scholars' retreats" and one-on-one coaching.
"The very first day of first grade, my sister and I came home from school and told our mother we wanted to be teachers," said Foss. Her initial interest in teaching high school language evolved, once she went to college, into a desire to teach both at a higher level and to students in their native tongue. In quick succession, she earned a BA in Romance Languages (1972) and a MA in Rhetoric and Public Address (1973) from the University of Oregon, then a Ph.D. in Communication Studies (1976) from Northwestern University.
Read the full profile: click here
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Upcoming Audio ConferenceWednesday, October 27, 2010 (1-2 p.m. EST)An Academic's Introduction to Trade Book Authorship Presented by Elsa Peterson, a freelance editor with 25 years of experience in the college textbook industry; Paula Caligiuri, Professor, Human Resource Management, Rutgers University, and author of Managing the Global Workforce Authoring a nonfiction paperback for general readers (in industry parlance, a trade book) is an adventure into the unknown for many academics, even those who have been prolific in academic publishing. Decisions to be made include: Which facets of my academic expertise will interest general audiences? How should I adapt my writing style in authoring a trade book? What should my manuscript and book proposal look like? Do I need an agent, and how do I find one? How will I negotiate a contract with a publisher? What will I do to publicize my book? Rutgers Professor Paula Caligiuri and freelance editor Elsa Peterson, who recently worked together on Paula's first trade book, will discuss these and other questions.
Sign up, free for members
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Call for nominations to TAA's Council of Fellows
TAA invites you to apply or nominate a candidate for membership in its prestigious Council of Fellows.The deadline for application to the TAA Council of Fellows is November 30, 2010.
TAA's Council of Fellows members are distinguished authors who have a long record of successful and diverse publication as a textbook author, an academic author, or both. Candidates should be authors whose textbooks or academic articles or books have established their presence in their field.
View TAA Council of Fellows Criteria
Learn more about the TAA Council of Fellows
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An inside look at peer review
by Leanne Silverman
Academic presses invest a lot of effort in the peer review process. While most academics understand the process - either from personal experience or tales shared at conferences - less understood is how editors and publishers view peer review.
"The primary reason for peer reviewing manuscripts is to reinforce the publisher's reputation as serious and professional," said Jessica Gribble, an acquisitions editor at Lynne Rienner Publishers.
Individual editors also value peer review, she said: "We can't be experts in every subject we acquire, so we rely on reviews to help us know whether the content of the manuscript is high quality." Another goal of the peer review process is to confirm what the press believes to be the market for the book. "We're getting both a content analysis and a market analysis," said Gribble.
Read the full article: click here |
BOOK REVIEW:
Peter Jason Riley, CPA
New Tax Guide for Writers, Artists, Performers & Other Creative People
Reviewed by Jared Nathan Garrett
I've worked as an educator and freelance writer for many  years, spending two of those years freelancing full time. If you work and live doing some kind of creative activity, you're sure to be familiar with the difficult balancing act it is to keep work, income, bills, life, and everything else on an even keel. Peter Jason Riley's New Tax Guide for Writers, Artists, Performers, & Other Creative People is useful in that it largely clears up the murky waters of taxes for creative independent contractors and freelancers.
Read the full review: Click here
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New! TAA Workshop: 'The New Digital Scholarship'
TAA is sponsoring a new workshop entitled, "The New Digital
 | | Kate Wittenberg |
Scholarship: How Technology is Affecting Academic Writing and Publishing and What It Means For You."
The workshop is presented by Kate Wittenberg, project director of client and partnership development in the strategy and research group at Ithaka, where she focuses on building partnerships among scholars, publishers, libraries, technology providers, and foundations with an interest in promoting the development and sustainability of digital scholarship and teaching or service.
Digital technologies have taken on new importance in the scholarly writing and publication process. Increasingly, textbooks and scholarly books and journals will be discovered and read in digital form, and multi-media will become a central part of scholarly communication. As ebooks, online journals, and multimedia-enhanced scholarship become realities, academic authors need to understand how these developments will affect their research, writing, and publishing.
Learn more about this workshop: click here
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New Forums Press donates books
New Forums Press, Inc. has donated 30 copies of It Works For Me: Becoming a Publishing Scholar/Researcher to be used by TAA as an early conference incentive for its 2011 Conference, "Let your writing SOAR!".
This new book, written by Charlie Sweet and Hal Blythe from Eastern Kentucky University, is a collection of short, practical tips on becoming a publishing scholar/researcher drawn from real-life experiences. Becoming a Publishing Scholar/Researcher is a follow up to the authors' first book in their It Works for Me series, It Works for Me as a Scholar-Teacher.
New Forums Press, Inc., publishes and distributes information packages relevant to staff, program and organization development issues in higher education, as well as histories of general interest, primarily in the form of books, journals and newsletters. We also provide personalized publishing services to a variety of organizations and individuals.
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Atlantic Path Publishing donates books
Atlantic Path Publishing has donated 30 copies of Writing and  Developing Your College Textbook, 2nd ed., to be used by the TAA as an early conference registration incentive for its 2011 Conference, "Let your writing SOAR!".
Writing and Developing Your College Textbook, by Mary Ellen Lepionka, is a professional desk reference and guide for academic authors by an expert in higher education textbook development. It addresses current trends and alternative publishing models in textbook publishing today, what happens (and when) in the textbook publishing process, how to write a textbook proposal and sell a publisher on your textbook idea, what to watch for when negotiating a contract, how (and why) it's smart to be market savvy, and much more.
Atlantic Path Publishing, founded in 2002, publishes professional books on textbook and ancillary writing and development for academic authors, editors, writers, publishers and content providers.
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Fresco Fine Art Publications donates book to 2011 TAA Award winners
Fresco Fine Art Publications donated a book of fine art from their nationally acclaimed Southwest artist series to be given to each 2011 TAA Textbook Excellence Award and McGuffey Longevity Award winner and TAA Council of Fellow inductee.
Fresco Fine Art Publications produces unique books and catalogs for artists, galleries and museums throughout the United States. Fresco was founded in response to the need in the Santa Fe art community for beautifully designed art books and catalogs that could be produced at a cost that was affordable, and within a time frame that kept the project fresh and enjoyable.
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INDUSTRY NEWS:
Exploring the next generation of content providers
By Leanne Silverman
Although university presses, commercial academic presses  and textbook publishers still dominate the interaction between researchers, professors, authors and students, open-source and digital texts are entering the market as viable alternatives, changing our views of what constitutes a "book" and "publishing."
One company, Words & Numbers, has found a niche in this expanded market by serving as a resource to publishers, private and for-profit institutions, and technology partners in their efforts to develop open source and digital content.
"We see our company as a 'next generation content provider'," said Roland Elgey, senior director of business development. Whether it is a textbook with a heavy emphasis on ancillaries like online simulations and podcasts, online courses for for-profit colleges and institutions, or "true" e-books with audio, video, and interactivity, said Elgey, close to 75 percent of what they produce is either all digital or a print product with a heavy digital component.
Read full article: click here
Words and Numbers seeking executive review board members
Words and Numbers, an outsourced content development and creation solution, is looking for authors interested in serving on an executive review board for each of these subject areas: sociology, physics, biology and anatomy and physiology.
Executive review board members would ensure that the content created will be applicable and adoptable in the targeted market. Authors must be knowledgeable in the subject area, and have teaching experience in the targeted market. Executive review board members could play a role in the adoption of the materials created. Authors, editors and reviewers for these subject areas are also needed. Compensation will depend on the level of contribution.
Authors interested in participating on the executive review board or who are interested in authoring, editing, or reviewing materials in these subject areas, should contact Phyllis H. Hillwig, Ed.D., chief operating officer, Words and Numbers at 410-467-7835 ext. 273 or phillwig@wordsandnumbers.com
Houghton Mifflin Harcourt launches first interactive full-curriculum algebra app for iPad
Global education leader Houghton Mifflin Harcourt (HMH) announced a year-long pilot of the first-ever full-curriculum Algebra app for the Apple iPad. The pilot also represents the launch of HMH Fuse™, a new mode of curriculum delivery where interactive platforms and mobile devices bring learning to life for students by moving beyond the one-way experience of a print or digital textbook. The HMH Fuse: Holt McDougal Algebra 1 app will be the most sophisticated use of the iPad's interactive technology in K-12 learning to date.
Through the revolutionary iPad environment, students will receive feedback on practice questions, write and save notes, receive guided instruction, access video lessons and more with the touch of a finger. The app's multi-dimensional functionality combines instruction, ongoing support and intervention, allowing teachers and students to customize learning and meet individual needs.
Read full article: click here
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DISCLAIMER: TAA has not tested and neither endorses nor opposes any product or procedure recommended or referenced in any TAA publications, teleconferences, or workshops.
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