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In This Issue
Visit the 2009 TAA Conference website
Featured Sponsor of the 2009 TAA Conference Roundtable Discussions Luncheon, Copyright Clearance Center
Featured Sponsor of the 2009 TAA Conference Networking Hospitality Hour, Brooks/Cole & Delmar Cengage Learning
Please Thank Our 2009 TAA Conference Sponsors
2009 TAA Council candidates announced
Start a TAA Chapter
TAA announces 2009 Texty, McGuffey Award winners
Listen to recordings of 2009 TAA Teleconferences
Tech Bit: Virtual Private Networking
Free consultation for contracts
AAP welcomes re-introduction of legislation to protect copyright of researched works
Pat Schroeder to step down as head of AAP
Authors Guild concerned about Kindle 2's new 'Text to Speech' function
Give a TAA Gift Membership for only $15
TAA TELECONFERENCE: Grants Gamesmanship Mar. 19
TAA TELECONFERENCE: Is Textbook Writing For You? Mar. 25
TAA TELECONFERENCE: Negotiation of Author/Publisher Contracts for the Experienced Author, Part 2, Apr. 9
2008 TAA Teleconference Series Recordings
2009 TAA Conference

Conference Registration is now open.

Register Early and Receive Two Free Books!

Professors as Writers Self Publishing Textbooks and Instructional Materials
read review

The first 30 conference registrants will receive a copy of Robert Boice's Professors as Writers: A Self-Help Guide to Productive Writing, (read review) donated by the publisher, New Forums Press, and Self-Publishing Textbooks and Instructional Materials by Franklin H. Silverman, donated by the publisher, Atlantic Path Publishing.

Register here


View the Preliminary Conference Schedule
FEATURED SPONSOR
of the 2009 TAA Conference Roundtable Discussions Luncheon

Helium/TAA Partnership
FEATURED SPONSOR
of the 2009 TAA Conference Networking Hospitality Hour

Brooks Cole, Cengage Learning
Delmar, Cengage Learning

2009 TAA CONFERENCE SPONSORS

Helium/TAA Partnership

New Forums Press, Inc.

Helium/TAA Partnership

Universal-Publishers

Helium/TAA Partnership

Lennie Literary & Author's Attorney


Professor Destressor

Teaching Point

Meryln's Pen

Salkind Literary Agency


Pearson
Helium/TAA Partnership


SAVE THE DATE!
TAA member benefit: Books for Purchase

TAA members may list and promote works on-line if they hold the rights. These works can be out-of-print or self-published.

Works will be posted on the TAA site, permitting adopters and individual buyers to buy directly from the author.

Authors set the price.

Authors provide the means of delivery, either electronic or print format.

To list your work in the Books for Purchase section, fill out this application. Email an image of the book cover to kim.pawlak@taaonline.net

To view the works for sale visit http://www.taaonline.net/books/index.html

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Complete CCC's Author Survey
Subscribe to TAA Listservs

Subscribe to one or both of TAA's Listservs, one on textbook authoring and one on academic authoring.


Subscribe to the Textbook Authoring Listserv by sending an email to TAATextbookAuthoring-on@mail-list.com

Subscribe to the Academic Authoring Listserv by sending an email to TAAAcademicAuthoring-on@mail-list.com

You can switch to the Digest version of the Textbook Authoring Listserv, in which you receive only one email message per week with all that week's posts contained within it, by sending an email to TAATextbookAuthoring-switch@mail-list.com
once you have been subscribed.

To switch to the Digest version of the Academic Authoring Listserv, send an email to TAAAcademicAuthoring-switch@mail-list.com once you have been subscribed.

After you are subscribed to the Textbook Authoring Listserv, send messages to TAATextbookAuthoring@mail-list.com


After you are subscribed to the Academic Authoring Listserv, send messages to TAAAcademicAuthoring@mail-list.com

Read the archives for both Listservs here

If you have any questions, please email Kim Pawlak

Greetings!

You can now visit TAA on Facebook ®, an online social networking community.

TAA on Facebook
® Facebook is a registered trademark of Facebook, Inc.

By becoming a 'fan' of the Text and Academic Authors Association on Facebook ®, you can use your Facebook ® page and get updates to your "wall" when TAA posts something new, like an announcement of an upcoming teleconference. We'll be adding new content continuously, so become a fan of TAA and stay connected!

* If you do not have a Facebook ® account, you will need to create a free account in order to view the Text and Academic Authors Association page.

Sincerely,

Kim Pawlak
Associate Executive Director
kim.pawlak@taaonline.net
(608) 687-3106
(507) 459-1363 cell
www.TAAonline.net

2009 TAA Council election candidates announced

Six TAA members are running for open positions on the TAA Council. Open positions include Secretary and two Council positions. Ballots will be mailed to TAA members on March 15. The deadline for receipt of ballots is April 15. Terms begin on July 1.

Fred Kleiner, who is currently serving a one-year term on the Council that will expire in July 1, 2009, is running for the Secretary position unopposed. Council position candidates include Angela Jackson and Claudia Sanchez, who were appointed by the TAA Council for one-year terms in July 2008; Michael Spiegler; Maria Lopez-Class; and Mary Kay Switzer, who is running for her third term on the Council.

Fred Kleiner is the author of the 2007 Texty Award-winning A History of Roman Art and co-author of the 2001 Texty and McGuffey Award-winning Art through the Ages, and was recently elected to TAA's Council of Fellows. He is professor of art history and archaeology and chair of the art history department of Boston University, where he has taught since 1978.

In his position statement, Kleiner said that he has always admired the work TAA has done on behalf of authors and deeply appreciates the many valuable services it provides its members. He decided to run for a position on the TAA Council, he said, "in order to 'give back'," and hopes that his varied experience as an author of textbooks, journal articles, and scholarly monographs; as an academic editor; and as a mentor to younger colleagues as long-time department chair, would benefit TAA's membership.

Kleiner, if elected, would replace Ron Pynn, who has served one term as Secretary and has decided to step down. Pynn is one of TAA's founding members and served as TAA's executive director for more than a decade.

Angela Jackson is president and CEO of Culturally Competent Consulting, Inc, and is currently fulfilling a one-year contract with the Michigan City School Administration as a Cultural Liaison. She has a B.S. in Industrial Management, an M.Ed. in Community Counseling, and a Ph.D. in Counselor Education from Virginia Tech where she also specialized in Race & Social Policy. She has published academic articles and taught as an assistant professor in counseling/psychology programs teaching courses such as Abnormal Psychology, Practicum/Internship, and Multicultural Counseling.

In her position statement, Jackson said she was attracted to service on the TAA Council because of TAA's mission of assisting textbook and academic authors to publish and its work to enhance educational materials. "I have a passion for writing and inspiring others through the process," she wrote. "This new appointment would allow me to support the association in achieving its goals. I aspire to publish materials in multicultural education and as a council member I bring an exciting area to the publishing discussion. I envision using my strengths of empowerment, fortitude, and dedication to forward the approved agendas of TAA."

Claudia Sanchez is an assistant professor in the department of teacher education at Texas Woman's University. Her academic interests include grant writing, mentorship in teacher education programs, multicultural teacher competency, Spanish-English biliteracy, and English as a Second Language (ESL) teaching methods. She is director and co-director of three federal grants totaling over 4 million dollars, which focus on the preparation of teachers in critical need areas.

In her position statement, Sanchez said that as a Council member she would like to "continue to grow as a published author while supporting the endeavors of TAA's membership."  She is interested in promoting TAA among text and academic authors, and has a special interest in attracting authors from diverse backgrounds to our Association: " I strongly believe that the more diverse we are, the greater we become."

Michael Spiegler is a professor of psychology at Providence College and previously taught at the University of Texas, Austin. He has been a successful textbook and academic author for more 40 years with several leading textbooks, including Contemporary Behavior Therapy (5th ed.) and Personality: Strategies and Issues (8th ed.). For the past 13 years, Spiegler has worked to promote quality college textbooks by giving workshops and presentations on textbook writing at universities and professional conferences (he is a TAA Workshop presenter). He also teaches a 3-day intensive course on all phases of textbook writing in the national Chautauqua program. He regularly reviews manuscripts for publishers and serves as a consultant/mentor to college textbook authors in diverse disciplines. Spiegler is currently writing a comprehensive Handbook for College Textbook Writing.

In his position statement, Spiegler said he is president of TAA's fan club and has been ever since he attended the 2006 TAA Conference in Buffalo: "I've been actively involved in TAA, including presenting TAA-sponsored textbook writing workshops, recruiting members, and serving on panels at our annual meeting. I've also been working with our executive director on an exciting grant to foster scholarly writing among culturally-diverse high school math and science students. I'd like to further contribute my experience in and enthusiasm for textbook and academic writing as a council member. Two specific initiatives I would sponsor are (1) expanding TAA chapters and facilitating their activities and (2) broadening TAA's purview to other scholarly endeavors including conference presentations and discipline-based writing for the public."

Maria Lopez-Class is a research instructor in the department of oncology at Georgetown University with the Latin American Cancer Research Coalition, has worked with minority populations for over 10 years. She has experience with community outreach services and health-related research that addresses psychosocial factors and disparities among Latinos, Asians, and African-American groups. Her dissertation research was an in-depth multi-variable examination of socio-ecological factors that hinder Latinos from engaging in diabetes self-care.

In her position statement, Lopez-Class said that as a recent junior faculty member, she has learned the importance of publishing and networking. "Writing is time-consuming and requires significant academic creativity," she wrote. "Networking is not an institutional based endeavor, but rather one that spans across many disciplines and outside living quarters (e.g., institutions). As a TAA council member, it is my hope to apply my networking skills to create a forum for others to collaborate on projects."

Mary Kay Switzer is an associate professor in the communications department at California Polytechnical State University in Pomona, Calif. and a former news anchor. She is also a highly successful grant writer, curriculum developer and author and is involved in television and video production.

In her position statement, Switzer said that as a textbook author and academic author, she feel that she can continue to support issues concerned with both of those constituencies. "I want to work to improve the use of new technology to enhance educational materials and textbooks," she wrote. "I am also concerned with stopping the practice of the selling of desk copies."

Download 2009 TAA Council Election Nominees for candidates' full position statements and bios.

Start a TAA Chapter
TAA announces 2009 Texty, McGuffey Award winners

The Text and Academic Authors Association has selected three textbooks to receive a 2009 Textbook Excellence Award ("Texty"), and four textbooks to receive a 2009 William Holmes McGuffey Longevity Award ("McGuffey"). Two books tied for the College Physical Science category:  An Introduction to Physical Science, 12th ed., by James T. Shipman, Jerry D. Wilson, Aaron Todd, and Charles Higgins, and Meteorology Today, 9th ed., by C. Donald Ahrens.

The awards will be presented during a luncheon at the 2009 TAA Conference in San Antonio on June 27, entitled "TAA Awards Ceremony: Standing Out From the Competition." Learn more about the 2009 TAA Conference: Click Here

The Texty winners for 2009 are:
  • Seismic Methods and Applications: A Guide for the Detection of Geologic Structures, Earthquake Zones and Hazards, Resource Exploration, and Geotechnical Engineering, 1st ed., by Andreas Stark, published by Universal-Publishers, Inc. (College Physical Science category)
  • Operating Systems: Internals and Design Principles, 6th ed., by William Stallings, published by Pearson Education (Prentice Hall) (College Computer Science/Engineering category)
  • Challenging Behavior in Elementary and Middle School, 1st ed., by Barbara Kaiser and Judy Sklar Rasminsky, published by Merrill/Pearson (College Communication/Education/Performing Arts/Visual Arts)
The McGuffey winners for 2009 are:
  • An Introduction to Physical Science, 12th ed., by James T. Shipman, Jerry D. Wilson, Aaron Todd, and Charles Higgins, published by Houghton Mifflin (Now Cengage) (College Physical Science category)
  • Meteorology Today, 9th ed., by C. Donald Ahrens, published by Brooks/Cole, Cengage Learning (College Physical Science category)
  • Hotel, Restaurant & Travel Law: A Preventative Approach, 7th ed., by Karen Morris, Norman Cournoyer, and Anthony Marshall, published by Delmar, Learning. (College Humanities/Social Science category)
  • Probability and Statistics for Engineering and the Sciences, 7th ed., by Jay Devore, published by Brooks/Cole, Cengage Learning (College Mathematics/Statistics category)
Listen to recordings of 2009 TAA Teleconferences

TAA members can now listen to the following 2009 TAA Teleconference recordings:

Taxes and Authors - What You Should Know presented by Robert M. Pesce, Partner, Marcum & Kliegman, LLP

Royalties: Are You Unknowingly Losing Money? presented by Gail R. Gross, CPA, Marcum & Kliegman, LLP

Writing and Editing Effectively Using 'Fast Writing' and 'Slow Editing' by Dr. Sonja Foss, Professor of Communication, University of Colorado, and Dr. William Waters, an assistant professor of English at the University of Houston-Downtown

Negotiation of Author-Publisher Contracts for the Experienced Author, Part One presented by Michael R. Lennie, an author's attorney and literary agent at Lennie Literary & Authors Attorneys in San Diego

Listen to the recordings here

You will need your member username and password to access the recordings. Please email kim.pawlak@taaonline.net if you don't have a username and password.
Tech Bit: Virtual Private Networking

Ok your network administrator freaked and won't let you use Aavenu.

Ask for a virtual private network (VPN) connection to your network.

A VPN connection works like a network wire using the Internet as the wire.  To keep anything going through the VPN connection secure, it is encrypted on both sides before being sent through the Internet.

There's a VPN built into Windows XP and Vista, you just have to enable it.  But I figure any program like a VPN that is pre-installed on billions of computers has been hacked.

A free alternative is LogMeIn (http://www.hamachi.cc).  They have a paid version that adds capabilities, most of them not needed for simple applications. 
It is possible to be a virtual worker, from anywhere in the world.


Gregg Marshall, CPMR, CSP, is a speaker, author and consultant. He can be reached by e-mail at
gmarshall (AT) repconnection.com
, or visit his website at http://www.repconnection.com

Free consultation for contracts

Michael R. Lennie, a long-time member of TAA, is buil
Michael Lennieding a major database of textbook author contracts to more effectively and efficiently serve TAA members. Mr. Lennie is an authors' attorney and literary agent. His firm is Lennie Literary & Authors' Attorney located in San Diego. A free 15 minute legal consultation is offered to all authors who provide contracts. The offer is good anytime in 2009.

He seeks both "off-the-shelf " un-negotiated con
tracts (i.e., the publisher's boilerplate contract) as well as negotiated contracts. 

Please mark the upper right corner of the first page of the contract with either a large "N" or "UN"  to designate the contract as  "Negotiated" or "Un-negotiated." Contracts negotiated in the last six years are preferred, and should include amended contracts, amendments and supplements where they exist to demonstrate changes to the contract over time.

Your contracts should be sent in electronic form to  michael@lennieliterary.com. If only print copies are available, send to the address shown below. You are invited to redact any personal information if you wish.  However, use of these materials will not identify the author.

If you have questions, please e-mail or call Michael.

Michael R. Lennie
Lennie Literary Agency & Authors Attorney
2667 Camino del Rio South
Suite 301-9
San Diego, CA 92108
Phone: (858) 272-2248
Fax:     (858) 272-2541
michael@lennieliterary.com

AAP welcomes re-introduction of legislation to protect copyright of researched works

The Association of American Publishers welcomed the re-introduction of legislation to safeguard the rights of authors and publishers of copyrighted, peer-reviewed scientific journal articles, and praised House Judiciary Committee Chairman John Conyers Jr. (D-MI), Rep. Darrell Issa (R-CA), Rep. Robert Wexler (D-FL), Rep. Steve Cohen (D-TN) and Rep. Trent Franks (R-AZ) for their bipartisan leadership and continuing support in protecting the rights of the scientific and scholarly publishing community.

The Fair Copyright in Research Works Act, HR 801, was re-introduced in response to a government mandate that allows the National Institutes of Health to make the content of publishers' value-added, peer-reviewed journal articles freely available online within 12 months of publication. The legislation would recognize the importance of the added value in quality assurance controls that journal publishers contribute to ensure the integrity of such articles as key components of the nation's record on scientific research, and would help keep the Federal Government from undermining copyright protection for journal articles where private-sector publishers have added such significant value. The legislation would address serious concerns that the mandate is inconsistent with policies underlying U.S. copyright law and undermines our nation's ability to comply with international copyright treaty obligations.

Allan Adler, AAP Vice President for Government and Legal Affairs commented: "While the Government may fund the research, not-for-profit and commercial publishers together invest hundreds of millions of dollars each year conducting peer review, editing, publishing, disseminating, and archiving scientific and scholarly journal articles to inform the research community and the general public about the results of such research. This legislation would enable the government to disseminate research funded by the government while ensuring copyright protection and preserving the incentives for the private-sector investments in the journal publishing community."

Background information and a detailed discussion of the concerns addressed by the Fair Copyright in Research Works Act can be found online at: www.pspcentral.org.  For additional information contact PSP Executive Director John Tagler (jtagler@publishers.org or 212-255-0200 ext. 223).

Pat Schroeder to step down as head of AAP

Former Congresswoman Pat Schroeder, who has served as President and CEO of the Association of American Publishers

"I'm still in the process of composing my life and while there's always a certain amount of sadness at leave-taking, this is the right time for me to move on," Mrs. Schroeder said. "I'm delighted to leave AAP and the industry it serves in Tom Allen's capable hands."

As a Member of Congress, Mr. Allen served on the House Energy and Commerce Committee, Budget Committee, Armed Services Committee, and Government Reform Committee. Highly regarded by Congressional colleagues on both sides of the aisle as a thoughtful and effective legislator, Mr. Allen is a former Rhodes Scholar with a law degree from Harvard.

"In this age of rapidly changing technology, we must not lose sight of the abiding importance of the written word to our culture, society and our democratic institutions," Mr. Allen said. "AAP advocates on issues of paramount importance ranging from free speech and education to the protection of intellectual property rights and international freedom to publish. I am excited about tackling the challenges of this new position and its responsibilities to the publishing industry and the reading public."

AAP Chairman Richard Sarnoff (Bertelsmann Inc.) said: "Pat's boundless energy and creativity have served AAP well for the past twelve years. We have every confidence that as he takes the helm, with his distinguished background and his passion for books, Tom will provide the visionary and solid leadership we need to keep AAP's momentum going in this rapidly evolving environment."

The Association of American Publishers is the national trade association of the U.S. book publishing industry. AAP's more than 300 members include most of the major commercial publishers in the United States, as well as smaller and non-profit publishers, university presses and scholarly societies. AAP members publish hardcover and paperback books in every field, educational materials for the elementary, secondary, postsecondary, and professional markets, scholarly journals, computer software, and electronic products and services. since June 1997, will be leaving AAP on May 1, 2009 "to sail uncharted waters." The AAP Board of Directors has chosen Tom Allen, a former six-term Congressman from Maine, to succeed her.

Authors Guild concerned about Kindle 2's new 'Text to Speech' function

In light of a new feature of Amazon's Kindle 2 that reads e-books out loud, the Authors Guild is recommending that authors who haven't yet granted their e-book rights to backlist or other titles, start doing so.

In an email sent to their members on February 12, the Guild said Kindle 2's new "Text to Speech" function "presents a significant challenge to the publishing industry." Although the existing audio quality of the Kindle 2 is only serviceable, said the Guild, they expect the software to improve rapidly.

"If you have a new book contract and are negotiating your e-book rights, make sure Amazon's use of those rights is part of the dialog," said the Guild. "Publishers certainly could contractually prohibit Amazon from adding audio functionality to its e-books without authorization, and Amazon could comply by adding a software tag that would prohibit its machine from creating an audio version of a book unless Amazon has acquired the appropriate rights. Until this issue is worked out, Amazon may be undermining your audio market as it exploits your e-books."

TAA Gift Memberships

You can give a TAA Gift Membership for only $15.

Providing a gift membership to a family member, friend, student or colleague is a great way to assist them with their writing and show your support for TAA's mission.

Learn more

Author promotion: Make friends with freelancers

PR maven Marika Flatt recommends that publishers and authors who want to get th
eir stories out, especially on limited budgets, make friends with freelancers.

In this installment of "Publishing University Previews,"
a Beyond the Book podcast from the Copyright Clearance Center (CCC), Flatt and her colleague Kate Bandos talk about the care and feeding of the media with host Christopher Kenneally.

For more of Flatt's tips on working with freelancers, download this article. (PDF)

This special series is a co-production with the Independent Book Publishers Association, which brings the annual Publishing University to NYC on May 26 - 28, 2009.

Authors Asking Q&A

Q: "I have been writing a textbook but so far have been unable to interest a major publisher. I may publish it with a small publisher without a sales force. That leaves me to market the textbook. Can you share some advice for what I should do in this situation?"

A: Robert Christopherson, professor emeritus of geography at American River College and author of the leading physical geography textbooks in the U.S. and Canada:

"Here are some ideas:

1. Examine similar textbooks in the field you are writing in over the past 10 years. Record publisher names, editors listed on the copyright page, and begin a list of any reviewers listed in the Preface. This process will give you an idea of publishers active in the discipline and some you might want to contact with your proposal. The reviewers master list will add to names you already may know who can act as reviewers for your manuscript. You will have to invest some upfront money in paying reviewers. Sometimes the reviewer list will give you an idea where large course offerings exist in your subject area. You will want to select some of your reviewers from these departments. Make a spreadsheet with these names and schools so its searchable.

2. Check your professional association or group and find out the cost of ads in newsletters and journals. Find out the cost of ads in the program guide or abstracts book for the annual conventions. Maybe find out what a booth space costs. A great book cover, harvested quotes from reviewers, etc., will all help with this.

3. All your upfront costs are tax deductible---this is a business. I know investing in a work "on spec" is always a risk but the capital outlay may insure more success down the road.

4. Establish a website and domain for your book if possible. Update as the book develops. Google the topic and yourself to get the subject and discipline linked to your website.

5. Check the TAA archives for self-publishing and promotion materials. Also, check the Poynter Institute www.poynter.org/ He presented a workshop at one of our TAA meetings that was terrific.

6. Contact a literary lawyer to make sure you retain ownership and have 'offramps' in the contract with the initial small publisher so that when your book hits and you want to shift to a bigger house, you will be free to do so.

Read more Authors Asking Q&As here
TAA TELECONFERENCE
Grants 'Gamesmanship'


Thursday, March 19, 12 - 1 p.m. Central Time (10 a.m. Pacific; 11 a.m. Mountain; 1 p.m. Eastern)

Presented by Jay Matteson, Grantmaker, Grantseeker, Text and Academic Authors Foundation (TAAF) Executive Dir
Jay Mattesonector

This one hour teleconference is designed to fine-tune the grantseeker's skill base in practicing the process or identifying, writing, and winning grant awards. This includes: how to align "Your Vision" with the grantmaker's "Great Ideas"; how to manage the "must do" checklist for writing and submitting grants; and how to apply time-management strategies for producing final award winning products.

To facilitate this process, participants will be asked to submit to the presenter 48 hours prior to the teleconference a "Pre-participation Grant Awareness Survey", which will be sent with the call-in instructions for this teleconference. Because of this requirement, the deadline for signing up for this teleconference is Tuesday, March 17, 12 p.m. CT.

Jay Matteson will celebrate his 40th Anniversary as a professional educator in 2009. Twenty of these years were spent providing operational and instructional leadership to medical and allied healthcare academies, associations, and businesses in the study and clinical practice of pain management and Physical Medicine & Rehabilitation. Dr. Matteson offers a unique perspective to the Grantseeker as he has served in the lead role as both grantmaker and grantseeker. This includes: grant oversight and management of protracted large-scale multi-million dollar projects for state education offices as well as Principal Investigator for procurement, award and administration of corporate and university contracts & grants focusing on education and training in science, technology, engineering and mathematics (STEM) and biomedical technology innovations. Matteson is currently writing grants in support of the TAA Foundation.

Sign up for this teleconference here or by emailing Ginny Pawlak at Ginny.Pawlak@taaonline.net
TAA TELECONFERENCE
Is Textbook Writing for You?

Monday, March 25, 12 - 1 p.m. Central Time (10 a.m. Pacific; 11 a.m. Mountain; 1 p.m. Eastern))

Presented by Michael D. Spiegler, Professor of Psychology, Providence College
Michael Spiegler
Textbook writing is a rewarding and challenging endeavor, but it is a major undertaking and it is not for everyone. If you are thinking of writing a textbook or think you might want to sometime in the future, this would be a good time to start answering the question: Is writing a textbook something I should consider? This teleconference will address the following topics:
  • Why write a textbook? Some good and some less good reasons
  • Personal prerequisites
  • Professional prerequisites
  • What writing a textbook entails: The big picture
  • Testing the textbook writing water before diving in
  • Making the decision to write a textbook: The critical variables
Michael D. Spiegler is a Professor of Psychology at Providence College. He has been a successful textbook and academic author for 40 years with several leading psychology textbooks, including Contemporary Behavior Therapy (5th ed.) and Personality: Strategies and Issues (8th ed.). He has presented numerous workshops on textbook writing at universities, professional conventions, and at the annual TAA conference. Michael regularly reviews manuscripts for textbook publishers and serves as a consultant/mentor to college textbook authors in diverse disciplines. He is currently writing a comprehensive Handbook for College Textbook Writing.

Sign up for this teleconference here or by emailing Ginny Pawlak at Ginny.Pawlak@taaonline.net
TAA TELECONFERENCE
Negotiation of Author/Publisher Contracts for the Experienced Author, Part Two

Thursday, April 9th, 2 - 2:30 p.m. Central Time (12 - 1:30 p.m. PST, 3 - 4:30 p.m. EST)
Michael Lennie
Presented by Michael R. Lennie, Esq., Lennie Literary & Author's Attorneys (visit Lennie Literary web site)

In this 90-minute teleconference, Michael Lennie continues his March 4 discussion of the hot issues authors need to know, including:
  • How course management platforms can halve your royalties
  • How do publisher supplements ("PubSupps") reduce your royalties
  • An Unfair Trade: don't let the publisher sweet talk you into giving up your 6 year Statute of Limitations in exchange for an Audit Clause
  • Kits and kits within kits -- "Magic Number Mischief".
Michael will also explain just what a successful author's focus should be during negotiations, including:
  • Subtleties of The Revision Clause:
    • What defines revision of an electronic book
    • How to avoid the "Help: my Textbook's Been Kidnapped and I've Been Kicked Off the Island" syndrome
  • How to convert the revision clause to your advantage
  • Subtleties of the Competing Works Clause:
    • How to avoid having your textbook authoring career put in shackles before it begins
    • How to create a very limited competing works clause - one that allows you to continue your writing career
  • How to use re-openers - or, "if you can't get it now, get it later"
  • The Right of Approval vs. the Right of Consultation
  • What is the very strongest "Leverage Device" at your disposal?
Participate in Michael's Contract Database Project. He is currently engaged in a project to gather textbook contracts to form a major database that will allow him to more effectively and efficiently negotiate contracts on behalf of TAA members. Send your contracts (both negotiated and off the publisher's shelf) to Michael@LennieLiterary.com **BEFORE** the teleconference to help create a powerful Author/Publisher Contract Database. If in print form only, fax to Michael at (858) 272-2541.

Michael Lennie has negotiated hundreds of major contracts for both established and first-time authors of text and trade books. He regularly speaks at workshops and conferences around the country about current legal issues in publishing. Michael has been an active member of TAA since its inception in 1987, has served as the legal advisor to TAA, and has served several terms on TAA's Council. According to Publishers Weekly Michael negotiated one of the largest settlements recorded on behalf of textbook authors. He has successfully litigated a number of other major author/publisher court actions.

STRONGLY SUGGESTED:
Listen to "Negotiation of Author-Publisher Contracts for Experienced Authors, Part One":
Click here to listen

Sign up for the Part Two teleconference here or email Ginny Pawlak at Ginny.Pawlak@taaonline.net with the name of the teleconference

TAA 2008 Teleconference Series

TAA members can now listen to recordings from TAA's 2008 Teleconference Series. The playback options have been enhanced to enable members to rewind, fast-forward and pause the recordings in addition to stop and play. The recordings can also now be downloaded and listened to on a computer or Mp3 player.

These recordings are for members-only. Only TAA members have permission to download TAA Teleconference recordings. Recordings may not be copied, shared with, or distributed to non-members.

Listen to or download the recordings:
Learn more about these teleconferences at http://www.taaonline.net/TAATeleconferences/schedule.html

Don't have your member username and password? Email Kim Pawlak