September 22, 2011
Michael Ross 

Vice President - Technology  



Aidmatrix Network Fall 2011 Release Delivers New Virtual Fundraising Tool with Social Media Integration, Managed eMarketing Services for Nonprofits, and Windows Azure™ Cloud Platform for Disaster Relief Warehouses

Dallas, Texas - September 22, 2011 - The Aidmatrix Foundation Inc. today announced its Fall 2011 release of the Aidmatrix Network for Humanitarian Relief. This latest release is currently in production and delivered as a Software-as-a-Service (SaaS) to partner NGOs and government agencies. The major additions to the product suite include the new Virtual Aid Drive Plus+ module, an online fundraising tool with Flash game-like components to engage and entertain donors through the giving process while also enabling the donor to further promote through social media. Several new managed service offerings are also included in this release: Event Site Development, Hosting & Support; eMarketing Managed Services; and Social Media Advertising Services. Enhanced modules within the Supply Chain Management Suite include the Online Warehouse module which was migrated to the Microsoft Windows Azure™ Cloud to provide even greater scalability and rapid worldwide deployment capability - especially important during times of disaster response. The Online Warehouse Plus+ module and Online Ordering for Feeding America modules were also enhanced. For complete technical details and screenshots, visit www.aidmatrix.org/Fall2011.


Virtual Aid DriveŽ Plus+ module- The Plus+ version of the Virtual Aid DriveŽ takes online fundraising to a new level. Hi-end design and graphics boost your virtual food drive with game-driven technology to educate donors about the higher cost of acquiring food with high nutrition. This education helps increase the total shopping basket value while elevating the shopping experience. You can set goals for your drive and track and communicate progress toward that goal. Plus, donors can instantly post their activity to their Twitter and Facebook accounts and invite their friends to give, too. This new functionality is made possible by funding provided by the North Texas Food Bank


Online Warehouse module - The Online Warehouse module was successfully migrated to the Microsoft Windows Azure™ Cloud. This new platform provides additional resiliency for the application, enables rapid deployment of new warehouse instances around the world for optimum response time, and enhances on-demand scalability - all particularly important during times of disaster response.  


"The Virtual Food Drive technology provides a convenient universal donation method for busy professionals to make a difference in someone's life.  In addition to offering employees the benefit of providing more product per dollar for the Food Bank, this donation method is extremely efficient to administer from a company's perspective," commented Wanda Etheridge, Assurance Risk Management Manager at KPMG LLP, after donating to the North Texas Food Bank through a Plus+ version of the Virtual Aid DriveŽ. 


New emarketing managed services for nonprofits include: Event Site Development, Hosting & Support; eMarketing Managed Services; and Social Media Advertising Services.


Many additional new features are also available to Online Ordering for Feeding America and Online Warehouse Plus+. To view the complete list, visit  www.aidmatrix.org/Fall2011

About The Aidmatrix Foundation, Inc.
The Aidmatrix Foundation, Inc. builds and operates powerful technology hubs that support diverse stakeholder groups in their efforts to work together to solve the world's most challenging humanitarian crises. Our solutions enhance participation, amplify contributions, and accelerate results for humanitarian relief. More than 40,000 leading corporate, nonprofit and government partners leverage our solutions to mobilize more than $1.5 billion in aid annually, worldwide. The donated goods, money and services impact the lives of more than 65 million people. Aidmatrix is a 501 (c) 3 nonprofit headquartered in Dallas, Texas, USA, with offices in Wisconsin, Washington D.C., Germany and India. Visit www.aidmatrix.org 
The Aidmatrix Network is a registered trademark of The Aidmatrix Foundation. Inc. All other trademarks are property of their respective owners.