Sylvina Consulting                                                      February 2012
Direct Selling Newsletter
The best direct selling startup conference    

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Insights for
 Network Marketing and Party Plan Companies
In This Issue
Direct Selling Edge Conference
MLM Legal: Be (PRO)active
Ask Victoria
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302 Update 


If you have a new or young MLM or party plan company, you will learn so much at The Direct Selling Edge Conference!


This two-day conference is all about education. You'll learn about compensation plans, initial recruiting, legal considerations, MLM software, social media, merchant accounts, tax obligations and so much more.  At the end of each day, you can meet with presenters in 30-minute consulting sessions.


At $199 for your first person and $100 for each of your companions, this educational conference is a great value. 


After a very successful conference in September, we've decided to go back to Vegas and add even more content to the agenda.  We received some great feedback after our first event and we've included those testimonials below. 

It all starts at 9am on Thursday, March 8th in Las Vegas at the Eastside Cannery Hotel and Casino.  I'd love to meet you there.  Discover more details in our first article!


What are the big three legal threats that all direct selling companies face?  Hear from guest blogger MLM Attorney Kevin Thompson in our second article.


In her February column, Victoria answers the question, "Where and when do I need to charge sales tax?"



Direct Selling Edge Conference


Direct Selling EdgeWhich is the best conference to learn about compensation plans, initial recruiting, legal considerations, MLM software, social media, merchant accounts, tax obligations and much more?


If your answer is "The Direct Selling Edge Conference", you're right!


If you are starting or running a new or young direct selling, party plan, or network marketing company, you should come to Las Vegas to listen to and meet with Sylvina Consulting, MLM attorney Kevin Thompson, and other direct selling professionals at the Direct Selling Edge Conference.


What makes this conference so good? 


MLM Legal :  Be PRO(active)

Kevin ThompsonThe laws governing the network marketing industry are a complex tapestry involving state and federal statutes and an array of regulations.


With all of the legal requirements, it's not easy for companies in the industry to safely navigate the terrain.


Based on my study of the law and countless cases, if a company is solid in three core elements, it leads to a long and regulator-free life for the business. I call these elements the "PRO elements".


What are the three elements?


Ask Victoria

Victoria Dohr

Where should you collect sales tax?


If you think you only need to collect and remit sales tax in the state where your business has an office, you're mistaken.


It would be great to meet you and to talk with you at the Direct Selling Edge Conference in Las Vegas on March 8 and 9, 2012.  For details or tickets, visit


Our mission at Sylvina Consulting is to enlighten the owners, management team, and independent representatives of direct selling companies with information, wisdom, and solutions to improve the health and stability of their businesses. 

In short, we assess, guide, and improve party plan and network marketing businesses!

With guidance from Sylvina Consulting, you can benefit from our suggestions and recommendations gained from 25 years of experience working with more than 300 direct selling companies.

We welcome the opportunity to be of service to you and your company.

Jay Leisner
Jay Leisner
President, Sylvina Consulting
Office:  503.244.8787 
Email:   [email protected]