Sylvina Consulting                                                         February 2011
Direct Selling Newsletter
 

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Insights for
 Network Marketing and Party Plan Companies
 
In This Issue
Pilots and Pre-Launches
Social Media and the FTC
Ask Victoria
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302 Update 

Greetings!

What are pilot programs and pre-launches?  Uncover the differences to help decide what's best for you, if yours is a new company, in our first article. 

 

Social media is not going away anytime soon.  How should we use it to help us, not hurt us?  For answers, read our article on Social Media and the FTC.

   

In her February column, Victoria tackles the important question, "Why Have A Renewal Fee?"

 

Pilots and Pre-Launches 



If you are launching a new direct selling company, you may be contemplating the use of a pilot program and/or a pre-launch, before you launch your company.

 

What are the differences?


Social Media and the FTC

 

FTCYou may have heard horror stories about social media being used by representatives to inaccurately promote income opportunities or products.  

 

What should we do? 


Ask Victoria
Victoria Dohr

Why Have A Renewal Fee?

 

Some, but not all, direct selling companies charge a renewal fee to their independent representatives.

 


If you hear a voice within you say 'you cannot paint,' then by all means paint, and that voice will be silenced.   

                                ~ Vincent Van Gogh 

                                                                                                             

Our mission at Sylvina Consulting is to enlighten the owners, management team, and independent representatives of direct selling companies with information, wisdom, and solutions to improve the health and stability of their businesses.

In short, we assess and improve businesses!

With guidance from Sylvina Consulting, you can benefit from our suggestions and recommendations gained from 25 years of experience working with more than 300 direct selling companies.

We welcome the opportunity to be of service to you and your company.



Jay Leisner
Sincerely,
Jay Leisner
President, Sylvina Consulting
Office:  503.244.8787 
Email:   jay@sylvina.com