Sylvina Consulting
Direct Selling Newsletter
 for party plan and network marketing companies
January 2009
In This Issue  

Sylvina Consulting  

May 2009 bring new successes and good health to you and your family!

Do you have business partners or are you in search of them? Learn how to protect your business from the risks of business partners in this month's first article.

They've enrolled and that's good. Do you know what you can do to keep your independent representatives? Learn important retention strategies in our second article.

Beginning this month, our newsletters will contain a regular column, Ask Victoria. A top question will be asked and answered in each issue. This month's question:

    How much money does it take to start a direct selling business?
Business Partner Decisions
 

Who's A Good Partner For Me?
Business Partners

"I chose the wrong person."

"We didn't share the same expectations."

"It turned out that our ethics were very different."

Just like marriages, business relationships can break apart for fundamental reasons.


Retention Rules!
 

Retaining Your Representatives

Retention starts with recruiting. If your company isn't recruiting new representatives, your business will grow smaller.

Retention is just as important as recruiting. Retention is keeping your recruited representatives active in the business as long as possible.

The impact of retention is huge. Do you know the average rate of retention of direct selling companies?


Ask Victoria
 
Victoria Dohr


"How much money does it take to start a direct selling business?"


As we begin a new year, we look forward to positive change.

Are you doing all you can to grow your business?

Sylvina Consulting has 22 years of success in improving home party plan and network marketing companies. If your business needs improvement, we should be talking.

Sincerely,

Jay Leisner
Jay Leisner
President
Sylvina Consulting
Phone: 503.244.8787
Fax: 503-977-0996
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