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January 2011
The e-Servicer 
Monthly communication from United Servicers Association
Greetings!


2011


  
It is not just enough to make a New Year's Resolution. In the absence of proper planning, it is most likely that your resolution will fail. Chalk out a plan of how you will resist the temptation of giving up your resolution. This could include rewarding or penalizing yourself for keeping up or failing on your plan, or asking for help from a friend. Make a list of how you can help yourself and refer to this list often to avoid diversion.
  
For more on planning in your business read " What's Your Plan? " By SCORE's Rieva Lesonsky


Until next time, good luck with your New Year's resolutions and much success in 2011.

 

Sincerely,

e-Servicer Newsletter Team
United Servicers Association
IN THIS ISSUE
Jennifer's Warranty Tip # 10
Service Profits Not Where You Want Them
USA First Eecutive Director Dave Ashton Passes Peacefully Jan 4th
Fond Memories of Dave Ashton
A Salute to Dave Ashton
Hope for Small Business on Debit Card Fees
Jennifer's Warranty Tip # 10Warranty Tips
De-coding manufacturer's serial numbers


Whirlpool/Maytag/Amana
Example:  KT2301657

 

K - stands for the warehouse where the unit was

manufactured

T - stands for the YEAR the unit was manufactured

23 - the first two numbers stand for the week it was manufactured in that year

This product was manufactured the 23rd week of 2006 = around the end of May 2006

 

 

See the other manufacturers serial number breakdowns


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Service Profits Not Where You Want Them?
Attend the Appliance Service Training Institute and
Learn How to Cut Costs and Increase Profits

Discounted pricing held over until January 31  ONLY $399 after discounts

     ASTI Classes
     ASTI Hotel
     ASTI Training
USA's Founder and First Executive Director
David M. Ashton, 81, Weernersville, PA, Passed Away January 4, 2011

Dave AshtonDavid M. Ashton, 81, Wernersville, passed away Jan. 4, 2011, at 3:35 p.m. in St. Joseph Medical Center, Bern Township, where he was a patient since Dec. 30.

 

He was the husband of Nancy W. (Welsh) Ashton.

Born in Philadelphia on April 11, 1929, he was a son of the late William W. and Eleanor L. (Baetzel) Ashton.

David was a 1947 graduate of Frankfort High School and received an associate degree in accounting from Temple University.

 

He was employed as the parts and service manager of Philco for 24 years; later was employed as the National Service Manager of Litton Industries for seven years; later was the controller of NARDA for seven years; and was a founder and director of United Servicers Association for four years until his retirement in 1997.

 

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Surviving in addition to his wife are two daughters, Nancy Ashton-Hoffman, North Wales; and Marilyn L. (Ashton) O'Neil, wife of James O'Neil, Dublin; two sons, David H. Ashton, husband of Candace M. Ashton, Avon Lake, Ohio; and Donald W. Ashton, Norwalk, Conn.; eight grandchildren, four great-grandchildren and three sisters: Roberta (Ashton) Wible, Lansdale; Margaret L. (Ashton) Tyzack, Philadelphia; and Eileen H. (Ashton) Petrilli, Lansdale.

 

Mr. Ashton was predeceased by two brothers, William W. Ashton and Charles Ashton.

Appliance Service

Training Institute

Feb 9-12, 2011

San Diego, CA

 Check out the 74  different technical and management classes

 

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Can't decide which convention to attend? Compare the ASTI to the NASC with this simple convention comparison chart

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       ASTI 2011
The ASTI
is only 4 weeks away. 
Can you afford
not to be there?

It's not too late to register. Only $399 after PD discount
  Register Now3

Read what others are saying about ASTI-2010:

 

This was a phenomenal event that offered extraordinary opportunities for personal and business advancement powered by knowledge and networking.  I am very excited about implementing the remarkable ideas and methods that I learned at ASTI 2010 and am very grateful for having the opporturtunity to attend this awesome event.  Thank you! Thank you! Thank you!

 

Jesse Hurst - Alpine Appliance

 

 

Fond Memories of Dave Ashton 
USA Founding Member Larry Bergo Remembers Dave Ashton

 

I first met Dave when he was managing director of NASD, the service division of NARDA.  I was relatively new in my business career and knew little of this industry.  Dave approached me and not only asked me to join NASD, but also asked if I would accept a position on the Board of Directors. I accepted.  About a year or so later, we began serious discussion of forming a new trade association dedicated to service.  I remember several trips to Chicago, where Dave lived at the time, and where we made all the plans for USA in his home. One trip was during a snowstorm that was pretty intense. Something this Southern California boy is not used to. Dave picked Marc Fearnehough and I up at the hotel and we were driving to Dave's home.  He said "Look, there's the airport". I couldn't see a thing. All I saw was snow going sideways. Yes, I was a bit nervous but I have several fond memories of working with Dave to plan and organize USA.

Dave soon resigned his position with NARDA to assume the managing director's position with USA. Although we agreed on a salary, we were unable to pay him. Dave was the consummate professional.  He worked out of his home in an upstairs converted bedroom. As Nancy would say, he dressed with a shirt  and tie every day and would go upstairs to his office, and stay for a full 8 hours, only breaking for lunch. Dave did this for years until we were able to hire some staff. I don't think Dave ever received a regular paycheck. He was dedicated to USA and was the driving force behind our professionalism and our commitment to education.

Dave loved this industry and always insisted on absolute professional conduct.  He was also tireless in his management of the association.  I remember many times, as a board member in those early days, that at conventions we would conduct our board meetings in the only time we had available;early in the morning before activities started. Without Dave, USA would not exist. I will always remember the influence Dave had on my business career. He taught me professionalism and to be a student of my industry.....always learning. 

I know Dave was given lifetime membership in USA, but I would urge the Board of Directors to honor Dave with something permanent in his memory for his contributions to USA.

Larry Bergo

A Salute to Dave Ashton
USA Founding Member Marc Fearnehough Speaks of Dave Ashton 

 

 

I met Dave at an NASD function and liked his idea of the service industry being comprised of professional business people.  I was involved with our state association and saw Dave's vision and direction as a way to expand my horizons and improve my business as well as promoting the industry.  Dave and some of us in the industry started to realize that the only way for this program to succeed was through an organization of servicers.  We started serious talks about the formation of an association and Dave and Nancy graciously hosted our face to face meetings in their home near Chicago.  I think the last of those meetings was in March during a snowstorm that was a real challenge for those of us from California.

 

Dave became the managing director of USA after resigning from NASD and his dedication was a real guiding light for those the board. The early days of USA were very challenging and Dave provided the glue to keep the association together and guide the growth.  He was always there with his cheerful voice any time I called. 

 

He insisted on professionalism and knew that education was the key to success in our industry. At one of the early ISM's he asked me to do technical tear down training on the then pretty new design Whirlpool direct drive washer. His insistence on professionalism meant I did the whole training wearing my suit and tie. 

 

I learned a lot from Dave and am thankful for his dedication and guidance that helped USA prosper and grow to the industry leading association that it is today.

 

Marc Fearnehough

 
Hope for Small Businesses on Debit-Card Fees
By Catherine Clifford,

customer service

 

NEW YORK (CNNMoney.com) -- It's not every day that Main Street gets a slam dunk on Wall Street. But the Federal Reserve's proposed cap on "swipe fees" could significantly reduce small businesses' costs while cuttinginto big credit card company's profits.

 

When a consumer pays with a debit or credit card, the retailer has to pay a fee to the credit card company, a so-called "interchange fee." For small retailers, these interchange fees, or "swipe fees," can add up fast.

 

Dennis Lane spends between $600 and $700 a month on electronic interchange fees at his 7-Eleven convenience store in Quincy, Mass. About 80% of the fees stem from debit card transactions -- or about $560 per month. The Fed's proposed fee cap could slash those expenses by as much as 80% to 90%, according to a J.P. Morgan research note.

 

That would be "really significant" help, Lane said. Multiplied across the nation's small businesses, those savings could make a big difference for owners and help give the economy a boost, say small business advocates

 

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Online Version of the Blue Book Available
Order your subscription at unitedservicers.com

The industry leading flat rate job guide "The Blue Book" is now available in electronic online version.The new online Blue Book gives you the ultimate in customization. You will be able to adjust every aspect of pricing from the service charge to job rate based on your market and cost of doing business.
 
Built into the online Blue Book is the Technician Presentation Tool. This new powerful addition has many features and great functionality, and is included in the subscription price of the online Blue Book.  More information on the Technician Presentation Tool is available here. 

Technician presentation tool

You can still order the traditional technician pocket version of the printed Blue Book from USA
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Order the Updated Version Today
 
About USA

USA's mission is to develop and provide services and programs intended to assist members in building strong businesses in North America's competitive environment.

Among these services are:

  • Educational Programs
  • Manufacturer Relations
  • Management, Marketing and Operational Programs
  • Peer Group Formation & Facilitation
Contact Us
United Servicers Association
One Presidential Way
Woburn, MA 01801
1-800-683-2558


 

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