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Laurel Blair, Blair Worldwide Inc.
Branding your Product and Developing a Sales Force to bring it to Market |
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Date: September 7, 2010
Time: 7:30 a.m. Coffee 8:00 a.m. Presentation
Location: 65 W. Jackson Blvd Chicago, IL
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ULC International Business/Services Group - Guest Speaker
Laurel Blair will discuss the steps to creating a powerful and effective consumer brand that sells and delivers positive bottom line.
Laurel Blair founded Blair Worldwide, Inc. Marketing Communications in 1990. Blair is a fully integrated marketing communications agency with proven track records launching over 200 household name consumer products from inception, to distribution, to sell through. Working for corporations with products in the top 100 Brands of all time, Blair provides product ideation, naming, branding, PR , public education, public information programs, opportunity management, digital solutions, government relations, community affairs, product recall survival, broadcast quality video production.... all meshed together to build brands and achieve sell through.
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