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Technology Program eNewsletter 06/25/2009
In this eNewsletter
Twitter for Nonprofits
Message from Eric Phelps
Technology Program Team
Tip of the Month
This Month's Q&A
What's Next?
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Need Answers?
about fundraising and alumni outreach to be answered by the Tech Program Team, a Mentor, or one of your peers! We'll include one Q&A in each future issue of the eNewsletter. Check out this issue's Q&A below.
eNewsletter Archives 
Now you can find all of our previous GIJP Technology Program eNewsletters online! Click here to find a list of all our previous eNewsletters. 
 
Let us know if there is any content you'd like to include in future issues! 
Attention DPO Users!
Have a question or problem using DonorPerfect Online? Don't forget that DPO has its own
tech support services available to answer your questions. This support is included in your annual maintenance agreement, so take advantage of it! Email them at
Did you know DonorPerfect Online offers a regular eNewsletter with tips for using the system as well as information about updates to the system?
 
Click here to sign up for the free eNewsletter. You can also find an archive of the DPO eNewsletters at this page.
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Twitter for Nonprofits
I'm sure you've all heard about Twitter. Ever since Oprah and Ashton Kutcher and CNN started tweeting, everybody is talking about the popular micro-blogging service. And then there was the Iranian election and aftermath that was "reported" through Twitter (and other social media) recently.
 
Well, nonprofits are using Twitter, too: to communicate with and engage their constituents. Even GIJP is on twitter! You can follow us @gijp.
 
To help you consider if Twitter is right for your organization, we've scheduled a special summer Webinar on the subject: Twitter for Nonprofits: Reconnecting 140 Characters at a Time. You can register now for this July Webinar.
 
In addition, we've written a new blog post on the basics of Twitter. Please click here to find out more about Twitter, how to use it, and why you might care!
Message from Eric Phelps, Director, GIJP
Eric Phelps
In 1994 I was involved in a three hour meeting discussing the changing role of technology in arts funding. The debate was over whether we should require groups to submit their applications via fax - it seemed unfair given that only about half of the arts groups had one in their office.
 
Now, fifteen years later, we also debate about the applications of technology to our work, life and recreation. At the Grinspoon Institute for Jewish Philanthropy, we have long recognized the usefulness of technological tools to improve alumni relations, donor engagement, community outreach, database management and organizational effectiveness. We have significantly expanded the initial offerings of our Technology Program in the past year and are committed to adding even more tools to our list of resources to improve not only fundraising but also board relations and strategic planning. I strongly encourage you to take full advantage of the expertise of our staff to enhance your organizational effectiveness.
 
There is no telling what the cutting-edge tools will be in the year 2024.  By then Facebook, Twitter, Google Docs and iTunes might seem as antiquated to that generation of campers as the Sony Walkman is to current tweens. But we do know that the digital age has transformed the way we all do business - and the Institute will continue to incorporate the latest technology into our work with you.
 
B'Shalom,
Eric
 
P.S.  Anyone up for a game of Galaga?
The Technology Program Team
Kevin Martone, Technology Program Manager Kevin Martone
 
 
 
 
 
 
Joe Ruotolo, Business Systems AnalystJoe Ruotolo
 
Tip of the Month from Courtney Goss-Pupkin, UMass Hillel
Do you utilize phone-a-thons for fundraising? If so, you might be able to use your Donor Management System to streamline the process.
 
Courtney Goss-Pupkin, Development Director of UMass Hillel holds regular phone-a-thons, leveraging current Hillel students  to reach out to potential donors. To manage the process, Courtney prepares an individualized report for each prospect. UMass Hillel, which uses DonorPerfect Online (DPO) for its donor management, uses the "Info Sheet" for this process.
 
The Info Sheet details the basic contact information about a prospect in the database, as well as their giving history. This information is used to personalize each call. UMass Hillel also uses the report info to send a pledge follow-up letter to each prospect who agrees to pledge to the fundraising campaign.
 
Note that the callers do not actually enter any pledge information into DPO themselves. They write the pledge amount on the Info Sheet, sign it, and hand it in for UMass Hillel staff members to enter into DPO. (See below for more information from Laurie Herrick about restricting access to donor/prospect data.)
 
Once the data is entered into DPO, the "Info Sheets" are shredded to protect the personal information of the prospects.
 
Although Courtney would prefer that this report was more customizable (it is a standard report in DPO that can be modified without custom programming), UMass Hillel has used it to streamline their phone-a-thon process.
 
Do you use your donor management system to make any processes more efficient or effective? Tell us about it! We are sure that others can learn from your experiences.
This Month's Q&A - How can I ensure my donor data is both secure and available?
Question: We are in the process of implementing an online donor management system and want to make sure the data is accessible to everyone who needs it, but also understand the importance of keeping that data private and secure. What can we do to keep this balance? 
 
Answer:
Congratulations on both implementing a donor management system and thinking through these important issues.
 
This is a very important question; it applies whether you are using Excel or an advanced database for tracking this information. GIJP Mentor Laurie Herrick offered the following tips for maintaining secure, up to date donor and gift data. For more details from Laurie, please see our blog post on the subject. 
 
1) Restrict access - Not everyone should be able to edit and view all data in your donor management system (or excel file). Determine who has access to what data and communicate that access explicitly.
 
2) Implement and Adhere to Standards - Defining and communicating clear Roles & Responsibilities is a necessary first step to ensuring your constituent data is secure. 
 
3) Training - All staff that will be accessing the system should receive initial training, as well as clear documentation of the system and the organization's internal procedures and standards. Regular refresher training is also a best practice.
 
4) Confidentiality - Ensuring constituent data is confidential is of the upmost importance. Donors and prospects need to know that their data is being maintained as securely as possible. 
 
If you have any other questions you would like us to answer in a future eNewsletter, please let us know!
What's Next?
In our next eNewsletter, you MIGHT find:
  • Reviews of Online Donations services
  • and more!!

Is there another subject you'd like to learn more about? Please contact us with suggestions.