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Technology Program eNewsletter 04/23/2009
In this eNewsletter
eNewsletter Tools
Message from Sue Kline
Technology Program Team
Tip of the Month
This Month's Q&A
What's Next?
Have a question or problem using DonorPerfect Online? Don't forget that DPO has its own tech support services available to answer your questions. This support is included in your annual maintenance agreement, so take advantage of it! Email them at
Submit a question about fundraising and alumni outreach to be answered by the Tech Program Team, a Mentor, or one of your peers! We'll include one Q&A in each future issue of the eNewsletter. Check out this issue's Q&A below.
Now you can find all of our previous GIJP Technology Program eNewsletters online! Click here to find a list of all our previous eNewsletters.
 
Let us know if there is any content you'd like to include in future issues! 
Attention DPO Users!
Did you know DonorPerfect Online offers a regular eNewsletter with tips for using the system as well as information about updates to the system?
 
Click here to sign up for the free eNewsletter. You can also find an archive of the DPO eNewsletters at this page.
Join Our Mailing List 
eNewsletter Tools
eNewsletters offer nonprofits a relatively inexpensive way to communicate with their constituents. The Grinspoon Institute Technology Program Team has reviewed a handful of the most popular tools to help organizations design eNewsletter templates that match the branding of the organization; provide statistics to track which constituents are opening eNewsletters, which links they are clicking on, and which email addresses are no longer active; and ensure the eNewsletters get through Spam filters.
 
Please check out the reviews on our website. We reviewed Constant Contact, GroupMail, MailChimp, and VerticalResponse. *Note: the Grinspoon Institute Technology Program uses Constant Contact for its eNewsletters. Please click here to read more about all of these tools...
Message from Sue Kline, Director, GIJP
Sue KlineWelcome to our latest Technology Program eNewsletter.
 
As many of you know, we held our 2nd Grinspoon Institute Webinar earlier this week. "JC" Cohen and Scott Price from URJ Henry S. Jacobs Camp presented their Creative Alumni Outreach Strategies to an engaged audience. If you were unable to participate in this session, you can find the presentations and even a recording of the session online. A special thanks to "JC" and Scott for sharing their time and experiences with all of us. Mazel Tov!
 
Our next Webinar is scheduled for Tuesday, May 19th at 1 PM EDT. Kevin Martone and Joe Ruotolo of our own Technology Program team will present Facebook: What Organizations Need to Know. Please Register Now for this Webinar.

Kevin and Joe have also tested and documented a number of tools that you can use to design and send eNewsletters to your constituents; check out our reviews on our new website.
 
Please read the rest of this eNewsletter to learn more about keeping your constituent data secure and learning tips to make running Mail Merges much simpler!
 
By the way, a Save the Date card is coming soon for our November Conference, which will be held on November 15-16, 2009. We hope to see you there!
The Technology Program Team
Kevin Martone, Technology Program Manager Kevin Martone
 
 
 
 
 
 
Joe Ruotolo, Business Systems AnalystJoe Ruotolo
 
Tip of the Month from Rhonda Parker, Ramah New England
Have you run Mail Merges with data from your donor management system (like DPO) and had trouble formatting your Zip Code fields? Rhonda Parker of Ramah New England offered a couple of tips for cleaning up this data. Note that you can find steps for preparing a Mail Merge on our website.
 
Removing extra dashes from Zip Codes
When zip codes are exported from a database, it sometimes includes a dash at the end (in case the 9 digit zip code is available). To remove those dashes in your Excel file before merging with your Word document (note that this process will lose the extra 4 digits in any 9 digit zip codes from your database):
  1. Add a new column in the spreadsheet to the right of the Zip Code column.
  2. Click on the Zip Code column
  3. Select Data -->Text to Columns
  4. Select "Delimited"
  5. Click Next
  6. Check the "Other" checkbox; enter a dash in the box next to "Other"
  7. Click Next
  8. Ensure the Zip Code field is highlighted in the Convert Text to Columns Wizard window
  9. Select "Text" as the data type (this will ensure you don't lose the leading zeros in your zip codes)
  10. Click Finish
You should now have the 5 digit zip codes in the zip code column. The extra column you added to the right will hold the extra 4 digits for any person who had it in their record; it can be deleted before merging with Word.
 
Adding leading zeros to Zip Codes
When zip codes are exported from a database, the leading zeros are often dropped. To add these zeros back in (and make sure they aren't dropped again when the data is merged with Word!), you'll want to change the format of the Zip Code field to Text (with 5 characters):
  1. Add a new column in the spreadsheet to the right of the Zip Code column.
  2. In the field to the right of the first zip code in the list, type the following formula: =TEXT(<x>,"00000"), where x is the cellname of the first zip code in the list. For example, if the Zip Code column is column F, and the first row of data is in row 2, you will type =TEXT(F2,"00000"). This tells Excel that you want the Zip Code from Cell F2 formatted as Text, always with 5 characters.
  3. Press <Enter>. The zip code in the new column will display properly.
  4. Copy this formula to all cells in this new column. Start by clicking on the properly displayed zip code.
  5. Move your mouse pointer until it is on the lower right hand corner of the cell. It will look like a small black plus sign (+).
  6. Hold down the mouse button and drag down until you are at the cell next to the last zip code in the original Zip Code column.
  7. Release the mouse button. The formula is now copied to all selected cells.
  8. To store the new values (and not just this new formula), select the new column (click on the column letter on the top of the column).
  9. Select Format --> Cells
  10. On the Number tab, choose Text.
  11. Click OK to change the format of the new column to Text instead of Number.
  12. Select the new column again.
  13. Select Edit --> Copy to copy the new zip codes
  14. Select the original Zip Code column.
  15. Select Edit --> Paste Special.
  16. Choose "Values" on the Paste Special Dialog Box.
  17. Click OK
  18. Select the new column (with the formulas).
  19. Select Edit --> Delete to delete the entire column.
  20. Add the column header "Zip" or "Zip Code" to the updated Zip Code column.
You are now done and ready to merge this spreadsheet into your Word file. Any zip codes with leading zeros will print those zeros. 
 
Do you have any tips for finding and reconnecting with your alumni? Let us know! We are sure that others can learn from your experiences.
This Month's Q&A - What can I do to make sure my constituent data is secure?
Question: The more I hear and read about companies losing their customer's data, the more worried I get that I'm not doing enough to secure my constituent data. What can I do to make sure my data is secure?
 
Answer:
You are taking the important first step by thinking about data security! Data security is something you should be concerned about for all data, especially personal information of campers, donors, parents, etc. There are some simple steps you can take to ensure the data is safe.
 
If you use an online database like DPO, be sure they have processes and technology in place to safeguard your data. Your vendor's data security efforts should be documented on their website, or available if you request it.
 
Also, most systems will allow you to create multiple users with various access to the data. Creating users for each staff member, temp, or volunteer with the appropriate access to the data is a good way to manage how much they can view and edit in the database. For example, in DPO, multiple (non-concurrent) users can be set up for free. Their access can be defined in the Security section of DPO.
 
It is important to change the passwords for each user ID as staff and volunteers move on; it is too easy for people to gain access to the databases if passwords are not changed. And more secure passwords ("strong passwords") for constituent data are recommended; this includes using a mixture of 3 of these 4 types of characters: upper-case letters, lower-case letters, numbers, and symbols.
 
Even if you are using a simple spreadsheet to track donors and alumni currently, the spreadsheet can be password-protected. Of course, it is also important that these passwords are remembered!
 
Finally, data must not only be secure, but also backed up. Be sure you are backing up your constituent data on a regular basis. Let us know if you have any questions about good backup procedures or tools.
 
If you have any other questions you would like us to answer in a future eNewsletter, please let us know!
What's Next?
In our next eNewsletter, you MIGHT find:
  • Information about our next Grinspoon Institute Webinar!
  • and more!!

Is there another subject you'd like to learn more about? Please contact us with suggestions.

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