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by 'Conscious' Copywriter and Empowerment Mentor, Charlon Bobo
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Another inspired week
is upon
us. Empowering you with direct resources to
conscious business principles, real-world
processes, cutting-edge developments, and
personal inspirations, this week's features
include:
- PROFESSIONAL EMPOWERMENT - Accomplishing
business goals may not be easy, but it
is easier with these top 6 tips for
success
- EDUCATIONAL EMPOWERMENT - Upcoming event:
Target Market Analysis is easier than you
think
- FROM THE EDITOR'S DESK - Think about it
Charlon Bobo is the best-selling
author, and
founder and team leader
of EditCopyProof |
Wordsmithing Solutions for Conscious
Entrepreneurs.
Proficient in
many diverse writing roles, her
expertise spans more than
25 years. This solid foundation offers you a
single and
final destination
in your quest for extraordinary press-ready
services.
copywriting � editing � proofreading �
book writing �
article marketing
Engage and enchant your audience with
heart-focused copywriting by implementing the
7 Elemental Facets; a 21-page compilation
illuminating everything you need to easily
create captivating marketing materials.
Download this complimentary feature and your
bonus audios/eBooks/articles at
EditCopyProof.com
best-selling
book � blog articles � newsletter
archives � Twitter � Facebook
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original article by Charlon Bobo
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6 Success Tools To Accomplish Any Business Goal
As business owners we are inundated with
"success tips." Some are highly overrated, while
others are merely untested theoretical
tidbits taken from other sources, and
repurposed and marketed as the golden morsels
to achieving.
These 6 Success Tools have been
time-tested and proven effective in
real-world applications to propel you toward your
business or personal goals.
After implementing these discoveries,
achievement is much more likely than jumping
in impulsively and praying or hoping for
success. As you well know, hope is not a
plan! These tools were compiled to get you
thinking--and planning--for your inevitable
success in accomplishing your goals when you
work with passion toward them.
6 Success Tools
- Establish a succinct statement of your
goal(s) and your motivation. Write this
one-sentence statement on a notepad or 3x5
card as a reminder of why you're doing what
you're doing. Place these in several
prominent locations in your work environment
as a frequent and powerful visual reminder
(desk, restroom, purse, briefcase, car, on
the back of a door/closet, etc.). You can
always refer to this to determine if the
items on your to-do list will/won't get you
closer to your goal. Obviously, you must
focus on the tasks that move you ever-closer
to goal attainment. The rest may be "busy"
work, delay tactics, or actions of
self-sabotage.
- Complete a target market analysis.
It is CRUCIAL to know your target market.
Without this information, you are writing the
most generic, white-bread, bland,
one-size-fits-all, boring, bedtime story
content that will put your audience to sleep!
You MUST know and speak the language of your
unique target market. If not, opportunities
to truly connect pass you by every day. Yeah,
it's THAT important! How can knowing your
target market help you accomplish any
business goal? It brings a laser focus of the
needs of that market to all your activities.
The more you understand them, what motivates
them, what drives them to actually purchase
products or services, the more you can cater
your offerings to them and capture their
interest. Helping other people reach their
own goals--by giving them what they want,
like and need--pushes you closer to you
reaching yours.
- Assess your existing skill set to
accomplish your current goal. Simply, there
are tasks that you love to do, take very
little time and refuel you in the process.
Yes, complete these action items yourself.
Everything else must be delegated to others.
If you try to do everything yourself, you
will be drained of your precious time and
energetic resources. It's smart to delegate
because it gets you in the habit of hiring
others to do what they do best in assisting
you to accomplish your goals. Collaboration
is the most powerful and effective business
model.
- Honestly assess your support system, both
personal and professional. The truth is, your
spouse or friends may not be the best
supporters for goal achievement. Don't take
it personally! It's not about you. People
cannot give you what they don't have the
capacity to give. The reasons don't matter,
so don't invest time trying to figure out
why. It will never matter, and the
exploration will most likely take you way
off-course; a distraction from your vision.
The most successful people attain their
success by having and depending on a strong
support system. If you don't already have
one, you must create your own
network-of-support. Create both personal and
professional support networks so you get your
business and emotional needs met as you delve
into the process of bringing your next goal
to fruition.
- Get your head "in the game." A
committed,
whole-life effort is required to consistently
accomplish your goals. Your mind and heart
must be fully wrapped around your vision so
nothing deters you from achievement. Getting
your head in the game is initially about
making a private, often silent, pact with
yourself that nothing will take you
off-course until you have realized your
intended goal. We do this in different ways,
but prayer, mantras, visioning, and exploring
the spiritual aspects of the process can
assist you in bringing your whole, full
intention to the game of goal manifestation.
And yes, it can be as fun as a game!
- Develop a detailed mission
statement. This is an extended version of
tip #1. Writing a mission statement is a
simple way of capturing the details of your
goal. However, the idea is often overlooked
as being too simple to be effective. If this
is your sentiment, reconsider. Achieving even
our wildest dreams doesn't have to be hard.
We just have to understand that even the
simplest efforts to identify what we really
want to experience, putting it in writing,
and working toward it is enough to bring
manifestation into our physical reality.
Detailed mission statements include:
- Work schedule - What is the
schedule you're committing to? 5 hours per
week? 2 hours per day?
- Time commitment - What are the time
commitments you will adhere to that work best
for you? Before the kids awake? From 10 AM -
Noon Monday-Friday?
- Work environment - Where will you
complete the tasks required to meet this
goal? Is it clean? Is it orderly? Does it
facilitate maximum creativity?
- Recovery plan - What is your plan
should
you begin to feel overwhelmed, frustrated or
discouraged? What happens when you have lost
your momentum? Is there a go-to person who
can assist?
- Built-in breaks - What is your
specific
plan for stepping away from tasking to give
yourself the necessary mental breaks so when
you work, it's the most efficient and
effective? What is the most relaxing and
enjoyable thing you do for yourself?
Movement? Solitude? Being in nature?
- Target deadline - What is a
reasonable,
yet challenging completion date? On what is
this based, and how exactly is it both
reasonable and challenging?
There's no easy path to accomplishment. No
set of six tips will eliminate the necessity
for inspired, focused effort. However, clear
goals, reasons for attaining those goals and
a few other simple techniques relating to
pre-planning will certainly pave the way,
making the journey easier.
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Target Market What?
It's not shameful to admit you haven't
completed a target market analysis to ensure
you're speaking the language that truly
connects with your audience.
There's no reason to be embarrassed if you
don't even know what a target market is or
what it means to analyze it!
Entrepreneurship is all about learning, but
hopefully not learning everything yourself,
the hard way. As you know, this devours
precious time and
other valuable resources.
When life presents the same opportunity, from
different directions, within a very short
period of time, I pay attention. That's why
I'm in aggressive, full-scale
development of a telecourse to pull back
the curtain of the Wizard (of Oz), eliminate
the mystery and mystique of laser-focused
marketing efforts, and show you exactly how
to speak to your audience so they take
action!
I'll take you step-by-step through
the process of clearly defining your target
market so you never again waste your efforts
trying to appeal of everyone on the planet.
No product/service is for EVERYONE. I'll
show you why niching is simply smart
business. Committed to
overdelivery, this class will be
content-dense, fun and invitingly
priced.
Look for complete
details later this week.
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Charlon Bobo
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Stop and...
Think that it's fun, that you're divinely
guided, and that all is well; that there's
time, that life is easy, and that the best
has yet to come.
Think that you're important, that you cannot
fail, and that happiness always returns.
(inspired by TUT.com)
In Sisterhood, Light & Love,
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