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| by Expert Copy Strategist, Charlon Bobo |
Another inspired week is upon us. To empower you with direct resources to increased, measurable results, this week's features include:
Charlon Bobo is the founder and team leader of EditCopyProof | Wordsmithing and Editing Solutions -- Transforming Words Into Profits. Proficient in many diverse writing roles, her expertise spans more than 25 years. This solid foundation offers you a single and final destination in your quest for extraordinary press-ready services including copyediting, copywriting and proofreading. Visit us TODAY at EditCopyProof to submit your Request For Proposal. |
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| Charlon Bobo |
Give your copywriting time to grow organically
Inspired copy takes time. If you
rush the process, you're short-changing
yourself -- often without realizing it.
The more time you allow between writing the first draft and making final modifications, the better. Results reveal the importance of allowing copywriting to be more than another task to complete. It's a process. As you know, where there's a process, there's both a methodical facet and an organic facet (see "From The Editor's Desk" below). They naturally feed each other. Without either, you have something that's substandard. With both you have the best outcome possible. So, slow down and allow the process to guide you. |
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| Gail Leino |
The History of Halloween
The holiday of Halloween has roots that trace
as far back as the ancient Celtic festival of
Samhain (pronounced sow-in).
The purpose of the festival was to mark the end of summer and the harvests of the year and the beginning of the shortened days that were much colder and darker as they came with winter. Winter because it was often dark and extremely cold was thought to somehow be associated with human death. The Celts believed that the night before November 1st (the day that was the beginning of their new year) the veil between the human world of the living and the spirit world of the dead was very thin, even blurred. The Celts celebrated the festival of Samhain on October 31st. The Celts believed that ghosts would return to earth and communicate with the living. Some ghosts would cause mischief including damaging crops and pull pranks on the living which in turn would cause other kinds of trouble. The Celts also felt that the Druids and seers would be in a better position to talk to the spirits and make more accurate predictions for the upcoming year. Because the Celts were so connected to their natural world for any level of survival, the predictions provided to the community by the Druids were a big source of comfort to help them through the cold, darkness of winter. The night of the Samhain celebration, the Druids would built large bonfires where sacrifices of crops were made to the Celtic Gods. During this time the people wore costumes and would attempt to tell each others fortunes. When the evening was over the Celts would relight their own fireplace hearths with a flame from the large sacred community bonfire. It was the superstitious belief that lighting the hearth from that flame would keep the family protected throughout the upcoming winter season. Over the next several centuries, the traditions of Samhain were combined with Roman and Christian holidays to make up the holidays of All-Hallows (All Saint's Day held on November 1st) and All-Hallows Eve (held on October 31st). All Hallows Eve eventually became known as Halloween. |
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| Charlon Bobo |
Organic growth
-- when given the opportunity -- carries and holds a unique energy and soon morphs into something with a wisdom of its own When endeavors grow really big, we say, "It has a mind of its own," or "It's become its own entity." When we act on divine inspiration (which often shows up as simple thoughts) something magical happens. Paired with laser-focused attention, inexplicable growth just happens. It isn't anything you can plan. I call this part of the experience "organic growth." It can feel like life is leading us to it instead of us dictating the unfolding. If you know what I mean, you've already relinquished the illusion of having power. There's so much we don't control. We could never adequately prepare for many of life's experiences. So, give yourself permission to let life guide you with its innate wisdom and inherent organic growth. There's truly freedom in relinquishing your power to something much greater than you. In Sisterhood, Light & Love, 
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