|
So Long .com
Internet Corporation for Assigned Names and Numbers (ICANN) is a not-for-profit corporation that oversees internet domain names. The company recently announced that in the next year, websites will be able to customize their domain name. Rather than having .com or .gov at the end of a URL, we may start seeing .nike. The change of address is quite costly, at $185,000 per customized domain name. Some are skeptical of the change, noting it may bring about security issues. Find out more here.
|
Why Are Facebook Users Diminishing?
Since its launch, Facebook has collected 700 million users. Interestingly, over the past month, the site has lost over 7 million users, mainly in the U.S. and Canada.
What's the reason? Click here to find out why. |
|
| Pandora's IPO
As you may recall, our previous News You Can Use e-newsletter reported on LinkedIn's IPO. LinkedIn is not the only internet site that's going public. On Wednesday, June 15, 2011, internet radio station, Pandora, issued its Initial Public Offering (IPO). The shares closed at $17.42, making Pandora worth $2.8 billion. Click here for all the information. |
|
Panda Watch
In February 2011, Google announced the arrival of a new web algorithm called Google Panda. This new algorithm was aimed at reducing rankings for "low-quality sites." Google reported that only 11.8 percent of U.S. websites were impacted by the update. Unfortunately, business owners and webmasters noted a much greater impact due to the new algorithm. Some noted organic traffic losses of up to 80 percent.
On June 21, 2011, Google announced the arrival of an updated algorithm for Google Panda. To find out more about this updated algorithm, click here.
|
|
|
Notes from a 21st Century "Mad" Man
Larry believes that marketing plans should no longer be based on a calendar year.
Read his latest blog to see why.
|
|
