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Hi !As mobile conferences and announcements roll to an end for this season here are some of my take-aways and lessons learned: It is impossible to keep up with email while travelling. My inbox seems to have a steady 220 or so emails that need some sort of response. Apologies to anyone waiting for something - best to just send it again! My twinge of guilt abated for a few secs where someone else who will not be named, told me she has 2000! There is a concerted effort going on to build and showcase quality applications. Kudos to BlackBerry for their Super Apps initiative, and to Verizon for their VCast App Store featuring Android Apps. Some developers cry that the market should decide - well they can in the other 100 app stores that are out there. The developers I know who have quality applications are stoked at a way to distinguish themselves. It is still anyone's game. That's a blog I wanted to write about back in June while attending Qualcomm's Uplinq event and I continue to see the chess pieces shift. You can't count out the companies like Qualcomm and Microsoft with deep pockets; Android is becoming more fragmented; Nokia will probably gets its act together. Mobile Apps 2.0 (we think we coined this), is the answer for quality, sustainable, money making apps. It means looking beyond an app that is free that lasts for a month. It means getting to basics with a roadmap of development - see our multi blogs on the subject. The pull for developers is stronger than ever and developers are getting tired of it (unless they are getting paid to develop apps for a particular program). At the end of the day, developers rarely make sustainable money on just one platform; but the developer programs only want focus on their platform. Developers are increasingly relying on peer support. The programs and conferences that win in the future will facilitate peer interaction and cross platform development learnings. Developers need earlier access to information whether it is market(customer) or technical in nature. They need to plan. Post app launch analytics is a necessity; but is only half the equation. We have already declared 2011 as the Year of APIs. Developers - here's your chance to get your say in some of the standards, please take time to provide feedback to NGMN's survey. I have a great team! No where was this more evident that at the Sprint conference we just attended. Carlo, Teresa and I went out running one of the mornings and came upon a man down on the trail. We worked together to make sure he was taken care of. Carlo especially jumped in and performed CPR - our hero! Surprisingly and most gratefully, the man is out of the hospital. We'd like to encourage all of you to watch this video, so you know you'll know how to react if needed. http://handsonlycpr.org/ Where you will find us next: - November 8 and 9, Amsterdam, Thibaut is attending SEE, Symbian's DevCon. - Nov 15-19, Hong Kong, where I am attending Mobile Asia Congress (Mac), including moderating the App Planet Forum on November 16th (send me questions for the panels); and hosting our WIP Connector party in the evening (over 110 registered already).
Best, Caroline
Caroline LewkoWireless Industry Partnership (WIP)The 'Connector' for the mobile and wireless industry
Twitter: @CarolineWIP #wipjam @ThibautR @CaaarloJoin our group on Facebook and Linkedin.
Welcome to new readers of our monthly newsletter - nice to meet you on our travels or at our WIPJam sessions. We only send out this newsletter once/month; and the occasional eblast about our own events. We pledge not to spam and inundate you with emails. However, if you aren't interested in receiving our information, please use the opt out link below - no hard feelings!
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THE WIP COMMUNITY: Members & Resources
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| WIP Marketplace - Job Opportunities! | |
Marketplace is the way for us to support the daily requests we receive for people seeking a new hire, to fill a project, offering a place to stay at an event, or advertising an opportunity to our community.
Check out the current Posts: Job opportunities for
- Senior Technical Architect
- Business Development Manager
- Lead Developer
- and more...
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| Check Out The New WIP Mobile API Catalog! |
Last month, we launched the new WIP Mobile API Catalog, a listing of mobile APIs that developers can use to expand the functionality and increase the quality of their apps. It continues to grow as more and more APIs get listed in it, so be sure to check it out. For instance, if you're looking for help with location in your app, it lists a number of different APIs from companies like deCarta, Telenav, Telefonica, OneAPI, Sprint, Verizon and more.
Like the other content on our site, it's community-based, which means you can add to it! If you offer an API for mobile developers, help spread the word about it by entering it there!
Visit the catalog at: http://www.wipconnector.com/apis
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Latest App Store Report - 103 and Counting
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 The WIP APP STORE CATALOG passed a big milestone this month -- it now lists over 100 stores!In the November edition of the WIP App Store Report, a PDF version of the Wiki that includes a selection of its data on each app store, as well as some additional content, we ask "how many app stores is too many?".With 103 app stores in the market, one would think that the perfect one is out there somewhere, but plenty of issues for both developers and consumers remain, leading to the entry of new stores with a better plan or a different niche. But should providers focus on improving existing stores and making them better instead of launching new stores? Check out the report for the full analysis, then weigh in on the WIP blog with your comments. |
Over 430 Companies in the WIP Resource Directory
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Ready to Help Developers - Over 430 companies profiled in the WIP Resource Directory
The WIP Resource Directory is a great way to find suppliers, potential customers and partners. You can search for COMPANIES that have tools and resources for mobile development by company name, category or tag. There are over 1500 tags to search in the tag cloud. Companies can also be sorted by 3 categories: · WHAT technology are you developing? · WHERE are you in the development cycle? · WHO do you need to partner with? Each category has several sub-categories to further define you search. We found our featured company by searching for the tag: j2me. This search pulled up 18 companies.
Featured Resource:  Enough Software creates and markets mobile development tools, mobile applications and provides mobile services. Their flagship product, J2ME Polish, is an Open Source framework for developers of mobile applications that has been downloaded and installed over one million times. They help companies to develop and realize ideas and get them running on any mobile platform (J2ME, Blackberry, Windows Mobile, Android, iPhone, and more).
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Best Mobile Blogs
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We are launching a new section of the newsletter this month, highlighting some of the best blogs we've seen lately from around the web, as well as some posts from the WIP blog that you don't want to miss!
Rafe Blandford over at All About Symbian put together an excellent piece looking at the future of the platform after Nokia announced that all app development would move into Qt.
We've been hearing lots about APIs lately -- and launched our API catalog as a way for developers to keep tabs on them -- and Dean Bubley from Disruptive Wireless wonders how network API business models will shake out.
Mike Rowehl, one of our UnPanelists at the Sprint Dev Con, dug into some research around advertising vs. virtual goods in mobile apps.
At Mobile Monday Austin earlier this week, Carlo posted some great device data points from Nielsen Mobile on Twitter, and Brian Fling collected them all into a single post for easy reading.
Brian also pointed to a great thread on Stack Overflow on how much it really costs to make an iPhone app.
Caroline wonders if .99999 is an outdated goal for developers, given they are now playing in application software land where customers have already accepted less than perfect.
And from the WIP blog last month, check out:
- Thibaut's interview with Noam Yasour from InMobi on monetizing apps with ads and other methods
- Carlo's presentation from the Android Bootcamp at CTIA on working with Android internationally
- Our live coverage of the WIPJam at OSiM
- NGMN looking for some feedback on how network APIs should work in next-gen networks
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EVENTS & DEVELOPER ACTIVITIES
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WIPJAM - Activities for Developers
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 WIP Connector Party @ MAC (Mobile Asia Congress)
November 16, 2010; 7:30 pm - 10:00
Bulldogs Bar & Grill, Hong Kong
This is "THE" Developer Party at MAC so make sure you come and connect with all the members of the mobile ecosystem. This won't be just any boring old party. Just like at our WIPJams, we mean it when we say "NO Ties" at our party. More information and Registration.
Sponsorship opportunity still available - please contact us! Thanks to our marketing partners: 
Don't forget to register for the Mobile Monday Hong Kong Mixer @ MAC taking place on November 15th and APP Planet at Mobile Asia Congress (MAC) from November 16 - 18.
Stay tuned for more exciting news on upcoming WIPJam activities including:
WIPJam @ MWC and The Carnival of Nations Party, Barcelona, February 2011 |
| Developer Events |
 Appcelerate
November 10, 2010
San Francisco, CA Meet the leaders of top app developers, as they share how they built, monetized and marketed some of today's successful mobile apps. With Jeff Smith CEO Smule, Scott Kveton CEO Urban Airship, Keith Lee CEO Booyah, Calvin Carter CEO BottleRocket, Zynga, Pandora, Shopkick and more. Discount code "WIP" .
BlackBerry® Developer Days Several dates in November See WIP Community Calendar for dates and locations. BlackBerry® Developer Days brings together experts and industry insiders to provide you with the latest news and opportunities in the world of apps. With in-depth technical sessions and expert advice you can soon be on the road to creating successful BlackBerry applications. Brazil Code Camp 2010 November 10, 2010
Săo Paulo, Brazil This Navteq code camp will provide you with the skills you need to improve your LBS applications using turn-by-turn navigation and monetize your mobile solutions using advertising APIs.
 MoMo HK Mixer @ MAC
November 15, 2010
Hong Kong Join us before MAC kicks off for a huge networking event and panel discussion on the "Impact cloud on mobile-app development, smartphone market...". Texas Wireless Summit 2010 November 16, 2010 Austin, Texas Join industry leaders to discuss emerging technologies and business models, while startups can apply to present as part of the Mobile Monday Startup Showcase.
 App Planet at Mobile Asia Congress 2010
November 16 - 18, 2010 Hong KongConvention Center Asia's most innovative mobile app developer event- App Planet- is taking place at GSMA Mobile Asia Congress 2010. App Planet will bring Asia's app developer community together to learn, network and experience the future of mobile apps. App Planet includes several elements that are FREE for app developers, including:
- App Bytes ADC- a diverse developer conference featuring sessions hosted by some of the key players and platforms in the applications market. Presenting in this free-to-attend ADC are RIM, Internetq and others.
- App Zone - An app-focused exhibition dedicated to the world of apps. Experience the future of mobile apps and see the latest mobile products and solutions.
- App Networking Lounge - a comfortable environment for developers to mix and mingle
MobiTechFest Europe - 2010 November 24, 2010 London
This high impact venture conference will feature up to 16 promising early to mid-stage mobile startups from Europe and 30+ investors from across Europe.
 AT&T Developer Summit
January 5, 2011
Las Vegas Join us for the 5th annual AT&T Developer Summit! Get the latest information on technologies and platforms from industry-leading experts and guidance on getting your apps and devices to market. Track session highlights include emerging technologies like HTML5 and LTE, as well as state-of-the-art advances in mobile platforms. See our WIP Mobile Community Calendar for more information and additional Developer Events
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| Developer Contests and Awards |
 mWomen Base of the Pyramid Apps Challenge
Deadline: December 12, 2010
The "mWomen Base of the Pyramid Apps Challenge" is sponsored by Vodafone and aims to stimulate activity to meet the significant demand for innovative app design and to provide original and fresh customised app solutions targeted at the specific needs of women in developing countries.
North America Developer Contest
Deadline: January 28, 2011, 5:00 pm Eastern
Contest presented by Nokia and AT&T. We're challenging developers to create new applications and games for the new Nokia N8 and future Nokia devices for consumers in the U.S. and Canada. There is $10 million in cash, devices, and marketing prizes up for grabs.
Check out these and more Contests and Awards on our Mobile Community Calendar!
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Other Events and Activities for WIP Members
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 Mobile Future 2010
November 11, 2010
Stockholm
Explore the wireless future together with all the top Nordic mobile players and special international guests.
 Virtual Goods World Europe 2010
November 15 - 17, 2010
London
This conference brings together social networking sites, social games developers, 'real' brands, and their partners to discuss the business models and opportunities provided by the rise of the virtual goods industry.
 MMA Forum Los Angeles
November 17, 2010
Beverly Hills , California
The 2010 MMA Forum, Los Angeles gives you the opportunity to hear directly from the brands and agencies who have made 2010 a break-out year for mobile marketing. As you develop your plans for 2011, now is the time to discover how they achieved that success and understand how you can apply it to your business. 10% WIP discount!
 Mobile Asia Congress 2010
November 17 - 18, 2010
Hong Kong
Building on the success of MAC 2009, this year's event will also focus on bringing the highest level of mobile leadership together to Inspire the Mobile Future. MAC will also include App Planet, the wildly popular new feature that debuted at Mobile World Congress in February.
Always Connected: The Risk & Opportunity of 24/7 Connectivity
November 23, 2010
Vancouver, Canada
The Vancouver Sun's Gillian Shaw leads an insightful discussion with a multidisciplinary panel of industry experts about the unprecedented growth of personal mobile computing and how location-aware, 24/7 connectivity is changing the way business is done.
 LTE Forum 2010
November 30 to December 1, 2010 Budapest, Hungary The LTE Forum 2010 will help operators to identify the evolutionary steps to 4G LTE, to understand the drivers for migrating, and to determine what they need to be doing now to ensure their network remains competitive.  Apps World
November 30 to December 1, 2010 London
Apps world has been designed to create a unique platform to bring together the next generation of this rapidly developing sector. An event for people looking to connect, build partnerships and network whilst becoming educated and inspired by the latest developments within this exciting industry.
Content and Apps for Automotive USA November 30 - December 1, 2010 San Diego , California Enabling the vehicle as a truly mobile platform. In-vehicle content and personalized services are a huge market growth area for the software/application/automotive ecosystem. We discuss revenue opportunities for in vehicle applications and how will this revenue be shared between stakeholders.
 MEF Americas 2010 Event
November 30 - December 1, 2010 Miami , Florida MEF Americas 2010: Mobile Content & Commerce will focus on key business opportunities and concerns. Increasingly, mobile is offering new convergence and customer engagement opportunities - this conference will be the definitive forum to meet key players and refine business models for the coming year.  Mobile Cloud Computing World Forum
December 1, 2010 London The conference will provide a full perspective of mobile cloud computing and SaaS from business value through integration and implementation and to the emergent trends in the industry.
See the WIP Mobile Community Calendar for additional information on these and over 140 other upcoming events or to add your own event.
- Open Mobile Summit & Appcelerate, November 8 - 10, 2010, San Francisco, CA
- Symbian Exchange and Exposition (SEE), November 9 & 10, 2010, Amsterdam
- FTTH Forum, November 9 & 10, 2010, Budapest
- CONNECTIONS™ EUROPESUMMIT, November 15 & 16, 2010, Amsterdam
- PTC'11, January 16 - 19, 2011, Honolulu , Hawaii
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 Did you know that WIP does more than WIPJam events, fancy websites and great, well read newsletters?
Our other services to Build Mobile Community include: a Developer Marketing Agency and advertising space in our newsletter, websites and more.
Some of our latest activities include:
- App Store analysis in Europe, East Europe and the Middle East - Developer Messaging Workshop for large developer programs.
- App Store placement
Our team of staff and associates have a long history of experience in mobile and wireless; have touched most parts of the world; and all parts of the mobile developer ecosystem. Ask us more - we've love to help!
Vancouver, Canada - London, UK - Austin, Texas, USA
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