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[web content + usability]
Ladies
and gentlemen, coming to you live from the Orbit Arena: the WWW Client-Conversion World Championship.
In
our last issue of the Orbiter, we talked about the importance of
conversion - the process of turning visitors into customers.
This
month, we'll uncover the best tool for making that transition seamless by
pitting the E-Mail Link against the Contact Form in the ultimate face-off. A 7-Round Showdown: Forms vs. Links
In
the red corner, the former featherweight junior runner-up: the E-Mail Link.
andy@orbitmedia.com
In
the blue corner, the undisputed heavyweight champion of the world: the Contact
Form. |
[quote]
"A customer is the most important visitor on our premises.
"He is not dependent on us. We are dependent on him. He is not an interruption of our work. He is the purpose of it. He is not an outsider to our business. He is part of it.
"We are not doing him a favor by serving him. He is doing us a favor by giving us the opportunity to do so."
- Mahatma Gandhi
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| [featured orbiteer] |
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Meet John Cooney
Developer of
www.austinlehman.com
As a Web Developer and Designer for Orbit, John drafts, designs, and
builds the consumer facing side of client websites. John's expertise in
back-end programming affords him a unique perspective in designing
sites which maintain usability and visual appeal. In addition to his
interactive and programming work, John is proficient in print and Flash
development. He holds a BA from the University of Virginia.
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[ecommerce]
Your future customers are
out there waiting to be discovered, and a Web site is by far the most
cost-effective way for you to find them.
Take
a look at some ecommerce sites we have built recently:
www.shopfixture.com
www.greenmakersupply.com
www.kateboggiano.com
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