The "if you build it, they will come" approach may have worked for Kevin Costner, but it's bad business advice for in-plants, believes Dwayne Magee, the director of Messiah College Press in Grantham, PA.  He prefers the Goldie Locks philosophy -- not too big, not too small, just right.  With today's unpredictable economy, if current volumes can't justify it, he advises, forget it. 
 
This slow, but steady philosophy has paid off. Three years into their five-year lease on a Xerox 260 digital color copier, volume has tripled and the machine has proven to be just right.  
 

Insourcing Generates 18% of Revenue 

 

IPMA is expanding its member offerings to include InfoTrends' e-Learning programs and Ultimate Guide Online buyers guide. InfoTrends is the leading worldwide market research and strategic consulting firm for the digital imaging and document solutions industry.

"Our mission at IPMA is to provide a network of tools and resources to help our members improve internal efficiency and drive growth," explains John Sarantakos, President of IPMA. "By adding InfoTrends' e-Learning programs and the Ultimate Guide Online to our member offering, we position ourselves as the complete resource for the in-plant community."

 

One of the topics this week on IPMASERV was how to get customers to use the services of in-plants. To view all of the discussions, click here. If you are not already a subscriber and wish to join this free member-only exchange, contact ipma1@mindspring.com