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MINNEAPOLIS (October 26, 2011) - Polaris Industries Inc. (NYSE:  PII) today announced a minority investment in Brammo, an Ashland, Ore.-based maker of electric vehicle technology and two-wheel electric vehicles.  By investing in Brammo, Polaris obtains access to their proprietary electric vehicle powertrain technology, as well as exposure to the rapidly growing electric motorcycle market.

"We are excited to advance our electric vehicle capability by establishing Polaris as a business partner and part owner of Brammo, one of the most innovative and aggressive companies we have found in the electric motorcycle space," said Scott Wine, Polaris CEO.  "Our companies share a passion for performance, and we look forward to exploiting the numerous opportunities created by pairing Brammo's industry-leading electric powertrain technology with Polaris' vast array of market-leading powersports products.  This is a small, but important, investment for Polaris in an electric vehicle market that we feel is poised for significant growth."

Founded in 2002, Brammo has made its mark by developing electric vehicle technology tailored specifically for the motorcycle segment.  Brammo currently offers the Enertia line of motorcycles, capable of speeds in excess of 60 mph and ranges up to 80 miles on a single charge.  Brammo plans to expand their product line to include high-performance sport motorcycles capable of more than 100 miles on a single charge, as well as a full line of entry- to high-performance dirt and dual-sport motorcycles.

"We have always been impressed with Polaris' leadership within the powersports industry. Polaris is a company founded on innovation and quality and, as such, their decision to partner with Brammo is a resounding endorsement of our technology," said Brammo CEO and founder Craig Bramscher. "This is a terrific scenario for Brammo's customers, as we bring Polaris' legendary engineering, manufacturing, and customer service expertise to bear on our products."

In addition to potentially utilizing Brammo technology in its own products, Polaris will collaborate with Brammo to grow their core business.  Polaris and Brammo each bring distinct competencies and assets to this relationship, and share cultures centered on a passion for excellence and innovation.  This combination of capabilities and culture will allow Polaris and Brammo to create and seize opportunities that neither could capture independently.

About Polaris

With annual 2010 sales of $1.99 billion, Polaris Industries Inc.® designs, manufactures and markets innovative, high-quality vehicles for recreational and utility use. A recognized leader in the power sports industry, Polaris is among the global sales leaders for both snowmobiles and off-road vehicles (ORVs), including all-terrain vehicles (ATVs) and the Polaris RANGER® side-by-sides. The company has established a strong presence in the heavyweight cruiser and touring motorcycles market as well, through Victory Motorcycles® (introduced in 1998) and the newly acquired Indian Motorcycle® brand. In addition, Polaris continues to invest in the global on-road low speed vehicle industry through its internally developed Breeze® neighborhood vehicle and the recent acquisition of Global Electric Motorcars® (GEM). Polaris enhances the riding experience for all vehicle groups with a complete line of Pure Polaris® parts, apparel and accessories, which are available at Polaris dealerships.

Polaris Industries Inc. trades on the New York Stock Exchange under the symbol "PII," and the company is included in the S&P Mid-Cap 400 stock price index.  

Information about the complete line of Polaris products, apparel, and vehicle accessories is available at www.polaris.com, as well as at authorized Polaris dealerships.

About Brammo

Brammo, Inc. is a leading electric vehicle technology company headquartered in North America. Brammo designs and develops electric vehicles including the Encite™, Enertia™, Empulse™ and Engage™ motorcycles. Brammo are the current TTXGP e-grand prix champions of North America. Brammo is an OEM supplier of its innovative Brammo Digital Drivetrain™ systems including the Brammo Power™ battery pack and Brammo Power™ vehicle management system. Brammo has vehicle distribution and marketing operations in North America, Europe and Asia. To learn more visit www.brammo.com.

Medina, MN (November 1, 2011) - Polaris Industries Inc. (NYSE: PII) today announced Pure Polaris is offering accessory doors for all two-seat RANGER RZR vehicles. The doors are part of Pure Polaris' extensive and ever-expanding accessory offering for the hottest recreational side-by-side line.  

To provide RANGER RZR 570, 800, S 800 and XP 900 owners the best in comfort, quality and style, the new doors are designed with a lightweight aluminum skin and durable steel hinges.  The doors offer superior ergonomics and increased protection from mud and debris. Compared to competitive doors that can take hours to install, the Pure Polaris doors take less than 45 minutes, with no cutting, drilling or welding of the chassis giving the rider more time on the trails. For a more complete look, the brushed aluminum finish complements Pure Polaris' aluminum accessories, and the doors fit with all Pure Polaris products.

The new doors retail for $599.99, and will be available soon at nationwide Polaris dealers and online at purepolaris.com.   

CLICK HERE to see our "Stories from the Road" Page!

We want your stories for our new "Stories from the Road" article!! Maybe you are an avid rider or you just picked up your new wheels today, but EVERYONE has a story! Where you were when you first saw the bike of your dreams or how many times you have set out on the road and had the best time of your life, or the worst. We want to hear all about every adventure and obstacle you've had. Share your favorite "Ride Stories" with us, all the funny things that happened or challenge you've had to overcome. Write about your adventures (or misadventures).  Tell us about the good times and the not so good times, like when the bike broke down and ruined an otherwise perfect day or the near amazing roadside repair you pulled off to save the rest of the ride! Whatever you want to tell us we want to hear it!

So start sending us your stories and pictures TODAY! The first 5 stories received will be featured in our New EXCLUSIVE "Stories from the Road" section (one per month for the next 5 months) of our Dick Scott Classic Motorcycles Newsletter that goes out to over 1500 subscribers! After the first 5 stories are featured, we will begin featuring one story per month (selected by our staff) to be the "Stories from the Road" featured story in each newsletter! We will also display ALL submissions on our "Stories from the Road" Spotlight Page!

So hurry and get your stories in to be one of the first 5 stories featured! If you would like to submit a story,  CLICK HERE!  

 

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