Whalen Logo

Summer 2011

Issue 2

 

Top Image

Greetings!

 

Welcome to the summer issue of Whalen & Company's
E-Newsletter for owner/operators of McDonald's restaurants. You are receiving this newsletter because you are a client of our firm. We have also invited other owner/operators in Ohio and Pennsylvania to be newsletter subscribers as well as McDonald's corporate staff members, and bankers and other businesspersons serving McDonald's franchise owners.

 

The newsletters are sent quarterly. Topics relate to accounting and reporting, tax savings strategies and planning, restaurant valuations and retirement and succession planning. There is also information about our clients, Ronald McDonald House Charities, the McDonald's history and culture, and our staff.

 

If you have suggestions for future stories, send us a note by clicking here.

Next Generation Planning

Factors to Consider When Transferring Restaurants to Children

Children1 

There are many next generation candidates within the McDonald's family of owner/operators. This situation creates a unique planning opportunity for both parents and their children. Click here to learn some of the factors that need to be considered when formulating a succession plan and determining the best way to transfer restaurants to the next generation. 

 

 

Depreciation Update

Rules for 2011-2013 Reviewed

 Building

2011 is a great time to consider rebuilds or major remodeling projects. There are also depreciation incentives to undertake these projects in 2012, although they are not quite as lucrative as the incentives available in 2011. For a summary of the depreciation rules in effect for 2011, 2012 and 2013, click here
 

Talk with Your Spouse about Becoming

an Owner/OperatorDiscussing Future3

 

If you are a married owner/operator, have you given any thought to gaining approval for your spouse to also be certified as a McDonald's owner/operator? This consideration is key when looking at your family's long-term planning. Learn more by clicking here.

Client Profile

Jim Rice's Business Vision

Linked to Family

 

 A passion for McDonald's and family has motivated Jim Rice for the past 43 years.

James Rice
Jim, founder of Rice Enterprises LLC, has been  working for McDonald's since his high school days, but he actually started his career in the fast-food business at a Burger King. When he requested a transfer to a Burger King nearer his home, the store owner denied the request, and the rest is history.

 

Read more about how Jim went from a cashier position to the owner of 16 restaurants in the Pittsburgh region with the support and involvement of his family.

Firm Receives Two National Awards

 

AwardFor the second consecutive year Whalen & Company has won two national awards in recognition of the firm's focus on providing "Five-Star" service to clients and for the quality of the firm's staff. Read more about these honors and the song we've written about ways we serve our clients. 

 

 Whalen Logo

Whalen & Company, CPAs has been assisting McDonald's owner/operators for more than 20 years, and we're lovin' it today. Over those years we have built relationships with owner/operators based on our understanding of their business, our service and mutual respect and trust. We provide our clients with monthly accounting and reporting, bill paying, payroll services, tax planning and filing preparation and specialized services, including restaurant valuations and succession planning.

McDONALD'S MOMENTS

In 1961, the McDonald brothers, Maurice and Richard, whose San Bernardino, California, McDonald's was the inspiration for Ray Kroc, sold their name and the Speedy Service System to Kroc for $2.7 million. By 1963, McDonald's consumers had eaten 1 billion hamburgers since the first franchise opened in 1955. 

 

STAFF PROFILE

Lisa Shuneson
Lisa Shuneson, CPA, PFS

Lisa Shuneson has been working with McDonald's owner/operators since she started with the firm 15 years ago. In all of her roles she has placed a priority on developing relationships with her clients and providing the expertise and service to help them be successful.

Click here to learn more about Lisa and her priorities in working with clients and staff members as well as her favorite item on the McDonald's menu.
  

 

FOOD FOR THOUGHT

 McDonald's Business Book

"

"Because all eyes are on you as a leader, you set the example and will be watched by all levels within your organization. So bearing in mind how impactful your activities can be to your audience, look for ways to continuously teach. It's a great time to coach and model the behaviors you value and want to see replicated."

WHALEN & COMPANY  TEAM McDONALD'S

 

Lisa Shuneson, CPA, PFS, Partner


Richard Crabtree, CPA, PFS, Partner


Laura Wojciechowski, CPA, EA, PFS, Partner


Bruce Berry, CPA, Director


Steve Wenzlick, CPA, CVA, Staff Manager, Accounting Department


Kumar Patel, CPA, PFS, Senior Lead Accountant


Teri Curtin, CPA, Staff Accountant


Lisa Kuhn, Staff Accountant


Jeannette Reitmajer, Staff Accountant

 

Emily Stevens, Staff Accountant 

RMHC NEWS

Golf outings to support the Ronald McDonald Houses in Columbus and Dayton are being held in July.

Players are teeing off on Monday, July 18, for the 25th Annual Joe Mortellaro Ronald McDonald House Golf Classic. The event is being held at five area courses, including; Scioto Reserve, Tartan Fields, Wedgewood, Kinsale and The Country Club at Muirfield.

The 15th Annual Ronald McDonald House Golf Classic will be held on Wednesday, July 20, at
The Golf Club at Yankee Trace.

For more details about these events, click here