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On behalf of all of us here at Adams
Jette Marketing + Communications, we want to
wish you all a
safe, joyful and
prosperous 2007!
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Get more people to buy?or buy in
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We are all selling something. No matter what your
field, sector or industry, you are a salesperson. So, what is
your product?
It's easy to identify your product if you sell computers,
consulting services, automobiles or lumber. But what if you
are a public servant or you work for a non-profit agency? Are
you
selling, too? Of course you are! In fact, for you to be
successful, you have to sell like crazy.
Government: Perhaps you are "selling" the
idea of a new government
program or trying to convince people of the benefits of your
department's services. That's selling.
Non-profit:
Maybe you are trying to "sell"
people on the idea of donating to your cause or improving
their lifestyles to reduce the health issues that you are
addressing. That's selling, too. The mistake some
people make?in the private
and
public sectors?is that they talk too much about what they do
instead of what benefits they offer. No matter your field of
endeavour, always think in terms of selling the
benefits of your work and you
will enjoy much greater success!
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We're on the move!
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At Adams Jette, the
New Year brings big changes?especially
in the route we take to the office. Later this month,
the firm
will be operating out of its new offices across the street from
the Museum of Nature. For the record,
here
are our new coordinates as of January 26:
Adams Jette Marketing
+
Communications
100 Argyle Avenue, Suite 202
Ottawa, ON K2P 1B6
Tel: 613.830.5445
Fax: 613.830.4334
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Featured client: CADSI
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The Canadian defence and security industries together
employ more than 70,000 Canadians and generate $7
billion in annual revenues, roughly 50% of which
comes from international sales. In Canada, more than 500
member companies in these two sectors are represented by
the Canadian Association of Defence and Security
Industries
(CADSI), a not-for-profit national business association.
CADSI?s mission is to foster an environment for member
firms to thrive in the domestic and international defence and
security marketplaces, thereby contributing to Canada's
defence and security goals. CADSI accomplishes its mission
through advocacy, providing networking opportunities and
offering member services such as educational seminars,
website profiling, access to the most current defence and
security intelligence, affinity programs and group insurance.
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QuikTip
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ampersand (&) ? Use an ampersand only when it
forms part of a corporate name as in Macfarlane Walter &
Ross. You should not use it as a substitute for and
in writing.
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