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Better English 56
Timely Communications Tips
February 5, 2011
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LETTERS, WE GET LETTERS
-- HOW TO BUCK UP
The previous newsletter about the word "impact" generated more responses than I ordinarily receive. I will talk about them in the next issue. |
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HOW TO BUCK UP ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
You may have noticed that I send the newsletter usually on Tuesday or Thursday. I follow the old public relations model. Mondays are not good days for press releases because the people you want to reach are recovering from the weekend. Fridays are not good because they are preparing to leave for the weekend. Wednesdays? It's called hump day because people are just relieved to be half-way through the week and almost over the hump, and they aren't too energetic. But I received an extraordinary communication late Friday, and it has too many tips to wait until next week to share. Further, you are subscribers interested in communicating, not media people rifling through press releases.
Click Here! How to Find a Writing Job
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Contact Information ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
email:
barry@beckhamhouse.com
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