5 Secrets for Getting Twice the Marketing Done in Half the Time
by Stacy Karacostas
Overwhelmed trying to run your business AND do marketing? I feel that way too sometimes-and I'm a marketer and copywriter by trade. But I still get it done. And I don't work ridiculous hours to make it all happen.
Simplified Solutions offers customized online marketing and social media optimization solutions designed to drive traffic and increase sales to your business through the Web.
Our unique approach layers strategy and metrics on top of execution. We make smart choices every step of the way to stay within your budgets to achieve your goals.
Welcome to Business Growth Bits. Each month we send out a short email with news briefs, tips, and tricks to help entrepreneurs and business owners grow their businesses.
Andrew Clarke
Discover Your SEO Baselines
When you don't have the facts, it's easy to feel overwhelmed by SEO (search engine optimization). Google's free Keyword Tool tells you the keywords their search engine finds on a website or for a certain keyword. Take ten minutes this week to compare your website's keywords to the keywords on your competitors' sites.
What's Driving Your Web Traffic? What websites and keywords are driving your online traffic? If your web host doesn't provide visitor statistics, try Google's free Analytics. Set aside an hour to get Analytics set up; you have to paste Google's code onto each webpage. When you're ready to amp up your marketing, this baseline data will be invaluable.
Your
People Are Your Brand In experiential marketing, your prospects' experience with your employees can be even more important than their experience with your product. Are your people prepared to handle difficult questions? Distribute a confidential Q&A script and have your employees practice making the answers their own.
Do you know an entrepreneur who needs help plotting a marketing course? Please forward this email to that person.
Ground Floor Partners' Marketing Plan services guide you to where you want to be with your marketing. Call 312-726-1981 or visit www.groundfloorpartners.com for more information.
