Okemo Valley Regional Chamber of Commerce
August, 2010
Welcome to Okemo Valley Regional Chamber of Commerce
 
Greetings!

We had a very busy July!  Congratulations to the Ludlow Merchants Association for organizing a great 4th of July fireworks show!!  I'm sure the 13th Annual State Zucchini Festival on August 14th will be as successful.  This event is on the State's Top 20 Things To Do and has been advertised in Yankee Magazine. Please bring a zucchini baked good to the Festival.  Restaurants, please make zucchini specials for the weekend.  Thanks.
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Congratulations to Motel in the Meadow who raised over $3,000 to benefit Race For The Cure.  Way to go, Pat!
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Congratulations to our newest Ambassador, Will Nye from Hunter Lea Gallery and Frameshop in Ludlow.  I encourage everyone, including your staff, to take the online tests (even if you don't want a sign).  Email lynda.Unwin@state.vt.us for a login and password.
Newest VT Ambassador
Newest VT Ambassador
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The Chester Innkeepers Association is sponsoring the fourth pot luck supper on August 10 at 6pm at the Stone Hearth Inn and Tavern.  All Chester business people are welcome.  RSVP Sheldon at the Stone Hearth or Georgette at Hugging Bear.
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In Ludlow, I sit on the steering committee of the e-Vermont Community Broadband Project which was obtained by Jill Tofferi of the Fletcher Memorial Library. The project is a two-year initiative to help rural Vermont towns take full advantage of the Internet to create jobs, drive school innovation, provide social services, and increase civic involvement.  Ludlow  has a community forum on http://frontporchforum.com. Ludlow residents, please sign up. There will be a meeting at the Town Hall on August 10th at 7pm to celebrate Ludlow's selection as an e-vermont community and to explain how the e-vermont project can benefit Ludlow.  To get involved, contact me at the Chamber, stop by the library and speak with Jill, Michelle at LPCTV, Pam at the Town Hall or Patty at The Book Nook.  Be sure to watch the interview of Helen Labun Jordan and Phil Petty, from the Vermont Council on Rural Development  e-Vermont Community Broadband Project on www.lpctv.org.  Next round of applications will be out in October!

For the Towns of Weston, Ludlow and Plymouth (as well as Towns to the North and South of us), we are making Route 100 a scenic byway.  The National Byway Program recognizes and supports outstanding roads.  It provides resources to help manage the intrinsic qualities within the boarder Byway corridor to be treasured and shared.  The program is about recognition, not regulation.  12 of us on the byway council met on July 9th along with 3 regional development corporations.  Our goal is to receive our byway designation this year and apply for funding next year.  Our byway will consist of Route 100, Route 100A and Route 103 to connect with Scenic Route 131.

Our 2011 "Taste of Every Season" dining calendar from the Okemo Valley is underway with only 2 available months left; April and May.   Please call the Chamber office asap to reserve your month.  Your page will include a picture of your dish, recipe, and either wine pairing, appetizer or dessert.  Participants include:

January - Stone Hearth Inn and Tavern - Chester
February - Hawk Inn and Mountain Resort - Plymouth
March - The Killarney - Ludlow
April -
May-
June-  Echo Lake Inn - Plymouth
July - Inn at Weston - Weston
August - Willie Dunns - Ludlow
September - Inn at Weathersfield - Weathersfield
October - Cool Moose Cafe - Ludlow
November - Fullerton Inn - Chester
December - Coleman Brook Tavern - Ludlow
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Our next Travel with the Chamber trip is underway!  We listened to you.  Shades of Ireland leaves May 1 - 10, 2011.
Reservations must be made by 12/2 and final payment due 3/2/2011!
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                           SPECIAL PROGRAM:
 
You are invited to come to our mixer on August 11 from 5:30-7:30pm at the President Calvin Coolidge State Historic Site and NEW Education Center.  Christine Werneke, Chief Marketing Officer from the State of Vermont, the Department of Tourism and Marketing, and the Vermont Ski Areas Association collaborated on research to study the perception of Vermont and how these perceptions affect decision making for choosing a vacation.  The goals were to:  1.  Understand Vermont's unique strength and areas of opportunity.  2.  Identify the attitudes, needs and behaviors of our customers and 3.  Determine the triggers for selecting a vacation destination.  The research shows we are on target with our visuals in both the guidebook and website, also on target with our marketing efforts in Connecticut, Massachusetts and New York. Christine will be sharing the results of the State's branding study at our mixer  and we are also welcoming the surrounding areas to join us.  You MUST CLICK HERE to register with the State to attend.
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Our guest on lpctv.org this month is Laura Tuttle-Williams and Patrice Johnsen of Calm Moments Spa Services.  Here about their backgrounds, their services, and the benefits they've received by being members of the Chamber.
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SAVE THE DATE:  Our Chamber Golf Tournament is scheduled for Wednesday, September 15th with a tee off at 1p. Call Mary Knight 228-7870 or Mark Verespy 228-7797.
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DID YOU KNOW that every member that has an enhanced listing on the website has their very own page.  Call Marji and we'll get your page together with text and pictures.  Restaurants can have their pdf printable menus on as well!!!  Send us coupons for our "coupon page".
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CALL TO ACTION - PRINT & SAVE!!!

1. 
RSVP to 8/11 mixer at President Calvin Coolidge State Historic Site and Education Center by 8/6!
 
2. 
Reserve your spot in next summers Vermont Vacation Guide deadline 8/6!  Payment plans are available: $200 end of August, $200 end of September, and balance $206.25 end of October.

3. 
Reserve your spot for our 2nd Annual Business Showcase on 9/22. deadline 8/20!  $99 table - and they can be shared.  We have inside rooms as well as outside space available this year at the Fletcher Farm School for the Arts & Crafts in Ludlow.  DaVallia Art & Accents
 

4. 
Sponsor a stop for the mini cooper scavenger hunt.  Deadline 8/27!  Call Laurie Marcheaux 228-8770
 

5. 
Reserve your dining month for our 2011 "Taste Of Every Season" dining calendar. (Apr or May left)  deadline 8/3!  Will be ready for distribution this October.
 

6. 
Reserve your participation for the BIG E on 9/23 & 24 by 9/3!  Hotel will need to be booked asap.
 
7. 
Get  your Okemo Valley  Annual Golf Tournament form and check into the Chamber office by 9/8!
 
8. 
Reserve your participation for the NY Times Travel show and/or Boston Globe Travel Show, both in February, 2011.  Limited space.  $250/day.  Deadline  9/17!
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ATTN:  Non-profits
Vermont non-profits are required to file new paperwork with the IRS by October 15th in order to maintain their tax-deductible status.  Visit Rep. Welch's webpage to find out more:  welch.house.gov

Chamber Mixers

Join us for our monthly Chamber Mixers on the 2nd Wednesday of each month.  Please mark your calendars NOW!  

All Mixers are from 5:30-7:30pm

August 11 - President Calvin Coolidge Museum and Education Center in Plymouth Notch - guest speaker Christine Wenecke, Chief Marketing Officer, State of Vermont.  She will be sharing the results of the State's branding study. RSVP now

September 8 - Bryant House in Weston

October 13 - Stone Hearth Inn & Tavern, Chester
Let's Make A Deal mixer.  Bring your business cards!!!!!

November 10 - Jackson Gore Inn at Okemo Mountain Resort - date not confirmed yet

December 8 - Annual Meeting at The Fullerton Inn in Chester

Upcoming Events:

08/07/2010     Plymouth Old Home Day 9:30a - 5p
 
08/07/2010    Jackson Gore Inn at Okemo Mountain Resort
1-6 pm.  2nd Annual Hops in the Hills Brew Festival & the Okemo Valley Chicken Wing Challenge! - Ludlow
 
08/07/2010   Historic Walking Tour - Ludlow, 3 pm   Meet at the Gazebo.
 
8/8/10  Early History of Mount Holly - 2pm at the Mount Holly Historical Museum
 
08/08/2010  Antique Tractor Day at Billings Farm & Museum - Woodstock, 9:30a - 5p
 
08/09/2010  Open Barn at Horse Partners LLC - Weathersfield  1-3p
 
08/09/2010 - 08/13/2010  Pottery Camp at Endless Creations Studio - Chester       Ages 7+

08/10/2010 - Freedom & Unity - The Vermont Movie, Plymouth Notch 7pm

08/11/2010   President Calvin Coolidge State Historic Site and Education Center mixer with Christine Werneke, CMO, State.
Click here to RSVP
 
08/12/2010 to 08/15/2010  Farm to Table Green Mountain Getaway at Good Commons - Plymouth

08/13/2010  The Blue Flames Steel Band in the Weston Bandstand from 5-7pm.
 
08/14/2010  The 13th Annual Vermont Zucchini Festival - Ludlow 10a - 5p

08/14/2010 - Black River Academy Museum plans a special dinner from 6-8pm at Cafe at deLight in Ludlow.
 
08/14/2010  "Treasures on the Green" Tag & Book Sale, Weston 9:30a - 2:30p
 
08/14/2010  Childrens Chicken Day at Billings Farm & Museum - Woodstock 9:30 a - 5p

08/14/2010  Farm & Wilderness fair in Plymouth 11am-8pm
 
8/16/2010  David Sanger at Weston Playhouse, Weston 8-9pm
Noted NY Times Washington Correspondent, presented by the WPTC
 
08/21/2010  7th Annual Farm Dinner - Inn at Weathersfield - Weathersfield
 
08/21/2010  CRAFT FAIR at Fletcher Farm School for the Arts & Crafts - Ludlow 10a - 4p
 
08/28/2010  The 6th Annual 100 on 100 Relay - ends in Ludlow at the Jackson Gore Inn with a great party!  Registration for the 6-person team relay is on-line at www.100on100.organd fills up fast!

08/28/2010  Chester Rotary Penny Sale 6pm at the Green Mountain Union High School
 
08/29/2010  FarmFest - Mount Holly, Belmont Green noon-4p

                           Music in Okemo Valley
 
Wednesday:       Cavendish on the Proctorsville Green      6pm
                               through August 11.
 
Thursday            Belmont Green in Mount Holly                  7pm
                               through August 26.

Thursday:           Plymouth at Hawk Inn                               7pm
                               through September 2.

Thursday:           Chester - lawn of the Academy Museum  6:30pm
                               through August 12.

Friday:                Ludlow @ Jackson Gore Inn                     6pm
                                through August 27.

Friday:                Weston - Kinhaven Music School             4pm
                                through August 8.

Sunday               Ludlow - Veteran's Memorial Park            7pm
                                through August 22.

Sunday:              Weston,  The Church on the Hill               4pm
                                through September 5.

                           Farmer's Markets
 
Friday                 Ludlow - Okemo Mountain School            4-7p
 
Saturday             Londonderry - West River Market          9am-1pm
 
Sunday               Chester  - Zachary's Pizza                    11a - 2pm
 
Sunday               Mount Holly   - Belmont Green               12n-3pm

 
Please view our website for a complete list of events and times.
Membership Committee News

The membership committee met on July 23rd.  We welcome Terry Bascom to the committee.

We had a great FREE educational program last month at Good Commons re: social media.  Thank you Tesha for hosting our mixer.  We all became fans of the chamber on Facebook and to each other.  We learned how Good Commons and Barre Pinske use social media in their businesses.  The most important tip was to have a strategy, just like you would before entering into any advertising campaign. 

Here's a Testimonial from Laura Tuttle-Williams, LE, of Calm Moments Spa Services:  "After attending the educational mixer at Good Commons this month, I booked an appointment for Penny of Inn Victoria to come to Calm Moments Spa for our special of a one hour facial and a one hour massage for $99. Penny enjoyed herself so much that she commented on her business Facebook page, further promoting Calm Moments and then she sent one of her guests the next day for the same package. This is business we would not have had if we didn't attend the Chamber mixer! Thanks so much to Okemo Valley Chamber for all you have done to help me start my small business in Ludlow."

Our next membership committee meeting is scheduled for August 27 at 8:30 at Java Babas.  We welcome more members to join our committee.

Don't forget to bring your rack cards to the chamber office.

Get ready for our next "Let's Make A Deal" mixer in October!

 *Don't forget to refer a new member to the Chamber to get your FREE 6-month banner ad!  Offer ends December 2010.

* You can SAVE hundreds of dollars by using your M2M benefit card at local Okemo Valley businesses! 

To get more information about any of these benefits or to add a benefit, please call or email the chamber.

Marketing Committee News

The marketing committee met on July 29th.

We discussed an Okemo Valley app for the iphone, ipod touch and droid.   Given the fact that cell phones don't work in Plymouth, Mount Holly or Weston, and the cost, we will pass on this at the present time.  We might be able to utilize the app once we get our byway designation.

We're attending the 2011 Boston Globe Travel Show on February 11-13.  We are sharing our booth with Stowe.  If you would like to participate its $250 day plus lodging.  You would be able to hand out your own brochures.  Limited availability..

We are also attending the 2011 New York Times Travel Show on February 25-27.  We are sharing our booth with Stowe.  If you would like to participate its $250 day plus lodging.  Limited availability.

Big E
Big E
The Okemo Valley will be in the Vermont building at the Big E on September 23 (Massachusetts day) & September 24 (New Hampshire day).   This is free (except for lodging at the Sheraton for $105/night).  Other days are available if you want to share with other regions.  Call Christiane Skinner for other dates/times that are available.  802-828-5905

Let us know if you would like to participate in any of these shows.  If you can't attend, we can bring your brochures for $50. 

Banner ads are still available on our website.  View example. There are 2 different sizes available and room on every single page of our website.  For instance, if you are listed in one category, you might want a banner ad on another page for more exposure!  $150/year.  We can change these seasonally.

Enhanced listings are $150/year.  They include a full page of pictures, text, links to your website.  Restaurants can have their menus on their page.  See example.  Send Marji pictures and text for this new enhanced feature!

We also discussed having a downloadable coupon page on our website instead of the Okemo Valley coupon book.  This will drive more traffic to our website.  Send us your coupons!

Vermont Information Board
Vermont Information Board

We will be updating the Vermont Info Board outside the Chamber office shortly.   If you want a magnetic square on the board under Lodging, Dining, Crafts, Goods or Recreation, let us know asap.  It's $120 from July-July.  On the other side, we will be adding pictures.  We will be asking guests to send us photos of their favorite things they did while vacationing in the Okemo Valley.

Last but not least is our 2nd Annual Business Showcase at the Fletcher Farm School for the Arts & Crafts on September 22 from 5:30-7:30pm.  We will have food, music, and product tables where you can sell your products.   Be sure to reserve your table (either inside or out).  $99 and can be shared with another business.  This will be bigger and better than last year.  We have begun promoting it online, newspapers and lpctv!

We need more blog writers.  Call the Chamber if you can write something on our blog once or twice a month.
Advertising/Media update

We're taking reservations NOW for the Summer 2011 Vermont Vacation Guide inside back cover.  It's also online www.visitvt.com
Deadline August 6, 2010.  $606.25  Call asap!!!

Payment plans are available; $200 end of August, $200 end of September and $206.25 end of October.

The Vermont Vacation Guide is the Official State of Vermont Visitor's Guidebook. It provides guests with timely articles about what makes Vermont a special place to visit. Whenever someone calls 1-800-VERMONT this is the publication that is sent to them.  This guidebook is at every trade show the State attends.

Distribution 200,000 for the summer and 100,000 for the winter.
Welcome New Members

ChesterUnited - Chester

Rev Terry Bascom - Plymouth

Brewfest Beverage Co, LLC - Ludlow

Vermont Institute of Contemporary Arts - Chester

Best Ski Homes, LLC - Ludlow

Country on the Common - Chester

Stephanie Stouffer Gallery - Belmont

PHH Mortgage - Ludlow
 Guilford Display Guilford Disply

This is the display case the Chamber had for the month of July at the Guilford Welcome Center.  Michael Alon from DaVallia Art & Accents told me someone came specifically to his store after seeing the products displayed in Guilford!
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Win Sam - A Bonnie's Bundles Doll to benefit Chester Fireworks.  Drawing on September 4, 2010.  Tickets:  $1 or 6 for $5.00.
Tickets at Lisai's Market, Motel in the Meadow & Bonnie's Bundles Dolls.
Sam
About Our Organization

Our Chamber provides the following member benefits:
*Health Insurance provided by Cigna,
*Dental Insurance provided by Delta Dental,
*Free listing on our website with web link,
*Free listing in our regional guidebook,
*Free placement of your business brochures in our welcome centers in Ludlow and Chester,
*Free monthly chamber mixers,
*Member to member discounts,
*Referrals,
*Co-op advertising,
*Marketing,
*Events publicized,
*And much, much more!!!

Our Vision Statement:
The Okemo Valley region, consisting of the Towns of Andover, Cavendish, Chester, Ludlow, Mount Holly, Plymouth and Weston, is recognized as a four-season sustainable Vermont destination to be enjoyed by all.

The Okemo Valley Regional Chamber of Commerce is recognized as an organization providing leadership, support and services vital to the health and future growth of the member businesses in the communities that we serve.

Chamber members are ambassadors for the Okemo Valley region, promoting the area as a vibrant place to live and to visit.

Our Mission Statement:
The Okemo Valley Regional Chamber of Commerce is a not-for-profit, member-driven organization.  It is the voice of its members and the business communities in the Towns of Andover, Cavendish, Chester, Ludlow, Mount Holly, Plymouth and Weston, Vermont.  It provides advocacy, support and unified regional marketing to promote and enhance our regional businesses and four-season economy.

Volume 3, Issue 2
www.YourPlaceInVermont.com
In This Issue
Chamber Mixers
Upcoming Events
Membership Committee News
Marketing Committee News
Advertising/Media update
Welcome New Members
Guilford display
About Our Organization
Okemo Valley Regional Chamber of Commerce

Executive Director
Marji Graf
mgraf@yourplaceinvermont.com

Staff
Sandy Gregg, Office Manager
sgregg@yourplaceinvermont.com

Executive Board:

President
William Dakin
Dakin & Benelli

Vice President
Lynne Reed
Misty Valley Books

Treasurer
Maria Tomaselli
Bovine Bookeeping

Secretary
Barb LeMire
People's United Bank


Board Members

Jessica Alberty
Hawk Inn & Mountain Resort

Michael Alon

DaVallia Art & Accents

Tesha Buss
Good Commons

Liz Crowley
CZ Construction Management

Annie Fuji'i
The Village Green Gallery

Sheldon Ghetler
Stone Heath Inn & Tavern

Brian Halligan
Okemo Mountain Resort

Laurie Marechaux
Fletcher Farm School


Laura Tuttle-Williams
Calm Moments Spa Services

Mark Verespy
The Killarney

Past President
Jim Kubec
The Governor's Inn

Your Chamber at work for you!

Join Our Mailing List
Marji Graf, Executive Director
Okemo Valley Regional Chamber of Commerce
802-228-5830
www.yourplaceinvermont.com