Okemo Valley Regional Chamber of Commerce
April, 2009
Welcome to Okemo Valley Regional Chamber of Commerce
 
Greetings!

Happy Spring!  Due to the success of last months mixer, we will continue "Let's Make A Deal" for April 8 at Killarney's.  We'll start at 5pm and our program will begin at 5:30pm.  We might continue to 8pm depending upon the number of people.  Please RSVP the Chamber office 228-5830.  Here's what one business said:  "I just wanted to tell you how much I enjoyed the March Chamber mixer at Good Commons.  As a new member, I've just started to attend mixers and found the opportunity to talk with others about matching services for a "package" was great!  I connected with a new artist for my gift shop, I connected with several lodging places to provide guests with Summit Soapworks soap as well as offer their guests a discount.  I may have even picked up a new retail outlet in a neighboring town.  Thanks again." Christine Balch, Summit Soapworks
Upcoming Events

April 3  Misty Valley Books presents Poets Wendy Mnookin & Baron Wormser at 7pm  802-875-3400  Chester

April 4 Cavendish Fletcher Community Library presents dinner & a Movie Film  1pm Titanic  802-226-7503  Cavendish

April 4 Weston Easter Egg Hunt 10am in front of the Weston Playhouse - Weston

April 4 Odd Fellows Hall in Belmont is a Spring MUD Fling - Road House Dance Hall Jamboree 8pm   Please go to our website for details and ticket information.

April 7 Board of Directors Meeting 1:30p Newsbank Conference Center, Chester

April 8  Chamber Mixer at Killarney's  "Let's Make A Deal" - Bring plenty of business cards!!  RSVP 228-5830   Ludlow

April 11    10am-3pm Celebrate SPRING at Billings Farm & Museum 802-457-2355 Woodstock 

April 19 Celebrate Nature:  Author Bernd Heinrich will be at Misty Valley Books at 2pm  875-3400 Chester

April 25 - STEIFF Party at Hugging Bear Inn & Shoppe, 802- 875-2412 Chester

April 25 Annual Tiki Train 3:30p
Bellows Falls to Ludlow 800-707-3530

April 27 1-3p   Newsbank - Training with lunch.  $8.50 Members/ $10.50 non-members.
SPECIAL PROGRAM:  New member benefit and training with
Zak Barron, NE Regional Development Director for Constant Contact.  Zak will teach us how to use Email marketing effectively to communicate with your customers in a professional manner.  RSVP Chamber 228-5830.

Advertising News Update

We will have a half page Chamber brand ad in the May issue of Connecticut Magazine (State of Vermont matched our funds) along with editorial in the Northeast Travel Feature: Ski towns in summer: Okemo in Ludlow, VT; Sunday River in Bethel, Maine; The Balsams in Dixville Norch, N.H.; and Killington in Killington, VT.

Travelhost Magazine will include the Okemo Valley in their May, June & July issue which will be located in the rooms in over 8,000+ participating lodging establishments.

Our Summer Okemo Valley Regional Guide has now gone to press and will be available end of April.

And last but not least our inside front and back covers in the Summer edition of the Vermont Vacation Guide is on the stands!
Our next Winter Vermont Vacation Guide has only one more spot available - call the Chamber 228-5830.

With this advertising and marketing underway, we are sure to attract summer visitors to our region!!


Marketing Committee News

The marketing committee has met twice in the new year and the expanded team has been reviewing marketing ideas that span the spectrum from local advertising to future down-country TV opportunities.

Some quick Okemo Valley website notes for: overall, there have been 278,552 page views since we launch the new site in October 2008.

Monthly sessions have grown 42% since October!  (that means more people are visiting the website each month.) The top 10 pages viewed in February were: 
1 - the Calendar of Events,
2 - the member directory,
3- Casual Dining,
4 - Arts, Crafts and Antiques,
5 - Motels and Hotels,
6- Country Inns,
7 - Things to Do On Land,
8 - fine Dining,
9 - Weddings and
10 - specialty items(shopping).

We are currently reviewing possible Search Engine Optimization (SEO) service providers and what the valley's goals are for our SEO focus.

Did you know? 
You can list available jobs on www.yourplaceinvermont.com for FREE?   Call Marji or Sandy today to learn more.


  Chamber Mixers

Join us for our monthly Chamber Mixers on the 2nd Wednesday of each month.

This event provides the opportunity for sharing business ideas, networking, showcasing your product, and developing a strong community connection. Food is provided and it is also a rare opportunity for hardworking business people to relax.  We re-instituted a 50/50 raffle as well as door prizes.  You must be present to win.  Contact our office if you want to donate door prizes.

April 8   The Killarney - Ludlow  5p-8p  Program begins 5:30p.
Topic:  "Let's Make A Deal"  Bring lots of business cards and practice your one minute elevator speech!

April 27 SPECIAL EVENT:  Newbank - Chester 1-3 with lunch.  Email marketing training by Zak Barron of Constant Contact  $8.50 Chamber members/$10.50 non-members.

May 13 Vermont Country Properties - Sothebys in Ludlow

June 10  Bryant House in Weston

July 8   SPECIAL SHOWCASE:  Echo Lake Inn in Plymouth 
Business to Business (B2B) Showcase under the tent - only 48 tables available.  First come, first serve.  Call the Chamber for details.  Tables $99.  This Showcase is also open to the public.  You can share tables with your "packaging partner".

August 12  Fletcher Farm School for the Arts and Crafts-Ludlow

September 9  Roving mixer "Tour the Okemo Valley"  Bus leaves Ludlow at 5:30p.  Visits Weston and Chester.

October 14  Curtis BQ - Chester

November 11  Okemo Mountain Resort - Ludlow

December 9 - Annual Meeting at Gill Home - Ludlow 

Welcome New Members

Another Way Out - Wallingford

Elizabeth's Okemo Mountain Lodge Rentals -Ludlow

Vermont Ski & Ride Magazine - Middlebury

The Current -  Rockingham

AllartStudio - Weston

Taylor Farm - Londonderry



If you are happy with our Chamber and the direction we are heading, please invite other business owners to join us.
 
News About Our Regional Marketing  Initiative

We are  currently completing a project called the "Southern Windsor County Map and Touring Guide." This is a combined effort of the Okemo Valley Regional Chamber of Commerce, the Springfield Chamber and the Windsor-Ascutney Chamber. The Map and Guide details Recreation, Cultural, Historical, Attractions and Buy-Local information.  Also included are covered bridges and driving tours in the area. The project was made possible by the RMP (Regional Marketing Program) grant from the state of Vermont.

The map and guide is being produced by chamber member Ken Saccardo of Spring River Enterprises (SRE). SRE specializes in web production, cartography and print media. Ken produces the Ludlow Map, the Chester Map/Guide and other Vermont resources.

The goal is to bring more visitors to our area during spring, summer and fall.  Forty thousand  maps will be printed and distributed via varies channels. CTM will distribute down the Route 91 corridor to hundreds of businesses including AAA travel offices CT. Distribution is also planned for our Vermont Welcome Centers as well as other local venues. The map is to be released in May.

About Our Organization

Our Chamber provides the following member benefits to our members:  Health Insurance provided by Cigna, Dental Insurance provided by Delta Dental, free listing on our website, free listing in our regional guidebook, free placement of your business brochures in our welcome centers, monthly chamber mixers, member to member discounts and referrals.  Our membership committee is hard at work enhancing these benefits.  Please feel free to contact the Chamber office for more information.
Volume 1, Issue 9
www.YourPlaceInVermont.com
In This Issue
Upcoming Events
Advertising News Update
Marketing Committee News
Chamber Mixers
Welcome New Members
Regional Marketing Initiative
Okemo Valley Regional Chamber of Commerce

Executive Director
Marji Graf
mgraf@yourplaceinvermont.com

Staff
Sandy Gregg, Office Manager
sgregg@yourplaceinvermont.com

Executive Board:

Jim Kubec, President
The Governors Inn

Lynne Reed, Vice President
Misty Valley Books

Bill Dakin, Treasurer
Dakin & Benelli

Terri Fuller, Secretary
Coldwell Banker/Watson Realty

Board Members

Linda Aldrich
Inn at Weston

Tesha Buss
Good Commons

Annie Fuji'i
The Village Green Gallery

Sheldon Ghetler
Stone Heath Inn & Tavern

Rob Hodgkins
Okemo Mountain Resort

Barb Lemire
Chittenden Bank

Laurie Marechaux
Fletcher Farm School

Ken Saccardo
Spring River Enterprises

Jack Smart
Gigg's Antiques

Laura Tuttle
Calm Moments Spa Services

Past President
John McAveeney
Sunshine Acres Garden Center



Your Chamber at work for you!









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Marji Graf
Okemo Valley Regional Chamber of Commerce
802-228-5830