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Quick Marketing Tip - 3.9.09
This may be coming in the form of a "little" marketing tip but this is a big idea! Knowing that the sale of insurance is getting more complex than ever and consumers are demanding more options in the way they choose to purchase everything from flat screens t.v.s to health and life insurance, Blue Cross Blue Shield has been opening up retail stores in Florida over the past year and a half -- and they're finding it a successful venture. Read more in the link below: http://www.bizjournals.com/jacksonville/stories/2009/01/12/story5.html. Copyright 2009. The Gallagher Group, LLC.
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