8 Isn't Enough
And no - we are not referring to the sentiments of Nadya Suleman, the So. California woman who recently gave birth to octuplets!
On March 4th Gg turns 8! We are so thankful to our families, clients, friends and colleagues who have supported us all of these years! As one colleague observed, we started in the dot.com bust and the year of 9/11 and we've been living thru a few recessionary cycles-- imagine what's possible with a few bumper years! We look forward to finding out and to continuing to serve our valued clients for many years to come!
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With all the gloom & doom in the news, we found this simple passage inspiring!
Take time to:
Meditate.
Live Purely.
Be quiet.
Do your work with mastery.
Like the moon,
come out from behind the clouds.
Shine.
Excerpt from the Dhammapada as translated by Thomas Byrom.
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Strategic & Tactical Marketing
- Strategic Relationship Marketing
- Marketing Plan Development
- Comprehensive Market Research Services
- Speaking Engagements
- Marketing Director Development
- Tactical Marketing Tool Applications
- Marketing Training
- Field Leadership Marketing Assessments and Analysis
- Survey Development, Field interviews and Analysis
- Training Guide Development
- Agency Branding
- Mentorship Team Development
- Professional Meeting Facilitation
Digital
- Web Design and Development
- E-commerce
- Email Marketing
- Online Advertising
- Web Usability Consulting
- Multimedia Presentations
Print
- Ads
- Brochures
- Signage
- Sales Materials
Identity
- Logos
- Unique Messaging - Business Cards
- Stationery
Other
- PR
- Copywriting
- Tradeshow Booth Design
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Gg to exhibit at GAMA LAMP 2009
We're looking forward to visiting with many clients and friends at this year's LAMP meeting in Atlanta, Mar. 22 - 25th! We'll be introducing some useful new products and services so stop by Booth #808 to learn more and win a chance at a complimentary night in a Marriott Hotel Suite of your choice! Even if you're not going to LAMP this year, look for a postcard in the mail shortly for how you can reap savings on our already excellent pricing!
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Recruiting Corner
Best Practices Report Unveiled
In collaboration with John Bergstrom Consulting, Gg recently participated in a major project documenting American Agencies' Best Practices with Women's Recruiting for an Asia-based company. The complete report offers the following:
- An understanding of the opportunity
- The subtle differences between men and women and how they view the career - Insight into leadership needed at the corporate level
-Examples of demonstrated value propositions that appeal to women
-Detailed best practices for organizing focused efforts
- An understanding of the strengths women bring to the career
- Ideas for pre-contract training to give women a fast start.
- Actual scripts and case studies.
To purchase a download of the highlights of the report, visit Highlights on Gg's website or, for more information on how to get a copy of the full report and even customize it to your needs, contact John Bergstrom at 413-441-9872 or trisha@thegallaghergroup.net. Monthly Marketing/Recruiting Tips:
Sign up to receive free, valuable information by clicking on the link below.
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Market Corner
Everyone knows this is the big season for CPAs. Why not send over a nice basket of bagels and fruit or a few hot pizzas to a CPA firm that you like to do business with between now and April 15th. You can add a note: "Hang in there! I look forward to catching up with you when the forecast clears a bit!" |
A Refreshing Brand! Did you know Gg has helped dozens of agencies develop their own unique brand? We help our branding clients come up with a great name, pinpoint the messaging to reflect the firm's distinctive value, align the unique message with other important operations such as recruiting, training and marketing --and help position the brand thru press releases and powerful marketing ideas. The brand above was created in collaboration with Gary DeStefano and Sarah Cogan Goldstein; Logo design by Kara DeStefano, all of Guardian. |
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You know it's tough... ...when even the good news in an article makes you put your head in your hands! We can help you sift through the hundreds of articles out there and narrow them down to the ones that have the most relevance to your region and your markets. We'll also help you turn "information" into strategies and practical tactics that will bring you more recruits!
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Ggood Deed Indeed!
 The Muscular Dystrophy Association helps more than 850 families just in the greater North Shore area of Boston. Thanks to the generosity of friends and family, Trisha raised about $450 in a short week of fundraising by participating in the MDA's annual Lock Up! The incarceration wasn't too tough -- a great meal at a nice restaurant and the chance to meet several other business owners who want to help needy kids too! Donations may still be made by clicking on this link:
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| March "forth" with a dream today!
Trisha Gallagher Boisvert, Principal
The Gallagher Group
5 Market Sq. Ste. 7
Amesbury, MA 01913
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