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Summer Insurance Newsletter for Creative Businesses
July 2011 (7th Edition)
Welcome to Summer!

This is the seventh edition of the Johnsonese Brokerage Insurance Newsletter for Creative Businesses. The goal of our quarterly newsletter is to provide useful information about insurance to independent creative businesses. 

Some of you may experience a slow period during the dog days of summer. Take advance of this time to review your current insurance. We're here all summer long to help you reduce your insurance costs and improve your coverage!

 

 

In This Issue
Are 'Flash Mobs' a Real Threat to Retailers?
Can Insurance Companies Make the World Greener?
Our Continuing Series: Unpredictable Business Lawsuits
'Weird' Insurance Policies
Use Extra Caution Around Pool Chemicals This Summer

 

Are 'Flash Mobs' a Real Threat to Retailers?

 

Crain's Chicago Business recently reported on the phenomenon of 'flash mobs' committing crimes in Chicago's shopping and tourist districts. Groups of mostly young people are apparently using social media to coordinate shop lifting and robberies. The idea seems to be that a large enough group of perpetrators can overwhelm store security and police so that everyone has a good chance of avoiding capture.

 

Teen-friendly retailers (think Ambercrombie or H&M) are more likely to be targets according to some experts.

 

-Crain's Chicago Business, June 7, 2011

 

At this point, probably no one knows if these are isolated incidents or if flash mob crimes are indeed an on-going issue. But it doesn't hurt to stay connected to neighboring merchants, and to keep your employees informed.

 

 

 

 

Can Insurance Companies Make the World Greener?

 

CNA Insurance, one of our insurance partners, is offering a new product that does just that.

 

The "CNA EcoCareŽ Property Upgrade Extension Endorsement for Small Business" provides for green building upgrades as a result of a covered loss to a building or contents. Normally when buildings are destroyed by fires or storms, insurance pays to re-build them as they were before.

 

With this endorsement a building can be re-built using green technologies, even at higher costs than typical construction methods.

 

Automatic additional coverages include:

ˇ Vegetative roofs

ˇ Recycling additional expenses

ˇ Architect and engineering expenses

ˇ Certification or recertification expenses

ˇ Ventilation of reconstructed buildings

 

Similarly, Hartford offers a feature with its Commercial Auto coverage that will pay you extra if you replace a totaled vehicle with a hybrid. Under the company's broad form endorsement, you can receive an additional 10% of the Actual Cash Value of your old vehicle, up to $2,500, to pay for the upgrade.

 

Tulips

 

 

 

Our Continuing Series: Unpredictable Business Lawsuits

 

An Ohio man was detained and charged with shop lifting by Wal-Mart. He later plead guilty to a lessor charge. He is now suing Wal-Mart alleging that he was falsely imprisoned, and that excessive force was used against him causing bodily injury. His allegation is that while he was in store custody, a store loss-prevention officer shoved him twice, injuring his shoulder.

 

-The Athens News, June 22, 2011

 

In Mississippi, a store manager for a discount grocery store wasDachshund in the habit of bringing her dachshund puppy to work with her. One day a customer who was extremely afraid of dogs saw the animal. In fear, she ran down an aisle, turned, and sought escape from the dog by leaping on top of a freezer. The dog never touched the customer, but the jump aggravated a previously existing hip injury. The customer was initially awarded $130,000 in her lawsuit against the store and the store manager.

 

-San Francisco Examiner, July 10, 2011  

 

Sears and a mall management company are being sued for after a 4 year-old boy fell to his death in an Auburn, MA shopping mall. The boy fell through a gap between the up and down escalators.  The wrongful death lawsuit asserts that the replacement escalators that were installed created a dangerous condition between the escalator and the railing at the mall.

 

-New York Injury News, June 4, 2011

 

 

 

 

'Weird' Insurance Policies

 

 

Since it's summer I thought we should have a little fun--well at least as much fun as you can have in an insurance newsletter. According to Fox Business, these are some of the "weirdest" insurance policies in existence.

 

America FerreraWho would insure "Ugly Betty" star America Ferrera's smile for $10 million? NFL star Troy Polamalu's locks for $1 million? Supermodel Heidi Klum's legs for $2.2 million? In order: Aquafresh, Head & Shoulders and Braun. Big insurance makes big headlines for the manufacturers that pay celebrities big bucks to promote their products. Despite their eye-catching face value, such promotional policies are quite reasonably priced for one simple reason: They're unlikely to ever pay out. Lotion companies, for example, are famous for insuring their leg models' legs for a million dollars. Such a policy might only cost $1,000.

 

If Rolling Stones guitarist Keith Richards jams a finger and can't perform the opening riff to "Start Me Up," he has a $1.5 million disability income insurance policy to back him up.

 

Entertainers and professional athletes sometimes insureMichael Flatley their best asset against loss of income if they're unable to perform. Notable body-parts policies include soccer star David Beckham's $70 million legs, Bruce Springsteen's $6 million voice, "Lord of the Dance" Michael Flatley's $40 million lower half and KISS front man Gene Simmons' $1 million tongue.

 

When Hollywood's A-list gathers at Oscar time, major special lines insurers are glued to their TV screens, hoping the Academy Awards come off without a hitch. The Oscar celebration itself is insured for everything from a towering inferno to terrorism as well as much of its sparkle. In fact, in 2004, Lloyd's of London was on the hook for $38 million for the combined jewelry adorning Oscar guests.

 

Weird insurance and Hollywood go way back. In the 1920s, comedic film star Ben Turpin insured against his trademark crossed eyes suddenly uncrossing for $20,000 (they never did). Marlene Dietrich and Betty Grable insured their legs; Bette Davis her waistline. One studio even took out a $1 million policy against the possibility that one of its actresses would fall in love and get married before her contract was up. During the early 1900s, one studio insured filmgoers against death from excessive laughter at the movies.

 

 

-Fox Business, May 06, 2011

  

  
  

 

Use Extra Caution Around Pool Chemicals This Summer

 

Pool ChemicalsEvery summer mishandled pool chemicals result in thousands of injuries and emergency room visits across the country, according to the federal Centers for Disease Control and Prevention and other sources.

 

 

Here are some safety tips from industry professionals.

 

1.   Read and follow package directions

2.   Don't mix chemicals in the house

3.   Don't combine different pool chemicals (i.e., algaecides

      & chlorine)

4.   Add the chemical to the water, and never pour water into

      chemicals

5.   Wear eye goggles and gloves when applying pool chemicals

6.   Use a dedicated scoop for each chemical container

7.   Don't combine materials between "new" and "old" containers

8.   Store chemicals in sealed containers in an exterior shed or

      tub

9.   Don't leave chemicals in the sun

10.  Keep chemicals out of children's reach

11.  Don't store chlorine near stainless steel objects, such as

      pool ladders

 

 

-Staten Island Live, August 08, 2010

 

 




The Johnsonese Brokerage can assist you with most of your art insurance needs. To get started immediately call 773.857.0242 or Email info@johnsonese.com.

Chris Johnson
Christopher Johnson


About the Johnsonese Brokerage
 
The Johnsonese Brokerage LLC is a licensed and bonded independent insurance agency focused on insuring independent creative businesses.
 


Who we insure:

 


  • Advertising Agencies
  • Architects & Interior Designers
  • Boutiques
  • Event Planners
  • Fashion Designers
  • Florists
  • Furniture & Design Dealers
  • Graphics Designers
  • Hair & Nail Salons
  • Musical Instrument Dealers
  • Photographers 
  • Pop-up Stores
  • Publishers
  • Restaurants
  • Specialty Retail
  • Special Events
  • Spas
  • Tailors
  • Travel Agencies
  • Videographers  
  • Wedding Planners

 


We are licensed in the states of California (license #0G69323), Florida, Illinois, Indiana, Kentucky, Maryland, Michigan, Minnesota, Missouri, New Jersey, New York, Ohio, Pennsylvania, Texas and Wisconsin.

 

 

 

How are we doing? Your feedback is always welcome!

 

 

 

Common Insurance Terms 
 

 

 

1. Auditable 

Some insurance policies are auditable. This means that the insurance company has the right to review the insured's results for the policy period and adjust the premium upwards or downwards as necessary.

 

 

2. Minimum Earned Premium

This is the portion of the policy premium that is non-refundable. Even if the policy is cancelled early by the insured, the insurance company is entitled to retain at least this portion of any pre-paid premium. 

 

3. Premium Finance Agreement

This is basically a short-term loan covering some portion of a policy premium. This loan gives the insured the option of making payments for a policy that requires pre-payment of the full premium. The agreement is usually from a third-party finance company and interest charges do apply.

 

Wedding Insurance

 

Not long ago wedding insurance might have been considered 'weird' insurance. Today it's becoming relatively standard.

 

In fact, I was recently invited to guest blog about it for a wedding advice site called "OK, now what? Bride".

 

 

 


We are Now License in Arizona!

 

At the Johnsonese Brokerage we pride ourselves on customer service. When a California client recently moved to Arizona, we obtained our local license in order to follow them.

 

Tell your friends in Arizona that we are ready to insure them!

 

 

 

Our Business Partners
 
 
  • AmWins
  • AXA
  • Chubb
  • CNA
  • Hartford
  • Insurance Noodle
  • Markel  
  • Philadelphia
  • Risk Placement Services  

 

 

We Appreciate Referrals!

 

As a service business, referrals are our biggest source of new clients. 

 

If you know of any other business needing insurance, please let us know. We promise to give them the same personal and professional service that you've come to expect from the Johnsonese Brokerage.