Greetings!
Heunox spans 13+ years based in Michigan and managing hundreds of real estate websites. Our unique perspective of seeing the good, the bad and the Internet explosion has lead to a discovery. Simply put, those clients who have a website with above normal traffic have been thriving. Heunox decided to launch this newsletter so we can share what has been found and make you aware of products that will help you meet the challenges of these changing times.
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Understand Your Changing Client Base
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Ten years ago, less than 5% looked for homes on the Internet. Today that number exceeds 93%. Every generation now uses the Internet to get information quick, easily and anonymously. Each successful agent we meet is working towards building a strong Internet presence.
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Site of the Month: www.CBRESpecialists.com
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Heunox spent the last 16 months rebuilding its core system with the latest search engine optimization and lead generation techniques. This site is first to benefit from this effort and includes a built-in Client Portal that is fully compliant with the Feb 15, 2009 VOW regulations. |
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Heunox Corporation Partners with Contant Contact
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Heunox Corporation now has a partnership with Constant Contact® so we can offer you state-of-the-art Email Marketing services! It's a great tool to build customer loyalty, increase referrals, and promote repeat business. Click on the image to learn more. |
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This Month's 15 Minute Tip
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Take 15 minutes this month to check out your profile on the MLS and company websites. Since 93% of prospective clients are looking at this stuff make sure you have a professional photo, correct phone numbers and email address. Include a bit about your personal and professional life including things like awards, certifications, hobbies, interests, community involvement and how long you have lived in the area. Local statistics have displayed a +900% increase in traffic on a profile page that includes this type of info compared to a profile containing only contact info.
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In the Coming Months
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Now that you understand how important a strong Internet presence has become, we look to demonstrate simple techniques to increase site traffic and transfer all that extra traffic into profit making leads.
Have a great start to this years selling season!
Until Next Time,
Jim Van Heule
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