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Greetings!
Hard to believe that 2010 is here already! We are ramping up for our 25th presentation, following a banner year in 2009. The 5th annual Big Sur Mud Run is just around the corner, and our JUST RUN youth fitness program is growing by leaps and bounds. We look forward to raising the bar even higher in 2010, and thank our extended "Big Sur family" for your involvement and support.
(Please note...if this email is not displaying correctly, click on the link at the top) |
| A Message from the Race Director |
 The Excitement Builds!
As many of your prepare for your journey to a Big Sur Marathon event, I realize it's time to get serious about my own training for Boston 2 Big Sur (I'll actually be doing Big Sur 2 Boston). I'm motivated about the challenge and the linking of two great marathons. We will have our booth in the International Section of the Boston Marathon Expo and hope to have a first edition book from Runner's World to hand out to B2B runners. I'm also excited about our new mile markers, which will provide an entertaining on-course diversion for our runners. My children, Will and Hannah, were delighted to serve as the models for the mile 22 marker (see the article below).
I'm looking forward to seeing all of you in April as we continue to provide one of the best running experiences on the planet!
Wally Kastner
Race Director |
| What's New |
Marathon Sell-out! The new year started with an early sell-out of the Marathon on January 3, our earliest sell-out in over five years. Due to a huge demand from runners who didn't get in, we opened an additional 200 spots at $250 each, with the difference made as a donation to our JUST RUN program. These slots sold out in less than a week, bringing a sizeable donation to the marathon's youth fitness effort. Click HERE to read more.
______________________________________________________ A Big Thumbs Up from Runner's World
Long time sponsor Runner's World named us one of the top three marathons in the country behind New York and Boston in their December "Best of Running" issue. We were also awarded the title of "Best Destination Marathon" in the January issue. Check it out online by clicking HERE.
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Birdies for Charity
Olympian Jeff Galloway will be on hand Friday, April 23, for a special morning workout on Carmel Beach followed by a healthy gourmet brunch and question/answer session at Pèpe's Little Napoli in Carmel. Click HERE for more information and reservations. |
| Make Your Travel Plans Now! |
Your BSIM registration is set, your training's in gear...now all that's left to do is make your travel plans to the "Best Destination Marathon" in North America! Visit our Travel Pages to check on local hotels. In addition to our host and sponsor properties, we have two ways for you to learn about all the lodging in the area. First, you can click on or call Resort 2 Me (800.757.5646), a local reservation service that will provide you with personal service and advice. Or, you can click our online booking engine and sort hotels by city or price to see the full range of availability.
The travel pages also provide visitor information to help you plan activities while you're here. You can also visit our local Convention & Visitors Bureau website for additional tips. |
| 2010 Expo Clinics |
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An Exciting Lineup of Running Superstars!
FREE Clinics will be featured on Saturday, April 24th at the Health & Fitness Expo featuring several well known icons in the running community. Jeff Galloway, the guru of injury free marathon training, will talk about running and walking the Big Sur Course. Ultramarathon Man Dean Karnazes, the Official Host of the Boston 2 Big Sur Challenge, will talk about running 50 marathons in 50 states in 50 consecutive days as well as be on hand to greet all B2B participants. Elite adventurer Charlie Engle will discuss ways to handle suffering and remain optimistic in the face of great hardship. Matt Hill and Steph Tait, environmentalists and ultramarathoners, will present "Inspiring Environmental Action, One Step at a Time." Dr. Hugo Ferlito will present a humorous slide show of the BSIM and host a panel of experts. Motivational speaker Susan Love will offer "Motivation and Mind Games: Inspiration for runners of All Abilities." For more information and the clinic schedule, click HERE. |
| New Mile Markers Nearing Completion |
Whimsical Mile Markers  Debut Soon
The creation of 29 larger than life mile markers that began last summer is nearing fruition. Sponsored by both national and local businesses and individuals, the 7 foot tall mile markers are designed to motivate, inspire and amuse both runners and walkers along their journey from Big Sur to Carmel. Models were choosen mostly from the local running community and range from an Olympian marathoner to the race director's children, as depicted in the photo. Be sure to bring a camera on the course race day, and also take note of your favorite mile for an upcoming contest.
Stay tuned for photos and the story behind each mile marker to be featured in the Special Interest section of the BSIM website in February. | |
Marketing News
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Marketing Opportunities Available
There's still time to get your business noticed at our 2010 marathon. Here are a few ways:
- Advertise in the Official Race Program
- Exhibit at our Health & Fitness Expo
- Provide a coupon in our Virtual Goodie Bag
- Trade your product or service for Supplier Level sponsorship
Want to learn more? Contact Julie Armstrong at 625-6226.
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Sponsor Updates
- We would like to thank Dole Food Company for its continued and
 increased commitment to our Big Sur Marathon events. Dole and its local division, Dole Fresh Vegetables, provide much of the race day and pre-event food.
- The Big Sur Marathon organization is pleased to welcome the Dempsey Family Foundation to our list of proud and dedicated sponsors of the Big Sur International Marathon. Neal Dempsey is a long-time supporter of the marathon through his 'membership' as a marathon 'grizzled vet.' This year he'll be competing as a Boston 2 Big Sur challenger.
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The Monterey Herald will be printing the Official Race Program for the 2010 Marathon. More than 30,000 copies will be distributed to runners and households throughout Monterey County.
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In the News
In addition to the Runner's World accolades being named as one of the country's top three marathons and the "Best Destination Marathon," the Big Sur Marathon has been featured in several prominent publications in recent months. Currently the marathon is showcased on the cover of LA Sports & Fitness Magazine, a column on the Virtual Goodie Bags was included in the Road Race Management newsletter, and the JUST RUN program was featured in SportsEvents Magazine. The greening efforts for the recent Big Sur Half Marathon were also highlighted on NPR's California Report. |
| Going Green |
 Going for the Gold...and Winning!
We're excited to announce that the Big Sur Half Marathon on Monterey Bay has achieved Gold Certification for its innovative and operational efforts towards greening our fall event. The certification was awarded by the Council for Responsible Sport, a Portland, Oregon-based non-profit organization focus on raising the level of environmental and social responsibility in sporting events.
A dedicated committee from the Big Sur Half worked tirelessly on recycling and composting throughout the event. Additional efforts including the well-received Virtual Goodie Bag, solar energy to power timing mats and PA systems, ride sharing options, clothing donations, organic food, carbon offset opportunities and more helped the event achieve a total of 32 points for the Gold Award. ______________________________________________________
Marathon Going Green
The Big Sur International Marathon will be working with Athletes for a Fit Planet, an environmental services firm that provides consulting and on-the-ground support, as it moves forward tin its greening efforts for the upcoming Big Sur International Marathon. Recycling and composting will continue to be an important element of the sustainability plan, both in the race and at the Health & Fitness Expo. We encourage all our participants to be aware of their footprint at our 2010 event. |
| Mud Run Coming Soon |
 Mud Run Registration in Full SwingRegistration is picking up fast for the 5th annual Mud Run to be held Saturday, March 27 at 9:00 AM. Come get "down and dirty" on a five mile course that offers mud, sand, dirt, water, drill sergeants and lots of fun! The Mud Run is open to both civilians and military in individual and team categories. To learn more and register, click HERE.
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Showcase Your Product
Spots are now available for exhibiting and selling products on Mud Run race day. Each vendor will receive a 10x10 canopy booth and 6' table which will be strategically placed near the finish line in CSUMB's Freeman Stadium. It's a perfect way to showcase your product to 2,000 (muddy) participants and fans. For more info, contact Chris Balog at 831-625-6226. |
| JUST RUN News |
| A Continuing Success Story
The Big Sur Marathon's youth fitness program, JUST RUN, continues to promote running and healthy lifestyle choices in children throughout the country. The 2009 - 1010 school year has proven to be an undeniable success; already, 5,000 children representing 10 states, have logged over 90,000 miles. We are hoping that many adults participating in our various Sunday events will join their children and 2,000 others to support our JUST RUN! Just Kids 3K. This fun run, held along the beautiful coastline in Pacific Grove on April 24th, awards money to participating schools to benefit their physical education programs. | |
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We hope you enjoyed this issue of the Big Sur Marathon On the Run E-Newsletter. Feel free to contact us with comments or suggestions. As always, we welcome your input.
The Board and Staff of the
Big Sur International Marathon |
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National Pro Am Golf Tournament is offering an exciting way for local charities to cash-in on the birdies made during the competitive rounds of the 2010 tournament. "Birdies for Charity" is a fundraising program with three components - a Pledge Drive component, a Guess the Birdies contest, and a bonus bucks component. Our JUST RUN youth fitness program is one of several Northern California charities that can benefit.