Innovation Insights
From the desk of Braden Kelley
October 2009 - Vol 3, Issue 8
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| Greetings! |
Okay. The summer may be over in the northern hemisphere, but that doesn't mean we can't all bring a little sunshine into our lives.
If you have a valuable piece of innovation research that you think needs more visibility, please let me know. I just signed an innovation book deal with John Wiley & Sons, and
I will now be reaching out to companies to gather case studies and
research for the book. I've added lots of insights from the Optimizing Innovation conference to the blog. Blogging Innovation is still growing at a rapid pace (on pace for 300,000 pages in October). If you'd like to contribute an article on a marketing or innovation topic, and grow your visibility, please contact me.
If you enjoy our newsletter, please forward it to your colleagues.
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| A Day with Gary Hamel |
The day after the lights went down on the World Business Forum, the lights went up on an all day seminar with Gary Hamel across the street at the Time Life Building. It was great to be able to get down to the next level of detail below the talk that Gary gave at the World Business Forum.
My day with Gary Hamel began with a discussion of the accelerating pace of change and how:
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| Top Tweets from @innovate on Twitter |
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| Are You Playing Offense or Defense? |
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 I had the opportunity to meet Bill George at the World business Forum and later interview him. He is the author of "7 Lessons for Leading in Crisis", and a professor of management practice at Harvard Business School, where he has taught leadership since 2004. Bill George is the author of three other best-selling books, and the former Chairman and Chief Executive Officer of Medtronic. I interviewed him about social media, the recession, offense vs. defense, leadership, and needs of the innovation workforce.
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| Innovation Perspectives - Engineering versus Intangible Value |
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Let me start off by recommending that you watch the movie I've embedded, as it does a great job of describing how there is often an engineering solution to a problem and a marketing solution to a problem. This in part explains why there is often a tension between marketing and engineering when it comes to new product development - they see different solutions, assign value differently, and view success in divergent ways. So, please enjoy the video, and my article will continue below it:
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| Save
up to $300 |
The Open Innovation Summit will take place December 2-4, 2009 in Orlando, FL. As an added value for my loyal readers, I have negotiated a $300 discount. Just register using the discount code - NXB458. More than enough to add Workshop B on 'Identifying and Removing Barriers to Innovation' - which I will be leading personally. |
Offer Expires: November 18, 2009 (Discounts offered by World Research Group and are solely at their discretion to grant)
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Please introduce others to this newsletter using the "Forward email" link at the bottom.
If I haven't heard from you in a while, please drop me a line.
I'm always happy to hear from my good friends and colleagues.
Or, if you would like, please feel free to follow my thoughts and my blog on Twitter. All the best, |
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Braden Kelley
Editor, Blogging Innovation
Founder, Business Strategy Innovation
(206) 349-8931
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Tweet #1 - Can entrepreneurs lead us out of this crisis? - 
