| Disruptive Innovations in the Gaming Industry? |
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I came across an article on Windows Live the other day highlighting a couple of potential distruptive innovations in the gaming industry that I thought I would share with you.
The first is OnLive, based in Silicon Valley, which simply put is Video Games On Demand. No downloading, no physical media, just click and play. All you have to do is plug in a sleek mini-console (about as a big as a pack of cigarettes), or load a 1mb plug-in into your PC browser. The company was founded by noted technology entrepreneur Steve Perlman (WebTV, QuickTime).
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| Top Tweets from @innovate on Twitter |
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| Effective Conversational Marketing |
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What is conversational marketing?
Conversational marketing is relationship marketing for the social media age. Thinking about your marketing efforts in terms of a conversation changes the approach and better integrates social media. Relationships are something that are formed, but conversations are ongoing and evolving and require both sides to participate.
How Social Media Fits In
It seems like I can't get through a day right now without hearing somebody in the media or on the street talking about social media. I think it is great that social media has captured people's attention, but will having more communication channels improve conversational marketing?
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| Interview - Idea Connection CEO - Scott Wurtele |
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I had the opportunity to meet interview Scott Wurtele, CEO of IdeaConnection when he was down from Canada this week. I also had the opportunity to meet his lovely wife Wendy Wurtele, VP of Design for the company.
They started IdeaConnection part-time a couple of years ago and began focusing on it full-time about eight months ago when they sold their last online business LawyersandSettlements.com. Scott and Wendy also started and sold WorldBid.com - which counted Alibaba.com as a competitor.
I sat down with Scott to discuss his latest venture, IdeaConnection, a company looking "To give businesses access to the world's most creative and innovative minds, who work collaboratively to solve problems and develop innovations."
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