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Greetings!
Welcome to the Summer 2007 edition of
ECHO, the official e-newsletter of
WEDA. Designed with your busy schedule in
mind, ECHO delivers quick summaries of key
WEDA information and upcoming events.
If you want to learn more, we encourage you to visit
our website at www.weda-atlanta.org or to
contact
us by telephone at 678.904.2201.
Thank
you.
Deardra Green-Campbell Executive
Director
WEDA's New Location
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675 Metropolitan Parkway, SW
WEDA has moved! Our new location
is
675
Metropolitan Pkwy SW Suite 2026
Atlanta, GA
30310,
in the Metropolitan Lofts complex.
The complex is located at the intersection of
Metropolitan Parkway, Ralph David Abernathy
Boulevard and Northside Drive and is minutes from
both the Georgia Dome and Turner Field. With
approximately 2,800 square feet of space, our new
office provides us with many new capabilities. As
always, these new facilities are handicapped
accessible. On the first floor, clients can take
advantage of our computer lab that holds twelve PC
computers with cable internet capabilities. Also on
the first floor is the training room that enables us to
conduct all workshops, seminars, and meetings
onsite. The second floor, in addition to WEDA
employee offices, holds three additional offices,
where new small business owners can use our
space as a "starter office" at a discounted rate.
The moving process was quite an adventure-IMA
graduate Jimmy Garcia of Jimmy Construction, LLC
remodeled the entire space in a matter of weeks! We
are very pleased with the result and are sure that you
will be, too. Please look for information on our
upcoming open house.
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Community Partner Spotlight
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Metroplolitan Atlanta Rapid Transit Authority (MARTA)
On May 1 and 3, 2007, MARTA and WEDA co-
sponsored a procurement readiness workshop for
minority and small business owners looking to do
business with MARTA. The two organizations decided
to form this partnership because MARTA's
Department of Diversity and Equal Opportunity
expressed interest in attracting contract bids from
minority and small business owners and WEDA knew
plenty of minority and small business owners that
would be eager to provide their services to MARTA.
The result was this two-part, two-day
workshop, covering topics such as Disadvantaged
Business Enterprise ("DBE") certification, competitive
bid solicitations, procurement procedures and
guidelines, and how to bid on MARTA projects. Many
workshop attendees did not previously know that
MARTA contracted with small businesses, as it is
such a large organization. Upon learning to the
contrary, they praised both organizations for providing
information on the types of MARTA procurement
opportunities that can potentially assist in the growth
and development of their businesses. WEDA
and
MARTA were pleased with the success of the event
and plan on working together again in the future.
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New WEDA Business Directory
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Online Business Directory and Network for WEDA Community
WEDA now offers an online business
directory and network. The General Directory, located
at http://weda.collective
x.com, is open to everyone in the WEDA
community, including clients, stakeholders, board
members, employees, etc. There are also two
specific branch directories, the Women-Owned
Business Directory (http://womenbiz
.collectivex.com) and the Minority-Owned
Business Directory (http://minoritybi
z.collectivex.com.) Links to them are on the
General Directory's site. With more specific
directories, people may easily search only women-
owned businesses or only minority-owned
businesses.
This WEDA network is better than a simple
directory because members can not only search for
each other, but they can correspond with each other
directly through the site. Among other activities,
members can also network with other business
professionals, start online discussions, and leverage
business contacts. The best part about the service is
that membership is absolutely free. This network is
ideal for small business owners who are eager to
expand their businesses and meet other small
business owners like themselves.
If you have not already, we encourage you to sign-up
for the network. Again, sign-up is free and takes less
than a minute.
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Alumna Profile
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Cartridge World, Lindbergh
For Nadiyah Pierre, managing a business is like
taking care of "an
expensive baby that you must nurture and nurse into a
self-sustaining entity." Pierre manages a
franchise of Cartridge World, a company that
recycles and refills printer cartridges, saving
customers up to fifty-percent off retail prices.
The rapidly-expanding company has over 1,200
Cartridge World stores worldwide, thirty-three of which
are in
Georgia.
The inspiration for Pierre's business came from her
printer at home. Replacing her printer's cartridges
was either expensive or
inconvenient and messy. Then
she discovered the business of cartridge refilling and
recycling through Cartridge World. Pierre decided
opening a franchise of the company would be a
promising business venture.
That was when Pierre enrolled in WEDA's
Atlanta
Microenterprise Initiative
(AMI) program. This
program helped
her focus her
efforts and develop a business plan. AMI also helped
Pierre foresee business challenges
and adapt to unexpected obstacles. "WEDA
helped
give me a sense of direction. WEDA helped
me put a map together so I
can
guide this business out of any storm." More
importantly, WEDA empowered her with the
education
necessary to realize her entrepreneurial goals.
Pierre opened her Cartridge World franchise
on
December 12, 2006. Her staff includes two full-time
employees (excluding herself)
and a part-time sales representative. While her
expected revenues are $250,000 for her first year, she
expects her business to grow and expand in the
coming years. Though stressful at times, Pierre
believes business-
ownership has been a rewarding experience. "It is
definitely rewarding
when I can share time with my family as a result of a
more flexible work schedule."
While Pierre works full-
time at Cartridge
World, she does not forget the
organization
that helped her. She plans to raise $1,000 for
WEDA
in ninety days. A portion of her sales will go to
WEDA,
if the customer mentions the organization.
Nadiyah Pierre
Cartridge World, Lindbergh
720 Morosgo Dr.
Suite 130
Atlanta, GA 30324
Telephone: 404-231-5000
Fax: 404-231-5004
Mobile: 404-509-3682
[email protected]
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