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Mark Rauch's Tenant Rep Times                       November 10, 2010
 
Southern California Tenant Representation     
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MARK DAVID RAUCH
Greetings!
 
Welcome to the "Tenant Rep Times".  You are receiving this edition of my eNewsletter because you  rent or own commercial office space and are either my client or a potential client.  I trust you will enjoy this issue and get a "gem" or two out of it.   
 
Your email address will only be used to communicate with you and will NEVER be sold, shared, rented or otherwise provided to other entities.
IN THIS ISSUE
5 WAYS AN OFFICE TENANT REP WILL SAVE YOU TIME AND MONEY
THIS WEEKS RESOURCE
MARK'S' POINT OF VIEW
5 Ways An Office Tenant Rep Will Save You Time And Money 
Presented By Mark Rauch
 
"The greatest inspiration is often born of desperation."-Comer Cotrell- 

When renewing a lease, getting a quality tenant rep involved early can pay huge dividends.

"Your landlord is in the real estate business; Tenant Reps level the playing field.  Tenant Reps provide expertise so you can concentrate on your core business."

It is important to make contact with a seasoned Tenant Rep as early as possible in order to maximize realized savings. 

1.What benefit does a quality Tenant Rep bring to the table?

A quality tenant rep provides a broad spectrum of services. It's not as simple as just showing buildings - there is a wide array of knowledge that is necessary for every aspect of a transaction. This includes accurate and up-to-date market information, construction familiarity and a detailed knowledge of lease documents. In addition to identifying properties and providing expertise in the negotiation process, a good tenant rep will provide a comprehensive financial analysis that allows their clients to compare alternatives on an 'apples to apples' basis. By utilizing the services of a quality tenant rep, a company can reduce occupancy costs, increase profitability, mitigate lease risks and minimize time invested. A quality tenant rep will also interview architects on behalf of tenants. If a tenant is going to move or renovate its existing space, it will need an architect to design the space. A good tenant rep interviews architects and contractors and negotiates those contracts - at no charge.

2. How can a Tenant Rep help a company gain leverage during the negotiation process?

When negotiating, it's critical to have as much leverage as possible. When conducting real estate negotiations you gain leverage through a number of factors. Some of those include using market comparables - knowing what other deals the landlord has done, what the market dictates, what the landlord acquired the building for, upcoming lease expirations, if the owner has any intentions on selling the building and creating competition among the various players. All of these factors affect a lease renewal and good Tenant Reps will use this information to gain leverage with a landlord, whether it's an existing landlord or potential relocation.

3. At what point should a company contact a Tenant Rep?

The lead time necessary is dependent on the size of the tenant. The largest tenants need to engage a tenant rep several years prior to lease expiration so new construction can be considered. For smaller tenants, it's important to contact a tenant rep at least 12 to 18 months prior to a lease renewal for several reasons. One, the lease renewal/relocation process, when done properly, simply takes that much time. Secondly, and more importantly, in order to properly assess all of a client's options its imperative to review, explore and negotiate any relocation options before a tenant hits renewal option dates.

Typically, tenants will have the option to renew their lease with an option time between 6 and 12 months before the lease expires. It's important that market research is completed before that option date, because if it's not, you're exposed to your existing landlord. Tenants that pass through renewal options are often treated differently than those with options as their 'parachute.' Landlords can stick tenants with above market deals simply because the tenant does not have enough time to move. Being ahead of the curve is critical.

4. What types of cost savings can be realized by utilizing a Tenant Rep?

There are two types of savings, quantitative and qualitative. Quantitative savings include how much you lowered the rent, how much the construction allowance was increased, and how much free rent a tenant received.  Perhaps even more significant - and where a good Tenant Rep will drive value - are the qualitative items, which are more difficult to measure. That's where you really see the benefit of having a strong Tenant Rep. Items in leases like renewal option language, operating expense caps and exclusions, termination and expansion options, core and shell definitions, subletting rights and code compliance are hard to quantify upfront because you can't associate a dollar value to them. But over a three-, five- or 10-year period - whatever your lease might be - you are certainly going to have to reference the lease for certain items. Qualitative items are hard to identify upfront, but often provide the biggest benefit in the long run.

5. What questions should be asked when meeting with a prospective tenant rep?

First, make sure that your Tenant Rep has adequate experience with similar types of tenants and transactions in the market. Secondly, ask a prospective Tenant Rep to answer the most important questions upfront, including: Specifically how are you going to save me money? How are you going to reduce my occupancy costs and increase my company's profitability? What do you know about my building and landlord? Every good Tenant Rep should think from the landlords' perspective. What keeps them up at night? What specific issues are they having in the building? Are there other tenants with leases expiring in the near future? Are there tenants moving out? If there is a tenant moving out, the landlord will be more sensitive to your lease.

They're already losing one tenant and certainly don't want to lose another.

Nothing contained herein is to be considered legal advice.  Always seek legal advice when evaluating any legal document. 

This Weeks Resource

Resource
Ask 
Do you ever find yourself wondering about a particular topic or question you don't know about? Wouldn't it be great if you had an immediate source for discovering answers without putting hours of time into it? This resource has been around for some time but I thought it worthy of sharing with those of you not aware of it and reminding those of you that are.

 

Just plug in your question and the answer you're looking for magically appears.

Mark's Point Of View 
 
Question: Mark, Now that I've found a space, how long of a lease should I sign?

Answer: This can be one of the most difficult decisions you will need to make. There are a number of factors that come into play here (yes answers are more indicative of a longer lease term, while no answers indicate that short term lease flexibility is more important): 

 

1. Is my business stable such that I don't expect my future space needs to change?

 

2. Does the space that I am leasing require a substantial investment in tenant improvements?

 

3. Do I expect rents to increase significantly in the future?

 

4. Is the location of my new space very important to the success of my business?

 

5. Is relocating my business hard to do?

 

6. Is my rent lower if I sign for a longer term?

 

The first two items are the most important points to consider. If you have a start-up business, then a shorter lease term is most likely better. However, if your start-up business requires significant improvements, then you may be forced into a longer term lease by the simple economics of amortizing the improvements over a long term so that your base rent is affordable.

One potential pitfall to avoid is bad advice from your broker or the property's listing agent. Remember, the longer the lease term, the more money is paid out in commission.  While that may be good for the broker, it might not be what is best for you.

Ask the question, "What is the difference in rate between a three year, five year, seven year and ten year lease?"

Once you have that answer, then decide.

 

I also wanted to reiterate that we are requesting meetings with Professional and Corporate Office Tenants.

We are looking to represent a handful of Tenants, each occupying 5,000 rentable square feet to 500,000 rentable square feet.  Please call or email us to schedule a time to discuss how we can help.

Please don't keep me a secret.  Other than representing you, a referral is the greatest compliment I can receive. 

My focused specialty is solely driven to advocate the office space interests of Southern California-based corporations and professional services firms in leasing and purchasing negotiations of all types-renewals, relocations, renegotiations, recasting, subleasing, terminations and investments on a local, regional, national and international basis through a network of offices in 200+ markets around the world.
 
Assignments range from single office lease transactions to national and multi-national real estate portfolios.
 
It is my sincere desire to develop meaningful, long term relationships as your trusted
Tenant Rep Consultant and friend.
 
Regards, 
 
Mark
MARK DAVID RAUCH 

Thank you for taking the time to spend a few minutes with me.

Sincerely, 
 
Mark D. Rauch                               
Senior Vice President
Travers Realty Corporation
Direct: 213-430-2469
Mobile: 818-943-2959
License # 01019455 
 
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