Remember what you learned about commercial real estate? You learned that the most important thing in the business is "Location Location Location" - they lied! It's actually "Relationship Relationship Relationship"; and today this holds more importance than ever before! Why? Simple - because people do business with those they know, like, and trust, and social networking opportunities like LinkedIn, Twitter, and Facebook (not to mention countless of others) allow this to happen.
Social Networking such as LinkedIn, Twitter, and Facebook have the ability to expand your relationship opportunities within the commercial real estate industry as well as countless other business niches - it's huge. We are dealing with much bigger possibilities when we allow social networking to enter the mix.
Like it or not, Web 2.0 (commonly associated with web applications that facilitate interactive information sharing, user-centered design, and collaboration on the World Wide Web) is driving the way we will communicate with each other in the not too distant future. It would be wise to learn now and be prepared for what the future will bring.
Savvy professionals are generating leads through social media regularly and these leads are turning into real clients with a payday at the end. LinkedIn, Twitter, and Facebook are tools you should be mindful to add to your business toolbox. In fact, Twitter now allows you to link your Twitter account to your LinkedIn and Facebook page - Wow!
But let's talk specifically about LinkedIn. LinkedIn was developed approximately 7 years ago as a vehicle strictly for professional networking; as a way to showcase (profile) one's professional talents, thereby attracting business.
LinkedIn's goal is to help you be more effective in your daily work and open doors to opportunities using the professional relationships you already have in addition to developing new profitable ones. The key is to set up your online identity to be as enticing as possible - your LinkedIn homepage.
LinkedIn has become a very powerful vehicle for having a strong web presence. Open a LinkedIn account and create a profile. Your Profile needs to sell you and your services. Whether you are a business professional, business owner, or even the CEO, your Profile is the first place where judgments about you are made.
Here's How:
1. Sign Up for a LinkedIn account at
www.LinkedIn.com 2. Enhance Your LinkedIn Profile - Be sure to be thorough.
3. Create a LinkedIn Custom URL for Your LinkedIn Page
4. Grow Your Network by Adding Connections- Invite others to join you as a connection.
5. Join Groups - And then participate
6. Write and Receive Recommendations
7. Research Sales Leads and Find New Clients
8. Ask Questions/Answer Questions
9. Enjoy Connecting!
The bottom line - Social Media is here to stay - decide how you will choose to participate!
Have you ever wished you could snap your fingers and instantly know what needs your prospects are experiencing? Then you could craft a simple solution, thereby instantly increasing demand for your service or product. Well, now you can - Just use Survey Monkey to send a quick and easy online survey to your database. You will get answers to your questions - big and small.