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News from EAC Small Business Development Center

Monthly Newsletter: Issue: #4

November 2011

Greetings! 

 

We hope the following content will provide current and useful information to our clients and other members of our community.  Thank you for your continued support of the SBDC.  Please contact our office for further information or assistance.

 

6 Steps for a Successful Marketing Campaign
By Alexandra Gibson, Under30CEO

October 31, 2011

Marketing Campaign Lifecycle

Whether large or small, a successful marketing campaign follows the same path.  Don't always think of a campaign as something huge and daunting; a group of emails that you send out to your contact list over a month should also be considered a campaign.

 

The biggest difference in the size of the campaign will be the resources expended-time and/or money-on each step.  The lifecycle of a marketing campaign follows 6 basic steps.

 

Click here to read complete article 

Shop Local This Holiday!

Shift Arizona Logo
 Did you know when you shop locally your money is re-circulated over and over to create up to 75% more tax revenue to our community and state?  Whether it's decorations, pumpkin pie or gifts that you are shopping for this holiday season, remember to shop locally!

Shopping at these locations means supporting friends LFA Buy Local Logoand neighbors, school programs, the community, and our local economy.  Local businesses also provide support to many fundraisers and neighborhood events, and in turn deserve our support.
How to Create a Facebook Business Page in 5 Simple Steps (With Video!)

Posted by Anum Hussain, Hubspot, September 30, 2011

Hubspot Blog Logo

You may already use Facebook for personal reasons such as keeping up with your friends or sharing photos, but the idea of running a business page on the world's largest social network might still seem intimidating. Where do you start? What should your goals be? How much work will it take? 

 

Fret no more! This short video and blog post will offer step-by-step instructions on how to create a Facebook business page, covering some of the reasons why you should set one up  and why its interactive elements make it such a great tool for business promotion.

 

Click here for more information 

Announcing Mature Worker Friendly Employer Certification
2011 Applications Are Now Being Accepted  
AZ Mature Workers LogoArizona was the first state in the nation to establish an employer certification designed to recognize employers that are Mature Worker Friendly. The Mature Worker Friendly Employer Certification provides special recognition to employers who commit to creating a workplace environment that values experience and skills that mature workers exhibit, and assists employers in attracting and retaining those workers.

 

The Governor's Advisory Council on Aging, in partnership with Jobing.com, developed a website in 2008 to provide information to employers recruiting mature workers and mature job seekers looking for employment opportunities. Up-to-date listings of certified employers as well as employment opportunities, resources for mature workers and employers, community events and job fairs can be found on the Arizona Mature Worker Job Bank and Resource Website at www.azmatureworkers.com.

 

There are many benefits for employers that chose to become Mature Worker Friendly Certified, including the free use of the Mature Worker Friendly logo on their materials and individual websites. Employers also receive increased company visibility by being listed on the Mature Worker Website, special rates at job fairs hosted by one of the Initiative's community partners, and recognition as a 'friendly' work environment when recruiting seniors as employees or volunteers.

 

Employers interested in obtaining the Mature Worker Friendly Employer Certification in 2011 may now apply by going to www.azmatureworkers.com

Due to the limited number of slots for the required employer training program, applications will be processed on a first come, first served  basis.

  

For more information about the Governor's Advisory Council on Aging, or about Mature Worker Friendly Employer Certification, email gaca@az.gov or call (602) 542-4710
The EAC Small Business Development Center, funded by Eastern Arizona College and the Small Business Administration, is designed to promote the success of small business in the Graham and Greenlee County area, as well as the San Carlos Apache Nation.

 

This program puts a team of experienced business professionals at your disposal - at no cost to you.  We offer one-on-one confidential counseling and training in various business-related areas such as record keeping, marketing, taxes, computer usage, business planning and more.  Take advantage of us.  We're here to help you!


Sincerely,

 Kevin signature_white background
Kevin Peck, Director
EAC Small Business Development Center

In This Issue
6 Steps for a Successful Marketing Campaign
How to Create a Facebook Page in 5 Simple Steps
Announcing Mature Worker Friendly Employer Certification
Customer Reviews
Upcoming Events button

End of Year Tax Planning
Thursday, November 10, 2011
CANCELLED

QuickBooks - The Complete Course
Tuesday-Thursday, November 15-17, 2011
5:30-9:00pm

9 Ways to Market Your Business Online
MORNING SEMINAR
Thursday, November 17, 2011
8:00-10:00am

Greenlee County Seminar
Thursday, December 8, 2011
Duncan Location TBD

Quick Links


Customer Reviews

Customer surveyWhat are people saying about the EAC Small Business Development Center? 

   

My comment to anyone who hasn't used the services of SBDC at EAC is this: "If you are a business owner or considering a business venture and you haven't at least once met with the staff of the SBDC at EAC, you are a fool!  They will help you with every imaginable (and some you never thought of) business applications you will need to be a successful business person.   

 

The SBDC has helped me with social media marketing, QuickBooks, advertising, and even how to use my iPad2. My advice to you is to get yourself to the SBDC at EAC ASAP! And besides the invaluable knowledge you will gain, did you know that it is all free?"   

 

Irene Schmoller  

Cotton Clouds




We Appreciate Referrals!

 

We would greatly appreciate it if you share our services with your friends, family, and colleagues. 

We love referrals 

If you would like to write a review/testimonial about your experience with the SBDC, click here to find out how!  

 

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EAC SBDC

 615 N. Stadium Ave.

 (Student Services Building)

 Thatcher, AZ  85552

 

Phone: (928) 428-8590

 Fax: (928) 428-2578

 Email: sbdc@eac.edu

Past Newsletters

August 2011
September 2011
October 2011
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