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    i-MARK Industrial Insights      

Time to Get Your 'B2B' Online

CONTENTS:
So Much to Do and So Little Time
eCommerce Growing as B2B Online Sales Channel
Customer Facing Product Configurators
i-MARK News: New Customers - Pittman Motors and Gems Sensors UK; Plus Latest Customer Expansions!
Instant Web Demo

An eNewsletter for industrial manufacturers keeping you informed in the areas of b2b eCommerce, Internet marketing and website self-service.

December 2011

i-MARK President's Blog
So Much to Do and So Little Time

Blog Post By: Del Merenda, President & CEO, i-MARK, Inc.

December 1, 2011

 

Long ago, my dad told me that it took him many years after returning from the bitter battles of World War II to appreciate the enormity of its global impact and to put it in historical perspective. Today, we live in far different historical times. History is now being made by the Internet revolution, which Rupert Murdoch pegged as, "the most fundamental change during my lifetime and for hundreds of years". So does the same 'enormity of Internet impact' ring true for BtoB product manufacturers and sellers, today? 

Read More

Top Tips and Research            
eCommerce Growing as B2B Online Sales Channel  
While most b2b companies are not involved in e-commerce, the channel may offer a significant revenue opportunity for many, according to a new survey by BtoB and Rainmaker Systems.  Only about 35% of b2b marketers are involved in some way with selling directly online, according to the survey, but 58% of those companies have an increasing commitment to the channel.
 
By: Christopher Hosford, BtoB Magazine, October 2011
Industry in Motion            
Our 'virtual' department providing influential content from respected third parties or from us - that demonstrates how the Internet is transforming the way that B2B companies conduct business and revamp their processes to achieve maximum ROI and growth.
 
Customer Facing Online Product Configurators
Providing online self-service to serve new buyers and customers on the web has become a top priority in the b2b world. B2b manufacturers who make custom or configured products can reap great benefits by offering an interactive, self-service product configurator on their website. Read this i-MARK paper to learn how they work and what they offer and how to achieve maximum ROI. Read it Now (PDF)
By: i-MARK, Inc.
 
Industrial Manufacturers Get Busy 'Online' 
 

 Pittman Motors Logo

Pittman Motors joins Haydon Kerk as the 2nd division of PA-based Ametek, Inc. to select the 24/7 BUSINESS™ eCatalog to capture global Internet-based buyers. Read More

 

 Altra Logo

i-MARK contracts with customer Altra Industrial (MA) to integrate their 24/7 BUSINESS™ online eBusiness centers with SAP® CRM . Read More

 

 Gems Logo

Gems Sensors, U.K. chooses 24/7 BUSINESS™ to provide web-self-service to their EU markets looking to discover and buy sensing products on the Internet! Read More

 Heli-Tek Logo

Heli-Tek (WI) adds dynamic 2D & 3D CAD view-and-download to their interactive product selector and eBusiness center provided by i-MARK. Read More

 

Instant Web Demo - 24/7 BUSINESS Product Selector
24/7 BUSINESS eCatalog Product Selector Demo
eCatalog Demo

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i-MARK, Inc.
We get websites to work
 
imark.com info@imark.com 

 

i-MARK is the leading SaaS eBusiness solutions provider specializing in website visitor-guided product selection, lead generation and eCommerce for industrial component manufacturers. Our affordable SaaS solution - 24/7 BUSINESS™ - includes our eCatalog and eConfigurator modules that seamlessly 'plug-in' to your existing website to make complex product search, configuration, selection, RFQ and purchase easy and intuitive for your prospects and customers. Easily integrated with CRM, ERP and legacy systems, 24/7 BUSINESS grows with your needs and is delivered in a secure, redundant SaaS-hosted environment.