MERRY CHRISTMAS &
SEASON'S GREETINGS
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Feature Article
Three Ways a Self-Service eCatalog with Web Lead Generation Helps You and Your Resellers Posted By: Del Merenda, President & CEO, i-MARK, Inc. In our latest blog post read about how web-self-service can bring your reseller channel program to a new level in 2011, helping you gain greater loyalty, while reeling in new customers from around the globe. Read it Here |
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Research Nuggets & Tips
SaaS (Software-as-a-Service) On a Tear Says IDC
Projections show B2b companies dumping licensed software in favor of SaaS at dizzying speed.
By: Maxwell Cooter, TechWorld |
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Seven B2b Buyer and Sales Trends to Watch in 2011
Reflecting on 2010, one cannot miss the incredible pace of change that is underway in B2B organizations as they adapt to the new state of mind of buyers. Thinking ahead to 2011, this pace of change will increase significantly as requirements of buyers intensify measureably. Sales departments in B2B organizations are facing their most severe test in decades as the post-recession impact continues to reverberate throughout the economy. Buyer behavior as a result is changing significantly on two fronts. The first is adapting to the limitations imposed by the lasting effects of the recession. The second is adapting to the impact of the digital age on buyer behavior. Read More
By: Tony Zambito for TheCustomerCollective, The Forum for Sales & Marketing Executives |
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Scaling Your Business With Technology
In today's economy, companies are looking at every opportunity, every tool available to help them prepare for growth. The answer for many is technology. But before you invest, make sure you understand just how it will impact your organization.
By: Mike Gorsage, Inc. Technology |
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We Know You Saw This Last Month...but once again for good measure...Invest in SEO and Get Your Website to Work! "Your future depends on it." - Marty McFly
 | | Download the Summary - Click the Image |
The hot topic in the manufacturing sector continues to be SEO-friendly websites. Why? Because global markets for complex-engineered OEM products have moved their product discovery to the Internet. Manufacturers' websites are now on the front lines as the primary channel to capture new customers, while simultaneously self-serving and retaining hard-won customers and selling partners. If you believe your website has become your primary marketing and sales channel, the summary results of our i-MARK eCatalog SEO Impact Study is an essential read.
We are very excited to report that our SEO research uncovered surprising and valuable added i-MARK benefits - the most significant of them being the frequency of multiple page 1 search results or as we say, Double-Duty Page 1 SEO.
See the dramatic positive impact that our 24/7 BUSINESSTM eCatalogs and eConfigurators have made on our customers' SEO performance! |
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(Ed: "We've been busy!")
BEI Sensors (CA) selects 24/7 BUSINESS™ to give SEO-directed website visitors self-service product selection guidance and ready to buy RFQ services.
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Stanley Assembly Technologies (OH) picks the 24/7 BUSINESS™ eCatalog to deliver website self-service product selection, as did Black & Decker in 1999.
Read More |
Airfloat (IL) picks 24/7 BUSINESS™ to empower and delight website visitors with self-service product selection.
Read More
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