W.M. Berg is a leading international provider of miniature precision mechanical components, part of Rexnord Industries. Now a two-year i-MARK customer, W.M. Berg continues to share their positive customer feedback since implementing i-MARK's 24/7 BUSINESS™ interactive eCatalog application. The application enables a wide range of web self-service capability to help B2B specifiers and buyers best engage with vendors of interest.

Berg had literally tens of thousands of components with corresponding technical data residing in countless product families. Without the right tool, sorting though their information is overwhelming and unproductive for time constrained specifiers and buyers. W.M. Berg's goal was to make it easy for customers to do business with them and to decrease the incidence of potential prospects turning to competitor web sites to find what they need.

Since implementing i-MARK's 24/7 BUSINESS™ web self-service application, Berg has seen a marked increase in customer satisfaction, repeat web site visitors and ultimately repeat business.  Engineers and buyers now have an efficient and effective way to quickly find what they want and get back to work.  Berg's customer service team also became more productive as the number of low value repetitive and incidental calls was greatly reduced due to web self-service capability. This has significantly impacted Berg's operating costs and sales volume over the last two years.