Signarama Richmond BC

BETTER SIGNS EQUALS FAST DECISIONS EQUALS MORE SALES


Sparkle Car Wash After Signarama Richmond
Click image to see "Before" photo
 

SIGNARAMA RICHMOND CUSTOMER PROFILE

Sparkle Hand Car Wash & Detailing

SIGNAGE TYPE: WALL SIGNS 

 

 

When your customer wants to spend their money at your business establishment, it is crucial that they don't get confused and leave before you've swiped their credit card. That's what was happening at Sparkle Hand Car Wash & Detailing. Helping their customers get clean cars involves many different cleaning options. Do you have the engine shampooed? Do you have the paint cut-polished? According to Sparkle's new owner Daniel Dinardo, "It can be very confusing!"

 

Before he took over the business in the summer of 2011, he had been a customer of Sparkle. The menu of services was very long and hard to understand. The previous owner had used some very large signs in the parking lot to try to make it simpler for customers. Besides the fact that the old-style wood and paint signs were peeling and dilapidated, their design originally had not been well thought-out.

 

Dinardo met with Business Consultant Boyd Roe from Signarama Richmond and the two talked about how to make simpler the customer's experience of choosing car detailing services. Boyd, with a long career in sales understood quickly that . . .  [click here to read more & see the "Before" shot]



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David Sign Guy Newman explains best practices for signage in marketing strategies and shares his experience on being more efficient and effective.

 
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For signage product examples visit Signarama Richmond's website at www.signarama-richmondbc.ca