 Hispanic Strategy an "Imperative" for Businesses - Part II
Last month, we shared important data from Nielsen's Quarter Two report about the state of the U.S. Hispanic consumer and how the demographics and economic size of this market makes it an imperative for businesses in general to tap. Below are some recommended steps for applying the learning to your credit union.
 Having a Hispanic strategy is critical for credit union growth. - A successful strategy is linked to your credit union's understanding of its Hispanic market opportunity, as well as the role of language and culture among current and potential Hispanic members.
- As you learn more about and become the trusted financial institution for Hispanic members, your credit union will benefit from upcoming buying trends where Latinos will be a force: residential purchasing, automotive and education, to name a few.
What does Hispanic market growth mean to your credit union's bottom line? |
HON Plus Hispanic Strategy Package
Let Coopera help you develop and implement a comprehensive strategy for reaching the Hispanic market.
We have bundled all of the services you need into the Hispanic Opportunity Navigator Plus Hispanic Strategy Package (HON Plus HSP) solution. This includes:
- Hispanic Opportunity Navigator - Your Hispanic Strategic Growth Plan
- Semi-annual Hispanic Membership Analysis Reports to track how your Hispanic membership is performing
 - Access to Hispanic Outreach Monthly Webinars to give you the "how to" on various Hispanic outreach best practices
- Access to Coopera's Document Library with numerous resources you can use and customize for your credit union
- Annual Follow-up Hispanic Opportunity Navigator to continue measuring your Hispanic growth strategy
Avoid recreating the wheel, while saving both time and money, with the HON Plus HSP. Asset tiered pricing and discounted pricing available.
Contact Coopera today for more information. |
Look for Coopera at these Upcoming Events
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2012 Free Webinar Schedule All webinars take place at 1:30 p.m. CST. |
Free Archived Webinars |
El Poder es Tuyo Updates
 7/16: Women and Financial Security - Part I- 7/23: Women and Financial Security - Part II
- 7/30: How to Budget and Save with Pre-Paid Cards
- 8/6: Teaching your Kids to Save
- 8/13: How to Avoid Credit Counseling Bad Guys
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About Us Coopera partners with credit unions of all sizes throughout the country, as well as with national and international credit union systems, to help credit unions grow by reaching and serving the Hispanic community.
Coopera is owned by Affiliates Management Company, holding company of the Iowa Credit Union League, and is a strategic alliance partner of the Credit Union National Association. For more information visit CooperaConsulting.com. |
