When was the last time you asked your Hispanic members how satisfied they were with the credit union? If your credit union sends satisfaction surveys, are they translated to Spanish and relevant for your Hispanic members?

It's a best practice to ask all your members for feedback, so why not make it easy for your Hispanic members? The more you know about your membership, the better service you can provide.

Survey Tips and Suggestions
Here are some tips to keep in mind as you gather feedback from your Hispanic members:

• Include questions about products your Hispanic members use, such as money transfer services, credit builder loans and financial education services
• Ask your members how they heard about the credit union (ex: Spanish radio ads, Spanish newspapers, word of mouth, etc.)
• Provide them a variety of ways to respond (ex: telephone, in print and online)
• Share survey responses with your staff periodically
• Provide incentives to staff for reminding members about the survey

We've made it easier than ever for you to implement your credit union's Hispanic outreach strategy with our Hispanic Strategy Package (HSP).

The HSP includes:

• Customized Hispanic strategy road map (Take a look at the Hispanic Opportunity Navigator demo.)  
• Ongoing quarterly reports to measure your success, known as your Hispanic Member Analysis
• Access to general monthly client webinars
• Access to best practice information and templates  

If your credit union aspires to serve the Hispanic market, but doesn't know where to start, this is the package for you.

Asset Tiered Pricing

• Less than $49.99M: $1,400 up front and $180 monthly
• $50M - $499.99M:$2,140 up front and $250 monthly
• More than $500M: $2,720 up front and $340 monthly

Save time and money with the HSP and contact us today for more information.  

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