FREE Hispanic Opportunity Snapshot!
Are you interested in seeing where your credit union is at on the road to becoming a best practice credit union in Hispanic Outreach?
Contact Anna Haug, Coopera's Client Account Coordinator, at 866.518.0214 x6103 for a demo and for your FREE Hispanic Opportunity Snapshot. | | |
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Join us on LinkedIn! |
Connect with your Hispanic outreach peers via the Coopera and CUNA Hispanic Outreach Connection group on LinkedIn.
Help us create dialogue by posting a reply to:
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| Hispanic-Owned Businesses Grow in Number and Influence - Is Your Credit Union Reaching This Market? | |
Recent data from the U.S. Census Bureau revealed that the growth of Hispanic owned businesses was triple the national average.  From 2002 to 2007, the number of Hispanic -owned businesses increased 43 percent to 2.3 million non-farm businesses as compared to a 14 percent increase for non-Hispanic, non-farm businesses during the same time. The states with the fastest rates of growth for Hispanic owned businesses between 1997 and 2002 included New York, Rhode Island, Georgia, Nevada and South Carolina. Is Your Credit Union Reaching Their Needs?As the number of Hispanic owned businesses continues to grow, so does the need for business financial services. Every credit union Hispanic outreach strategy should include tactics to reach and serve Hispanic owned businesses. Some of these tactics should include:
- Staff training to better understand the Hispanic culture and why entrepreneurship is important.
- Relevant products and services for business owners, their employees and customers. (Ex: business accounts and loans, money transfer services, prepaid reloadable cards, direct deposit services, business credit and access to capital and others.)
- Adequate account opening identification procedures.
- Marketing and outreach tactics that include partnering with local organizations that provide business technical assistance or local Hispanic chambers of commerce, development of external Hispanic advisory groups and marketing materials for their places of businesses.
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| Optimize Your Hispanic Outreach Strategy by Combining Coopera Services - Offer Ends July 12! | | |
Take advantage of this unique package opportunity to kick-start or enhance your current Hispanic outreach strategy!
>> The Hispanic Opportunity Navigator: Asset-based pricing starting at $3,500
Get started on the right foot with a comprehensive assessment and roadmap to guide your Hispanic outreach strategy. This assessment includes:
- Customized, comprehensive recommendations to implement/enhance your Hispanic outreach strategy,
- Needs assessment,
- Demographic market scan,
- Branch analysis,
- Hispanic membership analysis, and
- Report and presentation.
>> A Consulting Unit: FREE (Valued at $1,500 each)
Once you've completed your HON, we'll help you implement your Hispanic outreach strategy by giving you the tools you need to do so. Choose one of the following units to be delivered through three one-hour conference calls for FREE, with purchase of the HON:
- Organizing a Hispanic Focus Group
- Organizing a Hispanic Advisory Council
- Implementing a Remittance Product
- Implementing a Credit Builder Loan
- Exploring ITIN Lending
Package value between $5,000-$7,500!
If interested, please contact Warren Morrow at 866.518.0214 x6102 by July 12, 2011. |
El Poder es Tuyo™ Updates | |
We welcome the following credit unions to El Poder es Tuyo™ (Spanish Web site for Hispanic members):
Coming soon on El Poder es Tuyo™:
- 6/20 - Raising Money Savvy Kids: Allowance
 - 6/27 - Quickly boost your credit score
- 7-5 - Lenders, Counselors Help Homeowners Avoid Foreclosure
- 7-11 - Keep Kids Safe Online
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