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September 7, 2011

How To Keep Data And Online Services Secure

 

The system of nature, of which man is a part, tends to be self-balancing, self-adjusting, self-cleansing. Not so with technology. - E.F. Schumacher

  

Today, many entrepreneurs are experimenting with different servers, server hosts, and cloud computing platforms. Sometimes, the desire to save money on hosting or software can lead to some breaches in security...and you may not even know that it's happening.

 

If you think you're fully protected from every possible calamity related to spyware and malware, you may need to think again. To be certain that you have the protection you need, review your systems and processes and make sure that everything is airtight.

 

Here are some ways to ensure that your data is as safe as it can possibly be:

 

Check Contract Terms Of Service -

 

In order to be certain that any service providers/cloud computing companies are properly protecting your data while it's being stored, transferred, or hosted online, read the fine print of every contract.

 

Don't be too surprised if you find out that these useful and economical service providers don't actually install any security software while hosting your data (or giving you access to other tech services).

 

In general, this sort of data protection is quite costly, and many hosts and cloud computing services don't build these services into their platforms. In some cases, you may be walking the tight rope without a net - and you won't even know it.

 

Every type of service you buy or lease should be backed up with excellent data protection, so that your important information (including confidential information about your clients) doesn't fall into the wrong hands.

 

If they won't do the work for you, and you still need their services, you may need to step in and provide data protection on your own, at your own expense; just remember that this can be a great investment in your company's reputation, so it's always worth every penny you spend.

 

Cloud Computing Services

 

Some cloud computing services are designed specifically to offer data protection and nothing else. If you like, investigate the concept of adding a separate layer of cloud-based data security to your online information databases, or combine cloud computing services in a bundle that includes data storage, software, and a layer of data protection.

 

Beware of Cyberthieves

 

Many small and medium-sized business owners believe that they aren't at risk for cybercrime from online hackers and organized cybercriminals. However, this is not really the case - every day, smaller businesses are attacked by malware viruses that are written specifically to perpetrate digital thefts of information...and money.

 

These programs are automated to find every scrap of useful information, and it doesn't really matter if you're a huge multinational conglomerate or a small company.

 

In fact, your smaller size can make you more vulnerable, since you won't have the data protection that a large company pays for. For this reason, it's vital to update your anti-malware software as often as possible, and to keep abreast of the latest scams and tricks, so you can adapt and fight back...

 

Another clever strategy for protecting your original content is to copyright it. By taking the time to copyright sales letters, newsletters, and other valuable business writing, you will have the tools you need to take action if someone copies and pastes your information to use on their own websites.

A DCMA Takedown Notice can be filed against anyone who violates your copyright, and these notices are taken very seriously online. 

Practical Techniques For Building Your Company

 

Change and innovation are necessary elements in any long-term business plan; without adjustments and adaptations, most businesses will lose their edge. To create the right atmosphere for change, it's important to learn new techniques that will help you to build your company. Sometimes, embracing change can be difficult, but, over time, it can become the key that unlocks a treasure trove of previously untapped potential. Here are some practical techniques for building your company this year:

 

Push Through Obstacles - Identifying current challenges and barriers to success is the first step to pushing through obstacles. Threats from major competitors, marketing fumbles, pricing issues, and staffing problems may all affect your bottom line. Isolate the biggest challenges you face and analyze these obstacles, one by one. Then, devise short-term strategies for dealing with the problems and eliminating them.

 

The longer issues build, the harder they will be to solve, so it's important to be proactive about pushing through problems. Sometimes, hiring consultants or outsourcing can be a clever way to access the education and experience you need to tackle longstanding issues.

 

Share Your Vision -

 

Once you've decided on some improvements that are meant to eliminate problems and build your business, you need to share your vision with your employees. For example, training that helps staff to give clients a better customer service experience might be planned to offset any negative feedback you've received about customer service at your retail outlet.

 

Pricing issues could be addressed by asking staff to cross-reference all available pricing information from competitors (via Internet research); staff could do this project during quiet times in the store. Getting your employees involved with tackling challenges can give them a better sense of how the company is doing, and what it truly needs to thrive in a tough economy. Reward people who go the extra mile to implement your vision.

 

Educate Yourself -

 

Getting more business education is always a perfect way to improve your leadership skills. If you've moved up through the ranks, rather than gaining business knowledge through a business college or University business degree program, it may be time to sign up for some continuing education (i.e. night courses or weekend courses) that gives you refined business skills. Look at courses in your area, and see what works with your own goals and ambitions.

While experience is equally important, solid business education can be very useful. In fact, degree programs, such as MBA programs, produce some of the world's most successful businesspeople.

 

If you can dream it, you can do it - as long as you use organization, proper time management, training, education, and vision. Putting all of these elements together while also taking care of everyday tasks can be a challenge - delegation skills will make it easier to get things done.

 

Remember that you function as a long-term visionary, as well as a go-to person for daily issues and problems; try to nurture your long-range plans and improvements in order to steer you company into the future. 

How To Serve Customers Over The Phone 

 

Often, customers who phone your business will have questions or complaints about your products and services. How you and your staff deal with clients on the telephone is extremely important. For example, an abrupt phone manner can lose a customer in an instant (even a long-term, loyal client will be turned off by this behavior).

 

Building relationships is a crucial part of finding sales leads and fostering more effective customer retention - so be certain your telephone manner (and that of your employees) is really first-rate. Here are some ways to ensure that your phone-based service is world-class:

 

Solve Problems With One Call -

 

Customers who call your business don't wait to play phone tag or deal with four different people before they get an answer to their questions or resolutions to their problems. Make every effort to solve issues on the very first phone call. Staff should be trained to do everything in their power to deal with an issue then and there, without passing the buck.

 

If you can afford it, it's really wise to have one person who answers the phone as part of their job - this person should be trained to answer each call immediately and to resolve issues on the first call (if humanly possible).

 

Salespeople who are busy and distracted on the retail floor will just not have the time and dedication necessary to give phone calls the gravity they deserve; however, a full-time phone representative or receptionist will have more focus on this task, since it is his or her job to resolve problems and answer questions over the phone.

 

Create A Script -

 

Taking a few hours to create a telephone "script" for customer service can be a great way to improve phone-based customer service right across the board. Call centers rely on scripts that tie into a potential or returning customer's desire to be valued and heard. By creating a perfect script for different scenarios, such as complaints, product inquiries, and other feedback, your company will be ready for almost any phone call or eventuality.

 

Put call scripts binders near all of your phones, so staff can flip through and search for useful strategies while they're chatting to clients. Keep things simple, but teach your staff how to promote existing special offers and deals through their phone interactions.

 

Avoid Confusing Return Rules -

 

It's better for your business to have clear and indisputable rules regarding the return of products. It's very important to make your refund policies crystal clear on receipts, packaging, or other paper that comes with a purchase. Many people will phone your branch, asking questions about whether or not they can return a product (for a variety of reasons, ranging from defective merchandise to receiving an unwanted gift).

 

Your customer service representatives will have an easier time dealing with clients if your return policy is simple, straightforward, and non-negotiable. If clients can only return items within 30 days of purchase, that is a clear policy that is easy to explain over the phone. If your return policy is too complicated, with plenty of terms and conditions, it will be harder to take care of clients when problems arise. 

Use In-House Financing To Sell More Products

 

All the slick business tactics in the world won't help your business to thrive if you don't have the right financial services in place. Today, most people just don't have the disposable income (or credit card limits) they need to buy the power products they really want. For these customers, term financing solutions that allow them to pay for items in smaller monthly installments are really important.

 

In fact, most people who seek out power products will look for retail outlets that offer monthly payment plans. If you see people leaving your store after hemming and hawing over a potential purchase, you may already realize that these people want in-house financing. When the items cost a lot, they need the ease and convenience of point-of-sale financing. Without it, they may drift off to a competitor who offers the same inventory, plus the right term financing solutions.

 

Getting into in-house financing isn't hard or too expensive - when you partner with Crelogix, you'll be ready to offer attractive consumer loans and affordable interest rates, and we handle every bit of loan administration. You'll also gain access to an exciting online interface (MyCrelogix.com) that allows you to give your clients instant pre-approval for the loans they want.

 

Visualize a typical sales pitch, which always concludes with a salesperson attempting to close a deal. Then, imagine how much easier closing will be when you can lead a client over to your computer, punch in some data about that person, and immediately let the client know whether or not they can get a loan for their potential purchase. The power of Crelogix gives you the tools you need to close more deals, faster - it really works. For over thirty years, we've been there, adding value to Canadian businesses just like yours. We know what clients want in today's economic climate, and we deliver the solutions they're looking for.

 

Call our team of specialists today - we're here to explain how our streamlined, high-tech system operates. Our software platform is carefully designed to be intuitive, easy-to-use, and highly efficient. Our service is also available 24 hours a day, 365 days a year.

 

You'll find that the cost-effective services we offer pay for themselves over time, and you'll also discover that they add impact and weight to your marketing initiatives. When you can tout in-house financing in your signage, promos, and ads, you'll gain instant access to a whole new range of clients. 

Crelogix is Expanding
 In an effort to better serve our valued partner relationships, we are asking you, our readers to recommend an exceptional achiever to be part of our team at Crelogix Acceptance. We seek to recruit and select the most competent, industry knowledgeable and expert professionals in the Power Product sales industry. Do you know a independent sales agent, a regular provider of services or supplies to your shop, someone that you feel confident in recommending to us? We would like to hear from that candidate.

More details are available on our website or click on the link below.
http://www.crelogix.com/positions.aspx

 

Meet our Team!
Pierre NewPierre Genest

Managing Director

T: 800-637-8622
F: 905-248-3722
E: pgenest@crelogix.com
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Jason Leung

Inside Sales Supervisor

T: 800-667-6640 x2224
F: 800-360-9129
E: jleung@crelogix.com
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Lawrence ScottLawrence Scott

Regional Sales Manager

T: 800-667-6640 x2908
F: 800-360-9129
E: lscott@crelogix.com
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Phill Fénelon

Drummondville - Sherbrooke / Gatineau - Hull / Montreal East / Gaspe Region / Quebec City
T: 800-667-6640 x 2371
F: 800-360-9129
E: pfenelon@crelogix.com | vCard 

 

Eric Saligumba

BC Lower Mainland / Fraser Valley & Vancouver Island / Toronto West / Ottawa Valley
T: 800-667-6640 x 2209
F: 800-360-9129
E: esaligumba@crelogix.com | vCard 

 

Karan Minhas

Saskatchewan / Toronto East / Central - East Ontario
T: 800-667-6640 x 2363
F: 800-360-9129
E: kminhas@crelogix.com | vCard 

 

Paul Lifsches

Nova Scotia - NFLD / Montreal West / Burlington Niagara
T: 800-667-6640 x 2373
F: 800-360-9129
E: plifsches@crelogix.com | vCard 

 

Fran Zucchero

North Ontario / Toronto North - West / New Brunswick - PEI
T: 800-667-6640 x 2407
F: 800-360-9129
E: fzucchero@crelogix.com | vCard 

 

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