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August 17, 2011

Accounting Can Make Or Break Your Power Products Business

Accountants are the witch doctors of the modern world and willing to turn their hands to any kind of magic. - Sir Charles Eustace

Of course, almost every entrepreneur knows that smart accounting plays a role in success - however, many business people don't realize that accounting can literally make a break a company. The savviest entrepreneurs use accounting for more than basic "bean counting" - in fact, they make a point of  crunching the numbers and analyzing them to get more out of their pricing, special promotions, marketing, suppliers, and more...

If accounting is taking a backseat at your business, it may be time to learn how the entire cycle of accounting can benefit your long-term planning. Some businesspeople struggle to deal with accounting, since it's a dry subject that may seem unappealing. However, the best owners and managers will always take an abiding interest in understanding the entire process and using it to their advantage.

 

How To Use Accounting Strategically

 

Fashion designer Ralph Lauren, who is now at the head of a billion dollar empire, nearly went bankrupt in early days of his career - even though his products were flying off of retail shelves. This disaster was averted, but how did it happen in the first place? Lauren simply expanded too quickly, and he never stopped to look at the numbers while growing his Polo Corporation. Heavily leveraged, Lauren almost lost it all, and, after that crisis, he never forgot how important it is to stay focused on the accountants and what they are doing and saying. In order to avoid similar problems, it's important to examine balance sheets and other financial data very carefully; it's also important to have a close relationship with accountants.

Never avoid issues, and never wear blinders when you're consumed with growing or running your company - always consider the nitty-gritty reality demonstrated by your accounting statements.

Using accounting strategically can be as easy as understanding exactly how much debt you carry at all times. Money that is owed to the bank can become a burden that topples your business, so any expansion plans and expensive advertising initiatives should be strategized and carefully planned. Examine the numbers, and be sure you aren't bringing too much liability into your company - even if business is booming. There is always more to being successful than selling units of stock.

 

Deal With Late Payments

 

The more you understand the up-to-date details of your company's unique financial picture, the more you can plan to get maximum return and optimum profit from your investment in the business. For example, if your power products outlet is dealing with clients who are late to pay, or somehow break the rules, it's important to know who these people are, and exactly how much they are costing your business.

When you know what your company's financial situation is (through studying accounts receivable ledger entries and reports), you'll be able to plan the right strategies, including possible outsourcing for a collection service. Some companies make paying down owed monies more appealing by offering their late-paying clients some kind of break or small reward for complying to the initial terms of sale; this strategy is actually quite effective, and it will help your company minimize liabilities.

Sell More Products With Social Networking Entrepreneurship

 

Entrepreneurs need to adapt to the modern phenomenon of social networking, by putting time and energy into creating and maintaining a series of pages and accounts at social networking sites. Today, business owners or managers who participate in social networking can access a dizzying array of new connections and free advertising.

 

Almost every entrepreneur (no matter how big or small) is using social networking entrepreneurship to build their brand and find new customers. Form luxury brands to dollar stores - everyone is doing it, but results are mixed.

 

Some business people who are market-savvy may have an edge with social networking, because they understand the rules and the boundaries of this new social art form. However, anyone can learn about social networking if they want to - it's mostly about engaging with others in a polite, politically correct way, while subtly pushing your inventory or special promotions.

 

Being open to change, and using automating software applications that lighten the load (such as Tweetdeck or SocialOomph), can help a lot. Today, the latest player in the social media game is a new social networking platform known as Google + (Plus).

 

About Google +

 

This new service harnesses the already-astounding power of Google's search engine and supplemental services (Gmail, Blogger, etc.) to create a more comprehensive and efficient model for social networking. In this new platform, which is gaining more popularity every day, users enjoy building social circles that are instantly configured through Google Plus. These different circles can encompass friends, co-workers, acquaintances, etc.

 

The social media platform includes a range of features that enhance the enjoyable qualities of social networking - for example, a service called Google Sparks allows users to track and enjoy content related to their personal interests and "likes". Sparks allows users to show their approval of Web content by clicking buttons that show their feelings about what they are reading or seeing (such as your company's articles or promos).

 

Be sure to get an account going on Google Plus to promote your business, but be subtle, and provide truly informative content that has no hard-sell elements.

 

Google Plus also offers ways to chat in real time, with free video interfaces that rival Skype's. These virtual chat locales are easy to use, and they amp up the power of this new service - at this time, Facebook (Google Plus' main competitor) doesn't offer live video chats. If you're running a Google Plus account, and you interact with a potential customer, you can actually do an instant sales pitch via Google Plus, complete with a product demonstration. This ability to connect in a deeper way, at the touch of a button, is really the key strength of this powerful new application.

 

Trumping Facebook once again (but probably not for long!), Google Plus offers group chat functions that allows a bunch of people to chat at one time. If you're planning special promotions or chat events, this service can be an excellent way to reach out to new and returning customers.

 

Don't hesitate to jump in and amplify your social media entrepreneurship through a new account at Google Plus. However, before you leap into action, read the guidelines carefully, to be certain you won't break any rules as you promote your power products business. Then, take some time to plan an approach that gels with your company's image and corporate mission statement. Being one of the first to use Google Plus can be a strategic advantage in the world of social networking and online marketing.

How To Select The Best Tech Products For Your Company

 

The real problem is not whether machines think but whether men do. ~B.F. Skinner

 

Buying tech products can help to streamline your business practices; however, there can be drawbacks, such as selecting the wrong tech, spending a fortune on new technology, or laborious, time-consuming training of staff (after all, they'll need to learn exactly how the stuff must be used). Because of these drawbacks, it's very important that you approach the purchase of new technology in a careful, almost scientific way. Instead of grabbing the hottest new hardware or software that everyone seems to have, take the time to create a short list of efficient products that will truly add value to your power products business. Here are some useful tips on finding the right new technology products for your company:

 

Technology Buying Tips

 

In order to run certain types of software, you'll need to buy certain types of hardware. Often, business people end up spending a fortune on hardware, because they find a core application they really need for their business (such as a CRM program, or retail system for selling power products), and then realize that their current store of hardware simply can't run the platforms correctly. If you're planning to change your software, don't buy anything until you know exactly how it will work with your current inventory of hardware.

 

Since hardware and software are generally the most expensive technology products you'll buy for your business, it's vital to know how your hardware and software will interact before signing a contract to buy computers, printers, modems, or new core or support software applications

 

Check Reviews Carefully

 

There is a helpful website, that contains excellent end-user reviews of new technology programs. Finding impartial customer reviews can be an excellent way to see how technology works in the real world. On sites such as CNet, you'll gain access to invaluable information about the pros and cons of the hottest new technology. In order to sort the wheat from the chaff, spend time reading reviews and comparing features, before spending a single dime on new technology for your business.

 

Never skip this comparison-shopping phase - while a sales representative from a company may assure you that their new technology is the best there is, they are hardly impartial. You need to cross-reference different product reviews from a range of websites to get a clear and detailed picture of a potential purchase and what it can do for your business.

 

Consider Outsourcing To A Consultant

 

A whiz-kid consultant or seasoned IT expert can guide your company into the future of high technology. While consultants will always charge a healthy premium for their time, their education, experience, and knowledge can save you from wasting an awful lot of money on bad purchases that just don't add anything to your business.

Ideally, look for a consultant who is based in your area, so that he or she can visit your business and see what it really needs. By finding the right consultant, you can be certain that the money you spend on technology is not wasted - you'll get exactly what you need to remain competitive, offer superlative customer service, and gain more market share.

Pull Your Infrastructure Together...With The Power Of Crelogix 


You spend so much time ensuring that every single aspect of your business in on point - for example, you must ensure that your business features the right retail environment, the best quality in your inventory, and the best customer service. However, even when all of these important elements are in place, there can be something missing...

Without in-house financing at your power products store, a vital element of your business infrastructure is missing, and this can result in stalled sales pitches, lower profits, and a downturn in new sales leads. In order to support all of your planning, initiative, and hard work, you need the proper term financing services in place.

When you partner with Crelogix, you'll complete your infrastructure by opening up affordability at your business. Everyone who comes in your retail outlet will have access to instant online pre-approval for consumer loans - in other words, every customer will be able to know whether or not they qualify for low, monthly payment plans and affordable interest rates.

Without Crelogix, your costly power products may lose their appeal, simply because they are too expensive for clients to buy in one lump sum. In today's credit-crunch climate, many customers are wary of taking on more credit card debt, or spending too much disposable income at one time. Ease their minds - reassure them that their dreams can come true...with the power of Crelogix.

The great thing about partnering with us is that we do all of the work for you - we handle all loan administration, and all you need to do is punch in a little information about the client. Our online, MyCrelogix.com system is there to give you the instant answers you need, and it's so easy to use. By typing in some data and hitting the Enter key, you can actually streamline every sales pitch, and improve profits at your power products business.

Partnering with us will give you access to our decades of business acumen, and it's so easy to get started. Just call or email us for more information - we have a team of specialist waiting to help you boost the appeal of your retail outlet.

Once you've got in-house (point-of-sale) financing in place, you can improve your ad, signage, and promos, by including catchphrases that tout your new "low, monthly payments plans" and "affordable interest rates". Since 1974, we've been there, helping Canadian businesses to compete and win. We can give you the edge you need to surpass your competitors and grab extra profits that help to grow your company.
Crelogix is Expanding
 In an effort to better serve our valued partner relationships, we are asking you, our readers to recommend an exceptional achiever to be part of our team at Crelogix Acceptance. We seek to recruit and select the most competent, industry knowledgeable and expert professionals in the Power Product sales industry. Do you know a independent sales agent, a regular provider of services or supplies to your shop, someone that you feel confident in recommending to us? We would like to hear from that candidate.

More details are available on our website or click on the link below.
http://www.crelogix.com/positions.aspx

 

Meet our Team!
Pierre NewPierre Genest

Managing Director

T: 800-637-8622
F: 905-248-3722
E: pgenest@crelogix.com
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Jason Leung

Inside Sales Supervisor

T: 800-667-6640 x2224
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E: jleung@crelogix.com
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Lawrence ScottLawrence Scott

Regional Sales Manager

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Phill Fénelon

Drummondville - Sherbrooke / Gatineau - Hull / Montreal East / Gaspe Region / Quebec City
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Eric Saligumba

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Karan Minhas

Saskatchewan / Toronto East / Central - East Ontario
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E: kminhas@crelogix.com | vCard 

 

Paul Lifsches

Nova Scotia - NFLD / Montreal West / Burlington Niagara
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E: plifsches@crelogix.com | vCard 

 

Fran Zucchero

North Ontario / Toronto North - West / New Brunswick - PEI
T: 800-667-6640 x 2407
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Capri Einarsson

Manitoba / Windsor - London / Kitchener - Waterloo
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E: ceinarsson@crelogix.com | vCard 

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