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5 Tips That Will Boost Your Sales
 Selling power
products is all about communication, knowledge, and passion...if you're looking
for ways to boost your selling skills (and your margins!) this September,
you'll enjoy reading our tips! This expert advice can help you get the best out
of the new season
1.)
Look At Sales Cycles For
Your Industry - In the case of the auto industry,
most people get ready to trade in for a new model after three years - car
salesman know this and follow-up with clients in according to this cycle. You
must also stay abreast of sales cycles in your industry - keep up to date by
reading trade magazines, networking with industry insiders, and generally
staying dialed in to your area of expertise. Never stop learning about the
shifts and changes that occur in your industry. Arm yourself with knowledge by
examining and analyzing sales cycles, and staying in touch with clients during
the interim periods. Regular clients will be your bread and butter -
anticipating their patterns can lead to better communication and more profits
in your pocket. 2.)
Keep Correspondence Personal- In our world of lightning-fast texts and phone
calls, the personal touch is at a premium. Make your correspondence count by
taking the time to send a letter or a carefully worded, personal email. No one
wants to receive the dreaded "form letter", no matter how polite or informative
it is - it feels like spam. Personalizing your follow-ups and prospects can take
more time, but they payoff will be much larger. If your writing skills aren't
sharp, hire a freelance writer to polish some sales letters, emails, etc. Then,
modify them to suit your needs. Be sure to use first names when appropriate, to
mention any past interactions, and to ask the client how things are going with
their last purchase - keep records so you know exactly what they bought. If
they are a sales lead, let them know what's up at your business, and make sure
to include lots of contact information (beyond your email address).
3.)
Be Your Own Boss - Whether you own your own business or not, you must still direct
yourself. Every salesperson is a business - their personality and
knowledge are commodities. By managing your time properly and taking care of
yourself, you can get the best out of yourself. Focus on a "business plan" for
the coming months - set targets and figure out the steps needed to achieve the
numbers you want. Even if you answer to someone else, you must still be your
own motor - self-starters are often the best salespeople.
4.)
Improve Your Prospecting - Referrals are the lifeblood of sales - almost 80 percent of sales
can be traced back to a referral. You need to work to get these
referrals - sales prospects are the way to go. Query every happy client for ideas
about where to prospect. These simple chats can be the key to ongoing
prosperity. It's vital to let your
current customer base know that the time you spend with new clients will not
detract from the services you provide to them. Set up a list of 20 or 30
companies that you can prospect over a set period of time. Do some research
before you place companies on your list - set up some criteria and make sure
these companies aren't just a waste of your time.
5.)
Get Out Of Your Comfort
Zone - We can fall into a rut when we do only what
is familiar and comfortable. If you feel yourself falling into a little slump,
do something to pull yourself out. Attend a conference on sales techniques,
take a course on time management, or simply join some fun community activities.
Even playing volleyball at the beach may end up netting you some business. Fun,
happy people attract good energy and good luck. If you're not happy, you won't
have the same charisma and attitude. Take some chances and change things up
this fall - it will lead to new opportunities and new prospects for your
business.
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Selling Luxury Is Easier
With Financing
A recent study demonstrated the connection
between exposure to luxury goods and altered decision-making - the more
exposure a person had to pricey objects, the more likely they were to elevate
their desires for status symbols or costly toys. We all know that gazing at
beautiful or desirable things makes us want them - however, most people don't
have the financial means to make their every desire a reality
During sales pitches, you can work with
this natural tendency by showing your customers the very best at the very
start. Set the bar high by giving them access to the newest, most
technologically advanced power products - let them know how these high-end
versions of what they want can improve their lives. It's easy to raise their
expectations - if you can also make it easy for them to afford the high-ticket
items, then you'll grab a bigger margin and a bigger commission. This is where financing comes in... Remember, there is always a market for high
quality...even when it is priced high...the challenge is making it all possible for
your customers. When you can offer financing that provides low,
monthly payment plans, spread out over a longer term, you will find it easier
to close deals. Thanks to our system of instant, online approval, you'll be
able to give clients immediate answers about whether or not they qualify for
the loans they want. With this unprecedented flexibility, you can make luxury
power products into viable options for your valued clientele. Our
team of trained specialists is there help you transition to point-of-sale
financing. In no time at all, your power products business can attract new
business by advertising financing. Taking advantage of the psychological elements
of selling luxury or high-cost items is simpler when you have the right
infrastructure in place. Buyer hesitation is one of the top reasons why a pitch
falls flat. If you're interested in getting better results and closing more
deals, consider a partnership with our company. For over 30 years, we've worked
with companies just like yours, designing term financing solutions that help
businesses achieve their goals.
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The Complaint Department - How To Cope...

No one likes to deal with difficult people - however, running a
power products business is all about customer service. When customer service is
part of the equation, there are always bumps in the road. Dealing with
disgruntled clients and handling complaints are simply par for the course -
it's how to deal with it that matters. The first step to understanding the troublesome nature of
difficult customers is just to realize that it's inevitable. Taking things
personally is the wrong way to go - every salesperson or manager on this earth
gets their fair share of complaints and even abuse. In order to stay detached
and capable of handling problems, you need to remain philosophical about issues
with clients. They will happen, and you will handle them...this should be your
basic attitude. Not everyone has the cool
temperament needed to deal with difficult people, but some practice can help
you to stay calm while you try to soothe the customer. Remember, your business
success depends on your reputation, and a nasty client can hurt your
reputation. Be nice no matter how much it hurts - bend over backwards and try
to resolve things. Your
listening skills probably help you to run your power products business and
juggle all the tasks you perform each day. You can also use your listening
skills to mend relationships with clients. By staying polite and not getting
defensive, you can defuse the customer's anger. Your best bet is always to sit
and listen to everything the client has to say - don't interrupt. Let them get
it all out, and then deal with every single aspect of their complaint. By being
thorough and using the information they've given you, you have a good shot at
nipping the problem in the bud. Of
course, there will be times when they customer is totally wrong and completely
unreasonable. Unfortunately, in the client's own mind, they are 100 percent
correct. Don't let a miserable client walk out the door and tell other people
about their bad experience - this will undo your hard work. Instead, stay with
the customer until things get worked out. Even an imperfect solution is better
than doing nothing at all... Before
making another sale, be sure that your policies and sales conditions are
clearly displayed near the cash register, or at some other, very visible place.
There should be no doubts or questions about how you deal with returns, refunds and exchanges.
You receipts should also list all of this information. When it's all right
there on your receipt, it becomes much easier to defend your position or uphold
your policies. In some cases, pointing out the policies printed right on the
receipt can be helpful, but it must be done in a polite manner.
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In an effort to better serve our valued partner relationships, we are asking you, our readers to recommend an exceptional achiever to be part of our team at Crelogix Acceptance. We seek to recruit and select the most competent, industry knowledgeable and expert professionals in the Power Product sales industry. Do you know a independent sales agent, a regular provider of services or supplies to your shop, someone that you feel confident in recommending to us ? We would like to hear from that candidate. More details are available on our website or click on the link below. http://www.crelogix.com/positions.aspx |
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Jason Leung
Power Products Inside Sales Supervisor Toll Free: 1-800-667-6640 ext. 2224 Toll Free Facsimile: 800-360-9129 jleung@crelogix.com
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