FleetBoss GPS Newsletter
November 2010

Welcome to FleetBoss!
Dear Customers and Friends,

Here's Your Free Copy of the
FleetBoss Report! This newsletter is designed to give you access to FleetBoss' industry-leading knowledge and expertise in fleet management solutions. (We welcome any success stories or comments you might wish to share about fleet management or GPS solutions)

What a Pair!

Garmin Personal Navigational Devices and FleetBoss GPS offer integration for Series 6500 and 6000 users.

For companies wishing to combine GPS fleet management, dispatch, text communications and navigation for your drivers, FleetBoss and Garmin Personal Navigation Devices (PND) may offer the best of all worlds in a value program.

"It's a powerful combination of technologies that are seamlessly integrated for both driver and management use,..." states FleetBoss VP, Sales Daniel Lee.

With the Series 6000, Messages can be sent to the device or to the driver.  When driver ID keys are used, the system will find which vehicle the driver has claimed for the day and delivers the message to the Garmin connected to that asset.  Aside from jobs that can be assigned to drivers with directions, the Garmin PNDs also offer text communication to and from the driver in addition to reporting real time map status to management, Lee adds, "...a service technician can report "at lunch", "on call", "at job" etc... in real time to dispatchers viewing a map for improved customer service, routing etc. The settings are customizable and can adapt to any industry."

Only select Garmin PNDs can be used with the FleetBoss Series 6000 or 6500 systems. Ask your FleetBoss representative for details on integrating a Garmin personal navigation device with an existing or upgraded system. If benefits are a consideration, Lee concludes, "...the versatility of both GPS navigation and fleet management - combined - form an incredible program that provides any company with a unique competitive advantage and endless productivity improvement options... it's definitely worth the look." 

Tech Tips

Q. Why is the GPS mileage and vehicle Odometer reading always different?


A. Have you ever noticed that GPS mileage is always approximately ~10% less than your odometer readings? Well, there is a reason that happens.

The GPS measures distance along it's referenced coordinate system, a geodedic spheroid. This is basically an oblated spheroid, a purely mathematically described surface that should represent the average earth surface. The GPS coordinates are locations on this surface.

The odometer measures topographical distance, or distance along the earth's actual surface, up and down hills and valleys. Tire size, inflation and wheel slippage can also have an effect on the odometer reading.

So one good thing about this is that you cannot say you're GPS, or your odometer, is wrong just because they don't agree. They cannot agree, so don't expect them to.


Note:If you have a GPS device hooked into your vehicles diagnostic port and it has the capability of recording vehicle diagnostic information it may receive its mileage information directly from the vehicles ECM (electronic computer module).



Floyd Honeycutt

VP of Operations


GPS In The News

Tracking Inmates with GPS
The bracelets are cellular GPS tracking devices that use cellular towers to report their position throughout the day. They can go in the shower, ...

Dog GPS Tracking
Dogs are invariably the best and foremost choice for pets. Of course, there are loads of animals that make or good pets but the dogs are in general more common,

Eighth-graders write bill banning phone use while driving, give it to Sen. Pierce
After studying the legislative branch of government, the students wrote a bill banning cell phone use, including texting, while driving. ...

Top Ten Tips for Managers and Supervisors

Look under the hood before buying. Always conduct reference checks before making a new hire. For current employees, it is essential make arrangements to review the employee's permanent personnel file prior to making an offer.

Probationary Period- Use it or lose it! This is your best opportunity to review and evaluate a new employee's ability to be successful in the position.

Consistency is essential. Strive to treat all your employees the same with regard to expectations, privileges, and exceptions.

You get what you reward. Acknowledge and reward good performance. Don't limit your feedback to criticism and corrections.

No good deed goes unpunished. If  only we had a nickel for every supervisor or manager who thought she was doing the right thing by tolerating or minimizing employee problems.

Walk the walk. If you expect good attendance, performance and conduct from your employees, make sure that your attendance, performance and conduct sets the example.

Put the value back in evaluations. Performance Evaluations should be viewed as an important management communication tool.

How did this molehill become a mountain? Call for help early on, when the problem is simple and easily corrected. Employee problems rarely get better on their own.

Whatever happened to Employee Jane? Occasionally employees are absent for extended periods of time and/or fail to provide sufficient medical documentation for their leave. Be sure you resolve the situation appropriately.

A-B-C, 1-2-3, can somebody help me? Don't overlook the alphabet soup of policies that protect employees, e.g. FMLA, ADA, CFRA, ESL, PDL, FLSA.

FleetBoss is now on the social media sites Facebook, Twitter and LinkedIn (and YouTube,).  We are doing a summer promotion that will include giveaways to FleetBoss clients who sign up as fans on the FleetBoss Facebook page where they will also be able to stay up to date on new developments at FleetBoss and in the industry.

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In This Issue
Garmins Personal Devices
Tech Tips
GPS In The News
Top 10 Tips for Managers
Answers to Common Social Media Questions

 Answers to Common Social Media Questions

1. How should organizations measure social media success? 

Social media success should be measured using the same metrics you would use for any other inbound marketing campaign-traffic, leads and customers. Find a way to measure not only social media reach (number of followers, fans and connections), but also how this reach translates into leads and customers.

2. Have Facebook and Twitter diluted the effect or need to blog?

Facebook and Twitter have actually increased the need and importance of blogging.   A lot of success on social media is thanks to  frequent blog posts. That enables people to ReTweet it, "like" it and comment on it. These two mediums work together rather than against each other.

3. Are B2B or B2C companies more social media friendly? 

Social media applies to both environments, B2B and B2C. Trying to isolate it to one type of business is like asking, "Does the phone apply to only certain types of businesses?" While its effectiveness might fluctuate based on specific industries and different types of networks, social media can be applicable to all environments


4. How do you add social buttons to your content?

In order to make your blogging content more shareable, consider adding social media buttons and enabling readers to further promote your posts. Facebook, for instance, offers "social plugins," embeddable features that can easily be integrated in your site. You could also save the social media icons as images and hyperlink them to link to specific status updates on Twitter. 

5. How do you know what the best channel is to reach your audience?

 The best way to evaluate what channel you should use to engage with your audience is by first observing what channel they use to reach you. Do people email you? Or do they leave comments on your blog? Maybe they prefer the 140 characters on Twitter to articulate a thought or share some feedback? Use such insights to develop a specific marketing campaign. While there might be times when you can shift conversations to another medium, first try to take into consideration people's communication preferences.

6. What do you mean by "Social Media Intelligence?"

 "Social media intelligence,"  refers to the insights a sales rep can receive using a lead's social media profiles. If someone fills out a form on your site, you might want to learn more about them through LinkedIn and Twitter, for instance. Such intelligence can lead to more fruitful and effective conversations with prospects.

7. Any advice for companies with limited time/resources for social media?

 While generally people want to be connected to the real industry experts, outsourcing marketing services can be an alternative solution for small companies that don't have the time or resources to commit to inbound marketing. If you decide to go in that direction, don't outsource to different agencies, but develop an integrated approach by making one agency as much of an expert in your industry as possible. 


8. How does mobile marketing fit into social media?

Mobile technology and social media both revolve around the concept of real-time interaction. Such platforms enable you to achieve instant access to information and peer feedback. What is more, both social networks and mobile are becoming more sensitive to people's geographies and want to leverage location-based opportunities.

9. How do you go about creating and maintaining a blog?

It is important that you create your blog as part of your company site. This will bring you strong SEO benefits and enable you to develop recognition as an industry resource. In order to successfully maintain a blog, you will also need to figure out a scalable strategy. When brainstorming potential topic ideas, check your email outbox and the questions you have received from customers and prospects. It will be easy for you to turn these emails into blog posts.

$1money00 Credit

Have you had a great experience with FleetBoss GPS?  Call us and be entered in a chance to win a $100 credit if we publish your story.  Ask for Dan 1-877-265-9559.