Ambitious Del Mar Village Association Doesn't Miss A Beat
With On-Going Revitalization Efforts in Village

The Del Mar Village Association continues to build momentum with its' revitalization efforts for downtown Del Mar despite a challenging economic climate. With its seventeen-member board, nearly 50 plus members and event sponsors, as well as countless volunteers, the Del Mar Village Association has laid out an ambitious task sheet to continue its effort of stimulating economic growth and stability as well as provide cultural and community events for the downtown area.
Some of the current, continuing and past DMVA projects include:

• Planning, coordinating and producing the Taste and Art Stroll in Del Mar, Halloween in the Village, Holiday Wonderland, Summer Solstice and many other downtown community and special events throughout the year
  
• Producing yearly updated downtown directories and maps
  
• Producing community and business newsletters to keep the community informed
  
• Researching governmental grant programs to help fund downtown streetscape and other improvements
  
• Promoting Del Mar to regional, national and international markets
  
• Continuing ombudsman program to help with issues impacting downtown Del Mar businesses
  
• Organizing and sponsoring the summer valet parking program in downtown Del Mar to help with parking issues
  
• Implementing a Shop Local and Go Green Campaign for downtown Del Mar
  
• Continuing partnerships with commercial property owners to further improve the downtown Del Mar commercial core
  
• Working with the City of Del Mar on updating regulations and identifying and researching new innovative approaches to downtown revitalization through design and planning tools
  
• Conducting networking business seminars for downtown business owners
  
• Developing alternative transportation options for the downtown Del Mar area connecting fairgrounds/race track and neighboring cities to keep our community green and healthy
• Continuing to develop a public art program and city beautification projects
  
• Continuing to help businesses succeed in downtown Del Mar with grand openings, anniversary events and other promotions
  
• Continuous DMVA website upgrades - the most recent involves an interactive map allowing users to navigate local Del Mar businesses by location or category, along with identification of vacant properties available for lease to new businesses and many more community and visitor resources
  
• The installment of downtown maps/signs at Del Mar beach lifeguard stations encouraging beachgoers to patronize restaurants and shops in downtown Del Mar
  
• Creation of signage for advertisement opportunities at Del Mar Fairgrounds and Race Track further promoting downtown Del Mar
  
• Development of programs to recruit new, viable businesses to diversify the current mix of businesses as well as fill vacancies downtown
  
• Sponsorship and assistance in the development of the Del Mar Times 2008/2009 Del Mar Visitors Guide
  
• The implementation and staffing of the Del Mar Summer Beach Visitor/Community Information Kiosk at Powerhouse Park
  
• Encouraging tourism with Del Mar membership in the San Diego North County Convention and Visitors Bureau ensuring the inclusion of Del Mar businesses in all tourism publications throughout the country
  
• Partnership with Time Warner Cable, the Del Mar Thoroughbred Club and 22nd Agricultural District Association to cross promote and support Del Mar businesses through joint marketing efforts
  
• Partnering with the City of Del Mar to design and install 2 new entrance signs in Del Mar Creation of a brand logo for the Village of Del Mar
  
• Coordination, design and installation of the downtown event banners for Del Mar community events
  

The Del Mar Village Association welcomes the involvement of community members, business and restaurant proprietors and downtown commercial property owners to assist them in the ambitious tasks for 2008/2009 to enhance and revitalize the downtown area.
For more information or to join and/or volunteer to help the DMVA email info@delmarmainstreet.com or call 858.755.1179.

 

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