Grand Street Alliance
PRESS RELEASE
May 16th 2012
For Immediate Release
Contact:
Grand Street Alliance
(347) 263-7735
Grand Street Alliance

Music and BBQ Street Festival in Williamsburg, Brooklyn June 3rd 

All Day Music As Restaurants and Individuals Compete for $1000 and BBQ BattleMaster Title

New York, NY- (May 16th, 2012) The Grand Street Alliance (GSA) announced today that The Grand Slam, its inaugural community event, will take place Sunday June 3rd from 12pm - 8pm on the entire block of Grand Street between Berry & Wythe. The Grand Slam Music & Food Festival will feature music performances by popular and emerging talent, a marketplace including visual artists, craft designers, local boutiques, a variety of food vendors and its marquee attraction a BBQ Battle featuring some of Brooklyn's self-proclaimed best BBQ Masters!

The BBQ Battle will set the stage for contestants to compete for a $1000 cash prize and the title of BBQ BattleMaster Brooklyn. All recipes are fair game and with traditional and non-traditional categories like best BBQ'd desert, best vegetarian and vegan dishes and best Asian-inspired recipe, this will be far from your run-of-the-mill state-fair BBQ competition.

While BBQ grills and smokers are set ablaze so will the musical stage at the event. With all day, non-stop performances featuring up and coming east coast bands Trophy Scars, Jacobi Wichita, Bugs In the Dark, Herra Terra, The Living Kills, Cleveland Jones and others, attendees can shop in the marketplace, pick up some tasty treats from the contestants and food vendors, then make their way to the stage and check out the musical performances.

As if this event wasn't already jam packed with great food and entertainment, the event organizer Grand Street Alliance, with the support of their sponsors, have developed a sales incentive program whereby all of the event vendors and participating local retailers can offer their customers upon purchase a ticket redeemable that day only, for a free drink at participating local restaurants and bars.

"The drink ticket program is a way to get the entire merchant community to benefit from this event," says Todd Kanfer, founder of the Grand Street Alliance and owner of retail boutique Bad Wolf & Co housed in Eight of Swords Tattoo. "One of our goals at the GSA is to stimulate business in the neighborhood. We know that with the proper promotion a music and food festival will become the visitors destination like the GoogaMooga festival in Prospect Park. The goal was to find a way to give visitors an incentive to spend money, not just at the event but also at our neighborhood shops, restaurants and bars."

The Grand Slam, will mark the first of a series of neighborhood events planned by the Grand Street Alliance. The 2012 GSA calendar tentatively will include a Food Truck Festival, a Hot Rod/Motorcycle Show, A Rock-n-Roll Circus and a ZombieFest in time for Halloween.
About The Grand Street Alliance
The Grand Street Alliance is an organization dedicated to fostering, encouraging and developing a closer relationship between its members and the mercantile interests of Williamsburg and its vicinity.

To learn more about The Grand Slam or the Grand Street Alliance visit www.GrandStreetAlliance.com.

For more information on this release or to schedule an interview, please email the Grand Street Alliance at
info@grandstreetalliance.com.