October 2010 -  Issue 3 - YOUR JA  MEMBER ID:
Gifts-With-Purchase Incentives!
New Member Perks Discounts
New Consumer Marketing Brochures
Free Holiday Ad Templates
Lower Your Insurance Bill
Gold from the DRC Region
TIP: Prepare for Holiday Inquiries
Cadmium Update
Small Business Bill Passed
Gems Among Us Contest Update
2011 GEM Awards Announced

Member Perks: Savings on Gift-With-Purchase Incentives!
Jewelers of America Members can now get exclusive rates on wholesale cruises, gift card vouchers, sports and travel packages from CMC-Meridian, through the Jewelers of America Member Perks Marketplace. The packages are ideal for use as gift-with-purchase promotions, traffic builders, closing tools and employee incentives.

Visit the Member Perks Marketplace today, and learn how you can receive wholesale rates on travel packages, such as a 4-Day/3-Night cruise for two people for only $175 each! 

More Member Perks Discounts!
You'll find new discount programs in the Member Perks Marketplace this month, including: 20% off Wyndham Hotel Group stays, great rates on insurance from Optima Benefits Group, 15% off print materials from Quark Promote, and discounts on financing! JBT Retailer Guide to Credit Ratings
You will be prompted to log in to JA's website to access member-only content. Each JA Member has a default User ID and Password that incorporate your Member ID (located at the top of each issue of The JA Report). We encourage you to log in to the website and update the default to something that is easy to remember. You can do this by clicking on the "Update Your Information" link after you log in, or click on "My Account" at the top right of any webpage. Click here for complete details on how to log in.


JA Consumer Marketing BrochuresNew Consumer Marketing Brochures Coming Soon!
Jewelers of America has redesigned and updated its popular consumer marketing brochures: the Gemstone Leaflets and the What You Should Know About brochures. As a special introduction to the new designs, every member will receive free sample sets of both in the mail. Look for this special package in early November, and take advantage of the included introductory promotional discount!

Holiday Advertising: Download JA's Free High-Quality Ads!
Jewelers of America has four compelling ad templates available to members via www.jewelers.org. If you're looking for an inexpensive and easy way to add sparkle to your holiday advertising campaign, download the holiday themed template today -- it's free! JA Ad template


Insurance 101: How to Lower Insurance Premiums
Jewelers of America's Educational Resource Library features articles that help you with business management and jewelry sales. Read the latest article of the Insurance 101 series from Jewelers Mutual Insurance Company to learn how to lower insurance bills using 10 simple tips . . . . Safety & Security Articles


Update on Gold From the DRC Region
The Wall Street Reform and Consumer Protection Act, recently signed into law, included provisions that target minerals, including gold, from the Democratic Republic of the Congo (DRC) and surrounding countries. Read updated member guidance on this important issue, including talking points specific to new law. Review with your staff, so your team is prepared for any questions.JAPAC

TIP: Showcase Your Values This Holiday
Preparing for the holiday season is about more than carrying the right merchandise and marketing it. With increased scrutiny from the media and consumers on jewelry businesses, you and your staff must be prepared to answer questions on key issues, such as conflict diamonds and gold. . . .


Updates on Cadmium Law Developments
In addition to California's recent passage of legislation limiting the levels of cadmium in children's jewelry, the Consumer Product Safety Commission said it would look to experts -- including those from the jewelry industry -- to help set safety standards. Learn about the recent action here. Follow this issue on the state level and take action through JA's State Legislation Tracking Center. JA State Legislation Tracking Center

Congress Passes Bill to Aid Small Business
The Small Business Jobs and Credit Act, H.R. 529, provides tax breaks and other provisions to assist small businesses. Read about the bill here. To ensure that jewelers have a voice in Washington D.C., JA Members can contribute to JAPAC, the Jewelers of America Political Action Committee. JAPAC


Gems Among Us Contest: Top 10 "Gems" To Be Announced Next Week!
The submission period for JIC's Gems Among Us Contest has ended. Thanks to all of JA's Participating Retail Members and their sales associates who helped promote the Contest -- it received more than 2,000 entries! On November 1, visit www.JIC.org to see if your customers made the Top 10 "Gems" -- you could be in the running for the grand prizes!


2011 GEM Awards Honorees Announced!
Jewelry Information Center (JIC), the consumer education arm of Jewelers of America, has announced the honorees of the 2011 GEM Awards, taking place January 7, 2011, at Cipriani 42nd Street in New York.  GEM Awards 2011   Click here to purchase tickets to this gala event.